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Starbucks Reserve Roastery Tokyo

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Retailer / private label

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A four-storey Starbucks Reserve destination in Tokyo combining on-site coffee roasting, specialty coffee and tea, food, retail, and event space.

Last updated September 25, 2026

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Overview

Starbucks Reserve Roastery Tokyo is a Starbucks-operated coffee destination in Aobadai, Meguro, Tokyo. It opened on February 28, 2019, in a four-storey building designed by architect Kengo Kuma. The store is distinguished by on-site coffee roasting and a large roasting and storage installation that extends through the building. The Japanese Wikipedia entry describes it as the world’s largest roasting installation among the Starbucks Reserve Roasteries it discusses. The venue is organized by floor, with different offerings and functions. The first floor combines a main coffee bar, Reserve coffee and retail, and Princi bakery products. The second floor focuses on Teavana teas, including tea, matcha, hojicha, chai, related goods, and accompanying sweets. The third floor is the Arriviamo Bar, serving coffee as well as alcoholic drinks and food. The fourth floor, AMU Inspiration Lounge, is described as a multipurpose space for coffee events, training, and community activities. Terraces are also located on the third and fourth floors. The Roastery sells and serves coffee, including Reserve selections, and offers whole-bean coffee and branded merchandise. Its coffee program highlights different preparation methods, while the official Japanese coffee information describes Reserve locations as offering more brewing options than ordinary Starbucks stores. The venue also brings together Starbucks Reserve, Teavana, and Princi offerings under one roof, making it both a café and a retail and hospitality destination. The brand belongs to Starbucks’ Reserve experience and is operated in Japan by Starbucks Coffee Japan. It serves customers in Japan and is also a visitor destination in Tokyo. Starbucks Coffee Japan describes its wider mission as creating excellent coffee experiences and enriching people’s lives, while the Roastery’s own official site presents the location through its design, coffee, store, and online-store offerings. The official site announced that its opening hours would change from 7:00–22:00 to 8:00–22:00 effective October 1, 2026.

History

Starbucks Reserve Roastery Tokyo is a Starbucks-operated coffee shop and destination in Aobadai, Meguro, Tokyo. It opened on February 28, 2019, as a four-storey venue designed by architect Kengo Kuma. The building uses wood prominently in its interior and exterior, and includes terraces on the third and fourth floors. Its defining feature is a large roasting and storage installation that extends through the building. The Japanese Wikipedia entry identifies the Tokyo installation as the largest among the Starbucks Reserve Roasteries it describes. The Roastery’s concept brings coffee preparation and roasting together with multiple hospitality and retail functions. The first floor is centered on a main coffee bar, Reserve coffee, a retail area for beans and merchandise, and Princi bakery products. The second floor is devoted to Teavana, with teas such as Earl Grey and chamomile as well as matcha, hojicha, and chai, plus tea-related items and sweets. The third floor’s Arriviamo Bar offers alcoholic drinks, including beer, cocktails, wine, and Japanese sake, alongside coffee and food. The fourth-floor AMU Inspiration Lounge is designated for coffee-related events, training, and community activities. The location offers multiple ways to experience coffee, including specialty Reserve selections and varied brewing methods. Starbucks Coffee Japan’s general coffee information explains that Reserve locations offer a wider range of brewing methods than ordinary stores. The Roastery also sells whole-bean coffee and merchandise through its retail offering and official online-store presence. Its bakery and beverage offer extends beyond coffee through Princi, tea, and the third-floor bar. The Roastery is part of Starbucks’ broader Reserve concept in Japan, where Starbucks Coffee Japan has operated Starbucks stores since opening its first Japanese location in Ginza in August 1996. The company describes its mission as delivering excellent coffee experiences and enriching people’s lives, one customer, cup, and community at a time. The Roastery gives that wider coffeehouse proposition a large, immersive format, with design, roasting, food, retail, and community programming combined in one site. The official Roastery website announced a change to business hours effective October 1, 2026: from 7:00–22:00 to 8:00–22:00. This is a future-effective schedule stated in the supplied official-site evidence.

  • Starbucks opens its first store in Japan

    [4]
  • Starbucks Reserve Roastery Tokyo opens

    [5]
  • Announced opening-hours change takes effect

    [1]

Products and positioning

A destination-format Starbucks Reserve experience that combines visible on-site roasting, specialty coffee and tea, food and beverage retail, and community or event space.

  • Starbucks Reserve coffee

    Reserve coffee and specialty coffee service, with a range of brewing methods.

  • Whole-bean coffee and merchandise

    Coffee beans and branded goods are sold through the Roastery’s retail offer.

  • Teavana tea

    Tea offerings include black and herbal teas, matcha, hojicha, and chai.

  • Princi bakery items

    Bakery products and sweets are offered on the first floor.

  • Arriviamo Bar drinks and food

    The third-floor bar serves coffee, alcoholic drinks, and accompanying food.

Brand decisions

  • Opening hours scheduled to changeOther

Sources6 sources

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