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Fujinon

Fujinon is Fujifilm's optical-lens brand, spanning photographic, broadcast, cinema, industrial, surveillance, and other specialist applications.

Last updated August 26, 2026

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Overview

Fujinon is the optical-lens brand associated with Fujifilm and its predecessor Fuji Photo Film. The name covers a broad body of optical products rather than a single camera-lens family. Historically, Fujinon products have included lenses for still photography, motion-picture production, television broadcasting, industrial inspection, closed-circuit television, large-format photography, medium-format systems, enlargers, and other specialized equipment. The brand is particularly recognized in professional imaging, where lens reliability, optical consistency, mechanical durability, and the ability to support demanding zoom ranges are important purchasing criteria. The roots of Fujinon lie in Fujifilm's effort to become a comprehensive photographic manufacturer. Fuji Photo Film began producing optical glass at its Odawara facility in March 1940. The company initially intended to develop lenses and cameras for civilian photographic use, but wartime conditions redirected production toward military optical equipment. In April 1940, it completed an aerial camera for the Japanese Navy. During the war, the business expanded its optical manufacturing capabilities, including through the acquisition of Enomoto Kogaku Seiki Seisakusho in March 1944. That company, founded in 1934 and primarily known for binocular production, was renamed Fuji Photo Optical Co., Ltd. After the war, Fuji Photo Optical survived while other acquired operations and facilities were dissolved or sold. Its manufacturing identity was associated with high-purity optical glass, including the use of platinum crucibles, and it developed a substantial portfolio of photographic and professional lenses. Fujinon-branded lenses appeared on Fuji camera systems using M42 screw mounts, Fujica X bayonet mounts, medium-format platforms, panoramic systems, and later Fujifilm's digital X and G mounts. The brand also became important in broadcast and cinema, where Fujifilm supplied zoom and prime lenses for television stations, production companies, and other professional users. A notable technical development was Electron Beam Coating, or EBC. Fujifilm introduced the first lens carrying the EBC designation in 1972, the EBC Fujinon 55mm F3.5 Macro. The coating process used multiple very thin layers and specialized materials to improve transmission and reduce unwanted reflections. The technology subsequently evolved into Super-EBC and HT-EBC, or High Transmittance Electron Beam Coating. Fujinon optical products have also been used in CCTV, machine vision, industrial inspection, and other applications where optical performance must be combined with specialized formats or rugged installation requirements. Fujifilm changed the corporate name Fuji Photo Optical Co., Ltd. to Fujinon Corporation in 2004, aligning the company name with its established optical brand. Fujinon Corporation was later integrated into Fujifilm in 2010. Today, Fujinon remains an active Fujifilm brand used across professional and consumer-facing optical categories. In the still-camera market it is closely associated with Fujifilm XF lenses for the X system and GF lenses for the GFX medium-format system, while its professional portfolio includes broadcast zooms, cinema lenses, and industrial or surveillance optics. The brand's positioning is premium and technically specialized, with Fujifilm using it to communicate optical engineering heritage across multiple imaging markets.

History

Fujinon's history is inseparable from the development of Fuji Photo Film's optical business. Fuji Photo Film was originally established as a photographic-materials manufacturer, but it pursued vertical expansion into cameras and lenses in order to become a more complete photographic enterprise. A key early step came in March 1940, when the company began manufacturing optical glass at its Odawara plant. This date is generally treated as the beginning of the Fujinon optical lineage. The outbreak of the Second World War altered the direction of the business. Instead of concentrating on consumer cameras and lenses, Fuji Photo Film devoted its optical resources to military equipment. In April 1940, it completed an aerial camera for the Japanese Navy. To increase capacity and technical capability, the company acquired optical manufacturers and related facilities. In March 1944, it acquired Enomoto Kogaku Seiki Seisakusho, a binocular manufacturer founded in 1934, and renamed the operation Fuji Photo Optical Co., Ltd. Fuji Photo Optical survived the post-war restructuring of the Japanese optical industry. The company developed expertise in optical glass and lens production, with contemporary accounts emphasizing the use of platinum crucibles to obtain very high-purity glass. Its products gradually expanded beyond military and specialist optics into photographic lenses, cameras, enlarging lenses, medium-format equipment, large-format equipment, and television or surveillance optics. In the 1970s and later, Fujinon became associated with advanced multicoating. Fujifilm's Electron Beam Coating process was introduced on the EBC Fujinon 55mm F3.5 Macro in 1972. The process differed from conventional coating approaches through its layer structure, thinness, and material selection. Fujifilm later developed Super-EBC and HT-EBC variants. These technologies supported the brand's reputation for high transmission and flare control, especially in professional photographic and cinematographic contexts. The company produced lenses for several generations of photographic systems. M42-mount Fujinon lenses were supplied for Fuji's 35mm SLR cameras from 1970 through 1978, covering entry-level, enthusiast, and professional models. The Fujica X mount subsequently replaced the screw mount. Fujinon optics were also made for medium-format cameras, including the G690 rangefinder family, GX680 studio system, GX617 panoramic camera, and equipment related to the Fujifilm-Hasselblad H-system partnership. The brand's historical catalog further included large-format lens families, enlarging lenses, C-mount television lenses, and lenses for fixed-format or cartridge-film cameras. Fujinon also developed a strong professional-video identity. Broadcast television lenses, especially high-performance zoom lenses, became a major part of the brand's international business. Cinema and production lenses extended the same optical capabilities into motion-picture applications. Separate industrial, machine-vision, and CCTV products addressed inspection, security, and embedded imaging markets. In 2004, Fuji Photo Optical Co., Ltd. adopted the name Fujinon Corporation. The rebranding formalized the importance of the Fujinon name, which was already used on many optical products. In 2010, Fujinon Corporation was integrated into Fujifilm. The name continued as a product brand rather than a separate operating company. In the digital era, Fujinon-branded or Fujinon-developed optics have supported Fujifilm's X-series APS-C cameras and GFX medium-format cameras, while professional broadcast, cinema, industrial, and surveillance products have remained important parts of the portfolio.

  • 2010

    Fujinon Corporation integrated into Fujifilm

    [1]

    Fujinon Corporation is integrated into Fujifilm, continuing as an optical product brand within the Fujifilm organization.

  • 2004

    Fuji Photo Optical adopts the Fujinon name

    [1]

    Fuji Photo Optical Co., Ltd. changes its corporate name to Fujinon Corporation.

  • 1972

    Electron Beam Coating reaches the market

    [1]

    The EBC Fujinon 55mm F3.5 Macro becomes the first lens identified with Fujifilm's Electron Beam Coating process.

  • 1944

    Enomoto optical manufacturer acquired

    [1]

    Fuji Photo Film acquires Enomoto Kogaku Seiki Seisakusho and renames it Fuji Photo Optical Co., Ltd., strengthening its optical manufacturing base.

  • 1940

    Optical-glass production begins

    [1]

    Fuji Photo Film begins manufacturing optical glass at its Odawara facility, establishing the foundation for the Fujinon optical business.

  • 1940

    First Fuji aerial camera completed

    [1]

    The company completes an aerial camera for the Japanese Navy as wartime requirements shift its optical manufacturing toward military equipment.

Products and positioning

A premium professional optics brand emphasizing optical precision, transmission, reliability, and application-specific engineering.

  • APS-C interchangeable photographic lenses

    Fujifilm XF lenses

    XF lenses are designed for Fujifilm's X-mount digital camera system, whose APS-C sensors use a 23.5 by 15.6 mm image area. The range includes wide-angle, standard, portrait, macro, telephoto, zoom, and specialty lenses. Depending on the model, features include optical image stabilization, weather resistance, internal focusing, linear motors, and advanced EBC or Super-EBC coatings. XF lenses form one of the most visible contemporary expressions of the Fujinon optical brand.

  • Digital medium-format interchangeable lenses

    Fujifilm GF lenses

    GF lenses are made for Fujifilm's GFX digital medium-format system. They cover focal lengths from ultra-wide to super-telephoto and include macro, tilt-shift, and zoom applications. Their optical designs address the larger 43.8 by 32.9 mm sensor format while maintaining the resolution and controlled rendering expected from a premium professional system.

  • Professional broadcast optics

    Broadcast television lenses

    Fujinon broadcast lenses are professional zoom lenses used for television production, outside broadcasting, studio work, sports, news, and live events. They are designed for long focal ranges, high resolving power, smooth zoom and focus operation, and integration with broadcast camera systems. This category is a core part of Fujinon's professional reputation.

  • Motion-picture optics

    Fujinon cinema lenses

    Cinema lenses serve narrative, commercial, documentary, and other motion-picture production. The range includes purpose-built zoom and prime optics engineered for consistent rendering, controlled breathing, mechanical precision, and compatibility with professional cinema cameras and accessories. Fujinon cinema products extend the company's optical expertise beyond still photography and television.

  • 35mm photographic lenses · 1970

    Historical M42 and Fujica X lenses

    Historical Fujinon lenses included M42 screw-mount optics supplied for Fuji's 35mm SLR cameras from 1970 to 1978, followed by lenses for the Fujica X bayonet system. The catalog covered standard, wide-angle, telephoto, zoom, and macro designs. Some M42 lenses carried the EBC designation and remain of interest to collectors and users of adapted vintage optics.

  • Large-format photographic lenses

    Large-format Fujinon lenses

    The historical large-format range included SWD, SW, W, CM-W, A, C, CM, BBL, L, T, and SF families. These designs addressed ultra-wide, wide, normal, telephoto, barrel, and soft-focus applications. They were used in technical, studio, architectural, landscape, and other large-format photography where image-circle coverage and controlled perspective were important.

  • Surveillance and industrial optics

    CCTV and industrial lenses

    Fujinon has produced C-mount and other specialized lenses for CCTV, surveillance, machine vision, and industrial inspection. These products are designed around particular sensor sizes, working distances, brightness requirements, and installation conditions. The category includes manual fixed lenses and other application-specific optics rather than consumer camera lenses.

  • Medium-format photographic lenses · 1968

    Medium-format and panoramic lenses

    Fujinon supplied optics for medium-format and panoramic systems including the G690 family, GX680 studio cameras, and GX617 panoramic platform. The GX617 lenses used leaf shutters and required unusually large image circles because of the camera's wide panoramic frame. Fujinon optics were also manufactured for the Fujifilm GX645 AF related to the Hasselblad H-system development.

Brand decisions

  • 2010

    Optical business integrated into FujifilmStrategy

    Background

    Fujinon Corporation operated as the named successor to Fuji Photo Optical.

    Action taken

    Fujifilm integrated Fujinon Corporation into the wider Fujifilm organization.

    Aftermath

    Fujinon remained in use across Fujifilm's photographic, broadcast, cinema, industrial, and surveillance optics.

  • 2004

    Corporate identity aligned with FujinonStrategy

    Background

    Fuji Photo Optical had built a broad optical business under the Fujinon product name.

    Action taken

    The company changed its corporate name to Fujinon Corporation, formalizing the brand's role in its identity.

    Aftermath

    The company was subsequently integrated into Fujifilm in 2010, while Fujinon continued as a product brand.

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