Brands owned by Procter & Gamble in the past, but since divested:
Actonel (pharmaceutical division was spun off into Warner Chilcott in 2009)
Aleve, naproxen sodium (NSAID) drug,[12] acquired by Bayer in 1997
Asacol
Attends line of incontinence and sanitary products. Sold to PaperPak in 1999.
Biz originally an enzyme-based laundry pre-soak, later a detergent booster, then an all-fabric bleach, sold to Redox Brands in 2000
Discontinued brands
Brands owned by Procter & Gamble in the past, but since phased out:
Banner, Summit, and White Cloud toilet tissues were merged with the company's best known bathroom tissue, Charmin. White Cloud was sold exclusively in Walmart stores in the U.S. before Kruger Products took over the brand and, with Walmart focusing on other brands, sold it in other stores[27]
Big Top, brand of peanut butter before Jif made its debut.
Blossom, facial soap
Bonus, brand of laundry detergent that had children's books or towels in every box; sold from 1940s to 1977.
Citrus Hill, orange juice drink sold from 1983 to 1992
Drene (a.k.a. Special Drene, Royal Drene), liquid shampoo. First shampoo made from synthetic detergent.
Duz, powdered laundry soap and later, a powdered laundry detergent which had glassware and plates in each box; sold from 1920s to 1980.
Pampers & Pampers Kandoo and Luvs disposable diapers and moist towelettes. The 2014 Financial Report lists Pampers as Procter & Gamble's largest brand.[5]
Fairy (known as Dreft in the Netherlands and Yes in Sweden and Norway) dishwashing liquid, toilet soap, household soap, laundry detergent and dishwasher detergent
Native deodorants, shampoos, body wash, skin care and hair care products[11]
Old Spice deodorants, anti perspirants, body wash, bar soap, aftershave, skin care and hair care products
Secret antiperspirants and deodorants
Olay body washes, beauty bar soap, lotions, face creams.
Camay lightly scented bath soap, sold to Unilever in 2014/15.
Chloraseptic throat medicine and lozenges sold to Prestige Brands.
Cinch all-purpose glass and surface cleaner, was sold to Shansby Group, a San Francisco investment firm, later acquired by Prestige Brands.
Clairol, formerly a personal products division of Procter & Gamble making hair coloring, hair spray, shampoo, hair conditioner, and styling products, sold to Coty on October 1, 2016
Infusium 23 (shampoos/conditioners) sold to Helen of Troy Limited's Idelle Labs unit in March 2009
Jif (peanut butter) divested by Procter & Gamble in a spin-off to their stockholders, followed by an immediate merger with The J.M. Smucker Company in 2002
Joy operations in the United States was sold to JoySuds LLC in September 2019.[18]
Noxzema skin cream and beauty products line sold to Alberto-Culver in 2008 (since owned by Unilever)
Oxydol sold to Redox Brands in 2000; Oxydol was P&G's first popular laundry soap, then later became a laundry detergent after Tide was introduced in 1946.
Perla laundry bar soap (Philippines), sold to SCPG Asia-Pacific Inc. in 2016
Pert Plus was sold to Innovative Brands, LLC in July 2006.
Prell shampoo sold to Prestige Brands International in 1999
Primex shortening (sold to ACH in 2001)
Pringles potato chips sold to Kellogg Company in June 2012[20]
Pur, brand of water filtration products. The brand was acquired from Recovery Engineering, Inc. in 1999 for approximately US$213 million. P&G sold Pur to Helen of Troy in January 2012 for an undisclosed amount.[21]
Royale (Canada) brand of toilet paper. The original product was merged into the Charmin brand; Irving Tissue then acquired the trademark and re-introduced the brand on its own products.
Salvo brand of detergent tablets which was sold from around 1958 up to circa February 8, 1974-1978[22][23]
Spic and Span is owned by The Spic and Span Company, a division of Prestige Brands
Fit, fruit and vegetable rinse, sold in the Philippines from 1998 to 2000.
Fling, disposable dishcloth brand.
Fluffo, golden yellow shortening sold mid-1950s to early 1960s.
Fresco bath soap
Gleem, toothpaste last made in 2014. Procter and Gamble plans to sell the Gleem formulation under the brand name Crest Fresh and White.
Hidden Magic, hair spray, sold from circa 1964 to 1970.
High Point instant decaffeinated coffee, which had Lauren Bacall in its commercials; produced from 1974 to 1986.
Monchel, beauty soap
Nutri Delight, an instant orange juice drink, sold in the Philippines from 1999 to 2000.
OK, economy bar and packaged laundry soap.
Rely, super-absorbent tampons in production from 1976 to 1980. It was pulled off the market during the TSS crisis of the early 1980s.
Salvo, first concentrated tablet laundry detergent, which was discontinued c. February 8, 1974; later a dish detergent (sold in the U.S. 2004-2005; it is still sold in Latin America)
Shasta, cream shampoo sold late 1940s-mid-1950s.
Solo, liquid laundry detergent with fabric softener that was later merged into the Bold brand, and sold from 1979 to 1990.
Star Soap and Star Naphtha Soap Chips
Stardust, dry chlorine bleach (extensively test-marketed during the 1960s)
Sunshine Margarine
Swash, a range of laundry products and later a laundry appliance[28][29]
Teel, liquid dentifrice sold late 1930s to late 1940s.[30]
Tempo, brand of dry wipes, produced from 2000 to 2010.
Tender Leaf, tea brand sold from 1940s to 1975.
Thrill, dishwashing liquid last made in 1973
Torengos, stackable, triangular-shaped, corn-based snack chip sold from 2001[31][32] to 2003
Wondra lotion for dry skin. There were many formulas. (The first major brand to use "silicones") Sold from 1976 to 1989.
