
Unilever
A British multinational consumer-goods company with historic Dutch roots and a portfolio spanning beauty, personal care, home care and nutrition.
Last updated October 28, 2026
AI crawler reads
1requests
1companies- Amazon1
- Profile
- 1
- Controversies
- 0
- JSON · MD
- 0
- First read
- Nov 3, 2026
- Latest read
- Nov 3, 2026
Since Oct 28, 2026 · from this site's server log
Overview
Unilever PLC is a British multinational consumer packaged-goods company headquartered in London, with corporate roots in both the United Kingdom and the Netherlands. It was created through the combination of Margarine Unie, a Dutch margarine group, and Lever Brothers, the British soap maker founded by William Hesketh Lever. The combination brought together businesses that depended on related oils, fats, manufacturing capabilities and international distribution networks, while giving the resulting company greater scale in sourcing and consumer-goods production. Unilever’s portfolio has historically extended across food, ice cream, tea, spreads, condiments, detergents, household cleaning products, soap, deodorants, skin care, hair care, oral care and hygiene products. Rather than relying primarily on the Unilever corporate name at the point of sale, the group has generally operated a house of brands. Major brands associated with its businesses have included Dove, Lux, Wall’s, Lipton, Knorr, Hellmann’s, Ben & Jerry’s, Vaseline, Pond’s, Sunsilk, Rexona and many regional labels. Brand ownership is not static: acquisitions, disposals, licensing arrangements and reorganizations have repeatedly changed which businesses belong to Unilever. The company expanded substantially during the twentieth century through international investment and acquisitions. It moved beyond its original concentration in soap and edible fats into personal care, detergents, ice cream, tea, packaged foods and beauty. Large transactions added businesses such as Brooke Bond, Pond’s, Bestfoods, Ben & Jerry’s, SlimFast and Alberto-Culver. In later decades Unilever increasingly emphasized beauty, health and personal care, while selling or separating slower-growing food, spreads, tea and other activities. The group’s operating structure has consequently evolved from a broad conglomerate into a more focused consumer-goods portfolio. Unilever sells through supermarkets, independent retailers, wholesalers, e-commerce, food-service operators and other distribution channels. Its products serve mass-market and premium segments and are adapted to local tastes, regulations, income levels and cultural preferences. The company maintains research and development operations in countries including China, India, the Netherlands, Pakistan, the United Kingdom and the United States. Its performance is affected by commodity prices, inflation, currency movements, retailer bargaining power, supply-chain disruption, regulation and changing consumer preferences. Sustainability has been a recurring element of Unilever’s corporate strategy and public communications. Relevant themes have included sustainable agricultural sourcing, plastic and microplastic reduction, climate impacts, hygiene, responsible supply chains and product formulation. The company has also faced criticism and regulatory or political scrutiny relating to brand conduct, corporate lobbying, environmental claims, labor and supply-chain issues, and the conduct of individual subsidiaries. Its current identity is best understood as an international portfolio company focused principally on beauty and wellbeing, personal care, home care and nutrition, while its historical food and ice-cream holdings continue to be reshaped through disposals and proposed separations.
History
Unilever’s history combines the development of British soap manufacturing with the expansion of the Dutch margarine industry. Lever Brothers became a major British soap producer under William Hesketh Lever, while Margarine Unie emerged from the consolidation of Dutch margarine companies. The two businesses merged around 1929–1930, creating Unilever and combining complementary interests in oils, fats, consumer products and international distribution. During the 1930s Unilever expanded its activities in Africa and Latin America and acquired the United Africa Company, a business connected to British commercial interests in Africa. During the Second World War, restrictions and occupation in continental Europe limited the company’s ability to reinvest in some European operations, encouraging further acquisitions and investment in the United Kingdom and United States. Businesses and brands acquired during the 1940s included interests connected with Lipton, Birds Eye, Batchelors and Pepsodent. After 1945 the group diversified beyond edible fats and soap as competition intensified in detergents and personal care. Sunsilk launched in Britain in 1954 and Dove was introduced in the United States in 1957. Unilever also expanded in ice cream, acquiring Good Humor in 1961. Lipton became part of the group in 1971, strengthening its tea interests, while National Starch was acquired in 1978. From the 1980s Unilever sought to become a more focused fast-moving consumer-goods company rather than an unwieldy conglomerate. It acquired Brooke Bond in 1984, Pond’s in 1986, and several cosmetics businesses later in the decade. During the 1990s it expanded in ice cream, shampoo, deodorants and skin care, while also disposing of or reorganizing selected chemical and industrial activities. In 1997 it sold its specialty-chemicals division to Imperial Chemical Industries, marking a major withdrawal from that field. The year 2000 was especially significant. Unilever acquired Bestfoods, adding brands such as Knorr, Hellmann’s, Marmite and Bovril, and also purchased Ben & Jerry’s and SlimFast. The company reorganized into food and home-and-personal-care divisions in 2001. It subsequently sold or separated various food, oils, spreads and agricultural-related businesses while continuing to build personal-care and beauty capabilities. Acquisitions included Alberto-Culver in 2010, Dollar Shave Club in 2016, and a series of skincare, cosmetics, natural-food and personal-care companies in the following years. Unilever’s strategic direction in the 2010s increasingly favored health, beauty and personal care, while some mature food categories were divested or separated. The spreads business was sold to KKR and became Upfield. Most of the global tea business was later sold to CVC Capital Partners through the Ekaterra transaction. In 2021 Unilever created Elida Beauty as a stand-alone beauty business, later agreeing to sell it to Yellow Wood Partners. In 2024 the company announced plans to separate its ice-cream operation and continued to reduce or reshape its food portfolio. These changes reflect a long-running effort to concentrate resources on businesses with stronger growth, brand equity and operational scale.
- 2024
Ice-cream separation announced
[2]Unilever announces plans to separate its ice-cream business as part of a broader portfolio and cost programme.
- 2021
Ekaterra tea-business sale agreed
[2]Unilever agrees to sell most of its tea business to CVC Capital Partners.
- 2018
Spreads business becomes Upfield
[2]The disposal of Unilever’s margarine and spreads business to KKR is completed, creating Upfield.
- 2017
Kraft Heinz approach rejected
[2]Unilever rejects an approach from Kraft Heinz to combine the two companies.
- 2012
Microbead phase-out announced
[2]Unilever announces plans to eliminate plastic microbeads from personal-care products by 2015.
- 2000
Bestfoods, Ben & Jerry’s and SlimFast acquisitions
[2]A group of major acquisitions expands Unilever’s food, ice-cream and nutrition portfolio.
- 1997
Specialty chemicals division is sold
[2]Unilever sells its specialty-chemicals businesses to Imperial Chemical Industries.
- 1984
Brooke Bond acquisition
[2]Unilever acquires Brooke Bond, adding major tea brands including PG Tips.
- 1971
Lipton joins Unilever
[2]Unilever acquires Lipton Ltd from Allied Suppliers, strengthening its international tea business.
- 1957
Dove launches in the United States
[2]Dove is introduced to the US market and later develops into a major global personal-care brand.
Products and positioning
An international, multi-category consumer-goods group serving everyday household, personal-care, beauty, health and food occasions through a portfolio of mass-market and premium brands.
Beauty and personal care · 1957
Dove
Dove is one of Unilever’s best-known personal-care brands. Its range has included beauty bars, body washes, deodorants, skin-care products and hair-care products. The brand is commonly positioned around gentle cleansing, moisturization, skin care and self-confidence, with product assortments varying by market.
Personal care
Lux
Lux is a personal-care brand associated with soaps, body washes and bathing products. It has traditionally used fragrance, beauty and celebrity-oriented communications to occupy a mass-market position, particularly in Asian, African, Middle Eastern and other international markets.
Tea and beverages
Lipton
Lipton has long been associated with Unilever’s tea operations and has sold tea bags, loose tea, iced tea and other tea-related products. Ownership and operating arrangements differ by product and market, especially after the sale of most of Unilever’s tea business and the continuing PepsiCo joint venture for certain ready-to-drink products.
Ice cream
Wall’s
Wall’s is a major ice-cream brand historically operated within Unilever’s ice-cream portfolio. It offers packaged ice creams and frozen desserts, with names, recipes and ranges adapted across countries. Its future corporate ownership is affected by Unilever’s announced separation of the ice-cream business.
Food and nutrition
Knorr
Knorr is a food brand acquired through Bestfoods. Its products have included bouillons, stocks, seasonings, soups, sauces, noodles and meal solutions. The brand is designed to help consumers prepare everyday meals and has extensive local product variation.
Condiments
Hellmann’s
Hellmann’s is a condiment brand that became part of Unilever through the Bestfoods acquisition. It is principally associated with mayonnaise and related dressings and sauces, with formulations and product lines adapted to regional markets.
Ice cream · 2000
Ben & Jerry’s
Ben & Jerry’s is an ice-cream brand acquired by Unilever in 2000. It is known for flavored ice creams, distinctive product names and a public social-mission orientation. The brand operates within Unilever while retaining a comparatively distinct identity and governance arrangements.
Skin care
Vaseline
Vaseline is a skin-care brand associated with petroleum jelly, lotions and body-care products. It serves basic skin-protection and moisturization needs and has been marketed internationally across both developed and emerging markets.
Controversies
2021
Political dispute over Ben & Jerry’s Israel-related activities
Florida designated Unilever as a scrutinized company after Ben & Jerry’s announced restrictions on sales in Israeli-controlled territories. The dispute concerned the relationship between the subsidiary’s social-policy decisions and the parent company’s responsibilities.
2021
Unilever tells Jewish organizations it does not support the boycott movement
Unilever chief executive Alan Jope wrote to major Jewish organizations that week, saying the company did not support the boycott movement and repudiated discrimination and intolerance.
2020
Unilever and other brands pause Facebook advertising amid boycott
Unilever announced that it would pause advertising for the rest of the year, and Ben & Jerry's, Patagonia and The North Face said they would pause Facebook advertising amid calls for a social-media ad boycott. The campaign pressed Facebook to address hate speech and other harmful content.
2020
Kenyan workers file UN complaint against Unilever
A group of 218 Kenyan tea plantation workers filed a complaint with the United Nations, alleging that Unilever violated international human-rights standards and failed to provide appropriate assistance to employees attacked during the 2007 ethnic violence. Unilever stated that it strongly opposed the allegations and had provided significant support to affected employees.
2020
Unilever backs the Halo Code on workplace hair discrimination
Unilever signed the Halo Code and pledged to protect workers with afros and dreadlocks. The code is intended to address bias against hairstyles associated with racial, ethnic and cultural identities. Unilever said it would support and communicate the code to its employees.
Marketing campaigns
- 2020COVID-19 hygiene and food support
Global
Unilever committed products and donations including soap, sanitizer, bleach and food during the COVID-19 pandemic.
Outcome. The company reported contributions exceeding €100 million.
- 2007Tea sourcing partnership with Rainforest Alliance
Global tea markets
Unilever partnered with Rainforest Alliance to support more sustainable sourcing of tea.
Outcome. The partnership became part of the company’s broader responsible-sourcing and sustainability agenda.
- 1998Sustainable agriculture programme
Global
Unilever established a sustainable agriculture programme, beginning a more formalized approach to agricultural sourcing and environmental standards.
Outcome. Created a continuing corporate framework for responsible sourcing and supplier engagement.
Brand decisions
2024
Separate the ice-cream businessStrategyBackground
Unilever identified ice cream as a business requiring a different operating model from its remaining consumer-goods categories.
Action taken
The company announced a plan to separate the ice-cream unit while implementing a cost-saving programme.
Aftermath
The plan placed brands such as Magnum and Ben & Jerry’s within a proposed stand-alone structure, subject to the separation process.
2017
Reject Kraft Heinz combination proposalM&ABackground
Kraft Heinz proposed combining with Unilever in a transaction that would have created a much larger global packaged-food and consumer-goods group.
Action taken
Unilever rejected the approach, and Kraft Heinz withdrew the proposal shortly afterward.
Aftermath
Unilever remained independent and continued its own portfolio reshaping and emphasis on higher-growth categories.
2012
Phase out plastic microbeadsStrategyBackground
Plastic microbeads used in some personal-care products attracted environmental criticism because they could enter waterways.
Action taken
Unilever announced that it would remove microbeads from its personal-care products by 2015.
Aftermath
The announcement became part of Unilever’s wider product-formulation and environmental strategy.
Recent events
- 2025
Unilever agrees to acquire Dr. Squatch[2]
M&A
Unilever announced an agreement to acquire the American personal-care brand Dr. Squatch from Summit Partners, subject to regulatory and shareholder approvals.
- 2025
Former Unilever Rus changes name to Arnest UniRus[10]
Leadership change · Other
The former Russian subsidiary updated its corporate name and branding after becoming part of the Arnest group while continuing to produce consumer products at Russian facilities.
- 2025
Unilever expands social-first and sports marketing activity[11]
Campaign · Other
Trade coverage described a substantial increase in Unilever's United States sports-marketing activity and highlighted creator-led and social campaigns connected with the 2026 FIFA World Cup, including activity for Dove Men+Care.
- 2025
Unilever chief executive Hein Schumacher to leave[12]
Leadership change
Schumacher left the chief executive role after less than two years, with Fernando Fernandez named as his successor.
- 2025
Fernando Fernandez promotes a social-first marketing strategy[13]
Campaign
Media reports described the new chief executive's intention to increase the share of advertising activity conducted through social platforms and to work with a much larger network of creators, experts and local influencers.
- 2024
Unilever announces ice-cream separation plan[2]
M&A · Leadership change
The company announced plans to separate its ice-cream business, alongside a cost-saving programme and a planned reduction of approximately 7,500 jobs.
- 2024
Unilever announces sale of Unox and Zwan[2]
M&A
Unilever announced an agreement to sell the Unox and Zwan food brands to Zwanenberg Food Group, subject to completion conditions.
- 2024
Unilever receives approval to sell its Russian business[14]
M&A · Other
Russian authorities approved the proposed sale of Unilever Rus, including local manufacturing and brand-related rights, to a Russian buyer.
- 2024
Unilever completes sale of Russian and Belarusian operations to Arnest[15]
M&A · Other
The company exited Russia and Belarus through a transaction with Arnest; the former Russian subsidiary later changed its name to Arnest UniRus.
- 2024
Unilever announces a planned separation of its ice-cream business[16]
M&A · Other
Unilever announced that it intended to separate its ice-cream operations as part of a broader productivity and portfolio-simplification program. The proposed standalone business includes major brands such as Wall's, Magnum and Ben & Jerry's.
Showing the 10 most recent.
Sources82 sources
- 1Unilever official historyunilever.com
- 2Unileveren.wikipedia.org
- 3Unilever corporate websiteunilever.com
- 4Unilever and other brands pause Facebook advertising amid boycottdw.com
- 5Kenyan workers file UN complaint against Unilevertech.sina.com.cn
- 6Unilever backs the Halo Code on workplace hair discriminationtheguardian.com
- 7Unilever tells Jewish organizations it does not support the boycott movementdailymail.com
- 8Criticism over continued Russian operationsngs.ru
- 9European detergent cartel fineja.wikipedia.org
- 10Former Unilever Rus changes name to Arnest UniRusrbc.ru
- 11Unilever expands social-first and sports marketing activitymarketingdive.com
- 12Unilever chief executive Hein Schumacher to leavewwdjapan.com
- 13Fernando Fernandez promotes a social-first marketing strategyfinance.sina.com.cn
- 14Unilever receives approval to sell its Russian businessrbc.ru
- 15Unilever completes sale of Russian and Belarusian operations to Arnestsostav.ru
- 16Unilever announces a planned separation of its ice-cream businessunilever.com
- 17Unilever and Meituan Waimai promote fruit-scented product launchesdigitaling.com
- 18Hein Schumacher appointed chief executivebusinessinsider.jp
- 19Unilever expands creator and short-form video marketing capabilitiesxtrend.nikkei.com
- 20Unilever announces restrictions on food marketing to children under 16ideasforgood.jp
- 21Unilever rejects Kraft Heinz takeover proposalbusiness.nikkei.com
- 22Unilever rejects Kraft Heinz takeover approachreuters.com
- 23Unilever Bangladesh marks more than six decades of local operationsunilever.com.bd
- 24京东Q3财报显示日用百货需求旺盛 上线“京东全城购”持续发力全渠道finance.jrj.com.cn
- 25联合利华在中国开卖植物肉了,今天,旗下“植卓肉匠”联手汉堡王出击finance.sina.com.cn
- 26联合利华中国推出全球市场首款“碳捕捉”洗衣凝珠prnasia.com
- 27美的与联合利华达成战略合作 共建智慧健康洗护新生态tech.sina.com.cn
- 28美的与联合利华开启战略合作,共建洗护新生态tech.sina.com.cn
- 29双塔食品与联合利华达成植物基蛋白产品合作 首批供货1000吨_个股资讯_市场_中金在线sc.stock.cnfol.com
- 30推动国际专家共识建设 联合利华发布毛发损伤修护研究新进展prnasia.com
- 31AB InBev Partners With Coca-Cola, Colgate And Unilever For Sustainable Supply Chain Initiativekamcity.com
- 32City Snapshot: Unilever sells global tea business to CVC Capital Partners for €4.5bnthegrocer.co.uk
- 33Co-op partners with Unilever to launch packaging refill/reuse trialspackagingnews.co.uk
- 34Dutch regulator blocks takeover of Unilever's Unox brand - Reutersnews.google.com
- 35EPL partners with Unilever for sustainability initiative in oral care rangebusiness-standard.com
- 36Fair and Lovely: Can renaming a fairness cream stop colourism?bbc.co.uk
- 37French luxury brand Chanel appoints Unilever CHRO Leena Nair as CEObusiness-standard.com
- 38GSK拒絕聯合利華500億英鎊收購建議 - 財經chinatimes.com
- 39Hellmann’s partners with Animal Crossing game to raise money for FareSharethegrocer.co.uk
- 40Lions Health Partners with UNICEF and Unilever to Create an Innovative Global Health Campaignen.antaranews.com
- 41Lions Health Partners with UNICEF and Unilever to Create an Innovative Global Health Campaignfinanznachrichten.de
- 42McLaren announces new technical partnership with Unilevercrash.net
- 43Microba Life Sciences partners with Unilever to target sleep through the gut microbiomeprnewswire.com
- 44NGL Collective Announce Sponsors For 10th Anniversary Hispanicize Eventprnewswire.com
- 45Onegevity Partners with Unilever to Develop Personalized Solutions for Consumers Suffering from Acneprnewswire.com
- 46OYO offers discounts to students appearing in JEE, NEET and other state exams, sets up helpline for bookingstimesnownews.com
- 47OYO partners with Unilever for sanitisation, disinfection of its propertiesthenewsminute.com
- 48Oyo partners with Unilever for sanitised stayseconomictimes.indiatimes.com
- 49Oyo partners with Unilever for sanitised staysretail.economictimes.indiatimes.com
- 50Social Enterprise Thankyou Launches Bold Initiative to Help End Extreme Poverty by Seeking Partnership from Competitors P&G and Unilever, Two of the World’s Largest Companiesengineeringnews.co.za
- 51Uber partners with Unilever to provide hygiene kits to driversdnd.com.pk
- 52Unilever Bangladesh launches 11th edition of BizMaestrosthedailystar.net
- 53Unilever closes Cikarang factory after workers test positive for COVID-19 - National - The Jakarta Postthejakartapost.com
- 54Unilever introduces fully recyclable toothpaste tubes - edieedie.net
- 55Unilever Is Buying Beloved Skin-Care Brand Paula's Choiceallure.com
- 56Unilever launches first in-store vending model at Mumbai mallthehindu.com
- 57Unilever launches first laundry capsule using captured carbon from heavy industry - edieedie.net
- 58Unilever launches two-model refill trial at Co-op storethegrocer.co.uk
- 59Unilever Opens $94 Million Plant-Based Food Research Center in Europevegnews.com
- 60Unilever partners with biotech start-up on microalgae proteinfoodprocessing.com.au
- 61Unilever partners with Google Cloud to bolster supply chain sustainability | Computer Weeklycomputerweekly.com
- 62Unilever partners with Holobiome to seek mental wellbeing ingredientsdairyreporter.com
- 63Unilever partners with mycoprotein supplier ENOUGH on ‘game changing’ protein innovationfoodnavigator.com
- 64Unilever planning thousands of management job cuts: Bloomberg - DutchNews.nldutchnews.nl
- 65Unilever pledges to cut plastic production in half by 2025 | The Jerusalem Postjpost.com
- 66Unilever pledges to eliminate fossil fuels in cleaning products by 2030 | Unilever pledges to eliminate fossil fuels in cleaning products by 2030deccanchronicle.com
- 67Unilever pledges to halve its use of new plastic by 2025euronews.com
- 68Unilever pledges to replace all carbon from fossil fuels in its cleaning productsfinance.yahoo.com
- 69Unilever raises prices by 2.3% as Iran war drives up energy costs - AOLaol.co.uk
- 70Unilever raises volume growth outlook as Q3 sales beat estimatesbusiness-standard.com
- 71Unilever Rebrands Skin Whitening Cream, But Critics Cry Foul: 'Still A Whitening Cream'huffpost.com
- 72Unilever rolls out epic MegaSpaza campaign - MegaVision Mediabizcommunity.com
- 73Unilever sells tea business to PE firm CVC for £3.8bnbraintreeandwithamtimes.co.uk
- 74Unilever Sells Tea Business To Private Equity Firmkamcity.com
- 75Unilever teams up with UK government for international handwashing campaigncosmeticsbusiness.com
- 76Unilever to cut 1,500 jobs as investors increase pressuretheguardian.com
- 77Unilever to sell Welly bandage brand to Forward Consumer Partners - Reutersnews.google.com
- 78Unilever withdraws 2020 guidance amid uncertainties from emerging markets incl Indiathenewsminute.com
- 79Unilever withdraws 2020 guidance as ice cream sales sufferstandard.co.uk
- 80Unilever withdraws growth, margin guidance over coronavirus concernsbusiness-standard.com
- 81Unilever's soap opera: M&A, job cuts, and grumpy investorsrappler.com
- 82Watsons teams up with global suppliers to launch over 1.6K 'Sustainable Choices'sunstar.com.ph
Cite this profile: Cite the canonical profile. /brand-wiki/unilever · Editorial policy · How profiles are compiled