麦当劳的争议事件

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• According to a lawsuit he filed in federal court, Alexei Stolfat bit into a McNugget and felt “unbearable pain.” Then he pulled a nearly 1-inch bone out of his mouth.

• Stolfat is seeking $1.1 million and a recall of all McNuggets “to avoid massive consumer injuries.”

品牌回应

• 调查 — McDonald's

  an internal investigation showed that he had sexual relationships with multiple employees, violating company policy

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• As a result, the fast-food chain filed a complaint in the Delaware Chancery Court to recover any compensation and severance benefits that he received when he left his post.

• The evidence also shows Easterbrook approved a special discretionary grant of restricted stock units worth hundreds of thousands of dollars to one of the employees after their first sexual encounter -- and just days before their second, the company said.

• An internal investigation found evidence of that relationship, and of two others, McDonald's said.

品牌回应

• 道歉 — McDonald’s

  The chain has since apologized

• 整改 — McDonald’s

  Immediately upon learning of an unauthorized communication to our guests at a restaurant in Guangzhou, we immediately removed the communication and temporarily closed the restaurant

• 整改 — McDonald’s

  The restaurant added that it had conducted “diversity and inclusion” training in the branch.

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• After widespread news reports of a McDonald’s in China refusing to serve black people and essentially banning them from the restaurant, the company has issued an apology for the actions of that franchise, according to MSN.

• The restaurant added that it had conducted “diversity and inclusion” training in the branch.

• The chain has since apologized and a spokesman for McDonald’s told AFP that the notice was “not representative of our inclusive values”.

品牌回应

• 道歉 — McDonald's

  McDonald's in China has apologised after a branch in the industrial city of Guangzhou barred black people from entering.

• 整改 — McDonald's

  “Immediately upon learning of an unauthorised communication to our guests at a restaurant in Guangzhou, we immediately removed the communication and temporarily closed the restaurant.”

• 整改 — McDonald's

  The restaurant added that it had conducted “diversity and inclusion” training in the branch.

• 调查 — McDonald’s

  McDonald's said in a statement that it was committed to ensuring workers were not subject to sexual harassment."The plaintiffs' allegations of harassment and retaliation were investigated as soon as they were brought to our attention, and we will likewise investigate the new allegations that they have raised in their complaint," it said.

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• McDonald's also responded, saying the ban on black people was “not representative of our inclusive values”.

• McDonald's in China has apologised after a branch in the industrial city of Guangzhou barred black people from entering.

• McDonald's apologized Saturday for a racist sign posted in one of its restaurants in China.

品牌回应

• 澄清 — McDonald's

  The sign is "not representative of our inclusive values," McDonald's said in a statement.

• 整改 — McDonald's

  McDonald's said it will use the closure to "further educate managers and employees on our values, which includes serving all members of the communities in which we operate."

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• McDonald's said it will use the closure to "further educate managers and employees on our values, which includes serving all members of the communities in which we operate."

• The sign, which recently circulated on social media, said the McDonald's location in Guangzhou has "been informed+ that from now on black people are not allowed to enter the restaurant."

• The sign is "not representative of our inclusive values," McDonald's said in a statement. The sign was removed and the location was temporarily closed down.

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• The couple is seeking $400,000 in physical and emotional damages in the lawsuit, which was filed Thursday morning, accusing McDonald's of negligence, and Lowman of assault and battery.

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• McDonald’s was slapped a fine of Rs 25,000.

• Health inspectors of the Bruhat Bengaluru Mahanagara Palike (BBMP) on Wednesday fined multiple fast-food chains, including a McDonald’s outlet in Shantinagar, and other eateries located in prime localities on Wednesday.

品牌回应

• 退款或补偿 — McDonald's Korea

  McDonald's expressed regret over the suffering experienced by the girl and her family over the past two years, saying it will pay all her medical bills so far, as well as future expenses for her treatment.

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• A mother filed a complaint against the Korean arm of McDonald's in July 2017, claiming her four-year-old daughter was diagnosed with hemolytic uremic syndrome after eating an undercooked hamburger patty purchased from the chain in September 2016.

• McDonald's Korea said Tuesday it has reached a settlement with a girl suffering from so-called "hamburger disease" to pay medical bills for her treatment

• McDonald's denied any links between the hamburger and the child's illness, and prosecutors did not press charges against the US company following an investigation that lasted months, citing a lack of evidence.

品牌回应

• 整改 — McDonald's Portugal

  After a backlash, McDonald's Portugal took down all promotional material featuring the slogan.

• 道歉 — McDonald's Portugal

  We sincerely apologize for any offense or distress this may have caused.

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• After a backlash, McDonald's Portugal took down all promotional material featuring the slogan.

• We sincerely apologize for any offense or distress this may have caused.

• McDonald's has pulled an ad which used the words "Sundae Bloody Sundae" to promote a Halloween dessert, apologizing for "any offense or distress" it may have caused.

品牌回应

• 道歉 — McDonald’s Portugal

  We sincerely apologise for any offence or distress this may have caused.

• 整改 — McDonald’s Portugal

  It said all related promotional material had now been removed from its restaurants.

• 道歉 — McDonald's Portugal

  We sincerely apologize for any offense or distress this may have caused.

• 整改 — McDonald's Portugal

  After a backlash, McDonald's Portugal took down all promotional material featuring the slogan.

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• McDonald’s in Portugal has apologised for using the slogan “Sundae Bloody Sundae” in a Halloween campaign for its ice-cream puddings.

• On Thursday it said the campaign had been pulled and it had never been intended as “an insensitive reference” to Bloody Sunday, when British paratroopers shot demonstrators at a civil rights march in the Bogside area of Derry, Northern Ireland, in January 1972.

• After a backlash, McDonald's Portugal took down all promotional material featuring the slogan.

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• The company closed its Peruvian outlets for two days following the deaths of its employees and said it is collaborating with investigators.

• Among the other infractions found was a failure to provide safe working conditions, in terms of both the facilities and the equipment used, "specifically the soft drink dispensing machine." The Sunafil report said the company already knew the soda machine was damaged but "took no action."

• Peruvian authorities on Thursday fined the local owner of a McDonald's franchise USD 250,000 for serious safety violations after two employees were electrocuted to death.

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• A group of employees in Chicago has filed a lawsuit against the company, claiming that their employer has failed to protect them from a pattern of violence. The 17 employees work at 13 different McDonald’s restaurants across the city.

• The workers say that Chicago police respond to more than 20 911 calls to the city’s McDonald’s on a daily basis, AP News reports. They also cited various instances of violence, which include physical assault and sexual harassment.