Maextro
A Chinese ultra-luxury electric-vehicle brand created by JAC Group in collaboration with Huawei.
Last updated October 15, 2026
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History
Maextro emerged in 2024 as the brand created through JAC Group's cooperation with Huawei under the Harmony Intelligent Mobility Alliance. HIMA is structured as a multi-brand automotive collaboration model rather than a conventional vehicle supply relationship. Huawei contributes product planning, design, intelligent-vehicle technologies, full-stack advanced driver-assistance systems, infotainment, and selected powertrain components. The partner automaker supplies vehicle engineering and manufacturing. For Maextro, JAC Group is the industrial and production partner, while Huawei supplies much of the intelligent-vehicle proposition and participates in the creation of the products. The brand's Chinese identity, Zunjie, was disclosed by Yu Chengdong in July 2024. At that time, the brand was described as the fourth HIMA marque and as a project being developed with JAC. Huawei formally introduced the Maextro name in August 2024 during an event connected with the Stelato S9 and other Huawei automotive announcements. The name is based on the Italian word maestro, with the S changed to X. The brand's stated interpretation of the X is an orientation toward exploring the unknown and generating new achievements. Maextro's first model was the S800. The vehicle was initially unveiled on November 26, 2024, at a Huawei Mate brand ceremony, and pre-orders began at the unveiling. A subsequent technology showcase on February 20, 2025, provided further information about systems developed for the brand, including Huawei's intelligent-driving and connected-vehicle technologies. The S800 reached formal launch at the 2025 Shenzhen Auto Show on May 30. It is described as a full-size sedan and is available in battery-electric and extended-range electric configurations, establishing Maextro in the top end of China's emerging intelligent-electric-vehicle market. The production relationship was reinforced by a dedicated factory in Hefei, JAC Group's home city. JAC and Huawei jointly built the Maextro Super Factory, which completed construction on December 16, 2024. The stated annual production capacity is 200,000 vehicles. The facility reportedly contains 86 quality-control gates and nearly 1,500 robots used for joining, gluing, and painting. The partners have also associated the factory with an annual product-production value of 100 billion yuan. This figure describes claimed production value and is not an independently reported measure of Maextro sales or profit. The documented product plan extends beyond the S800. The V800 and V680 are identified as full-size MPVs planned for 2026, both using extended-range electric powertrains. A smaller vehicle positioned below the S800 has also been mentioned, although its name, launch date, and technical details remain undisclosed in the available material. As documented, Maextro is an active China-focused brand. No reliable information in the supplied references establishes a separate corporate listing, standalone public financial reporting, confirmed overseas operations, or a consumer-facing official website.
- 2025
S800 technology showcase
[1]Huawei presented additional Maextro-specific technologies at a February 20 technology event.
- 2025
S800 launch
[1]The S800 launched at the 2025 Shenzhen Auto Show on May 30.
- 2024
JAC-Huawei brand project identified as Zunjie
[1]In July, Yu Chengdong disclosed that Huawei's fourth HIMA brand would be developed with JAC Group and would use the Chinese name Zunjie.
- 2024
Maextro officially introduced
[1]Huawei introduced Maextro in August as the fourth brand in its HIMA collaboration framework.
- 2024
S800 unveiled and pre-orders begin
[1]The first Maextro model, the S800, was unveiled on November 26 and became available for pre-order.
- 2024
Maextro Super Factory construction completed
[1]The jointly developed Hefei production facility completed construction on December 16.
Products and positioning
Ultra-luxury, technology-led electric vehicles combining Huawei intelligent-vehicle systems and product development with JAC engineering and manufacturing.
Full-size luxury sedan · 2025
Maextro S800
The S800 is Maextro's first vehicle and the model that established the brand in the ultra-luxury electric-car segment. It is a full-size sedan offered with both battery-electric and extended-range electric powertrains. The vehicle incorporates Huawei-developed intelligent-vehicle technologies, including advanced driver-assistance and infotainment capabilities, while JAC provides chassis engineering and manufacturing. It was unveiled and opened for pre-orders on November 26, 2024, and launched at the 2025 Shenzhen Auto Show.
Full-size luxury MPV · 2026
Maextro V800
The V800 is an announced full-size MPV intended to extend Maextro's ultra-luxury product range beyond sedans. The available reference material identifies an extended-range electric powertrain and a planned 2026 timeframe, but does not provide confirmed dimensions, pricing, trim structure, launch date, or detailed equipment information.
Full-size luxury MPV · 2026
Maextro V680
The V680 is an announced full-size MPV planned for the Maextro range. It is described as using an extended-range electric powertrain and is associated with a 2026 timeframe. Detailed specifications, market availability, pricing, and production status have not been provided in the available reference material.
Electric vehicle
Unnamed smaller Maextro model
A future Maextro vehicle smaller than the S800 has been identified, suggesting a possible expansion of the brand beyond its initial full-size luxury positioning. Its model name, body style, powertrain, timing, and specifications remain undisclosed.
Controversies
2026
JAC Motors issues statement on third-party inspection of Zunjie V800 brake pedal
JAC Motors released a statement on the Zunjie V800 brake pedal controversy. The statement disclosed that on October 11, 2026, a nationally accredited third-party testing organization inspected the Zunjie V800 brake pedal, which met industry standard QC/T 788-2018 (longitudinal force 1500N, displacement below 5mm) and showed no cracks or damage under escalated testing to a 3000N longitudinal force. Responding to a prior Dongchedi test issue without disputing the test conditions, the company said its braking system was developed and validated above national and industry standards, that no brake pedal bracket base fracture failures had occurred in real user use since first deliveries, and announced it would further optimize the component design, offer a free upgrade option to delivered users, and conduct a systematic review and reinforcement of design validation, test boundaries, and production quality management.
2026
JAC Motors denies rumor that Zunjie SUV project will be transferred to Seres for production
A market rumor claimed that the ultra-luxury Zunjie SUV project under HIMA (Hongmeng Zhixing) was planned to be handed to Seres for production and that the Zunjie brand might abandon its SUV model plans. As of the October 12 close, Seres A-shares hit the daily limit-up while JAC Motors shares fell 3.08%, with its market cap dropping below 50 billion yuan. Responding to the rumor, an internal JAC Motors source told Yicai that "this is false information"; as of publication, Seres had made no formal public response to the rumor.
Brand decisions
2025
Launch of the S800Product launchBackground
Following its 2024 unveiling and 2025 technology showcase, the S800 became Maextro's first production model.
Action taken
Maextro launched the full-size S800 sedan at the 2025 Shenzhen Auto Show on May 30.
Aftermath
The launch established Maextro's initial product presence and introduced its battery-electric and extended-range electric configurations.
2024
Establishment of the JAC-Huawei Maextro partnershipStrategyBackground
Huawei expanded its HIMA multi-brand collaboration model by developing a fourth marque with JAC Group. The arrangement assigns Huawei responsibility for product creation, design, intelligent-vehicle systems, and selected components, while JAC handles chassis engineering and manufacturing.
Action taken
The partners created the Maextro brand, using Zunjie as its Chinese identity and targeting the ultra-luxury electric-vehicle market.
Aftermath
The partnership produced the S800 and a dedicated Hefei manufacturing project, with additional MPV models announced for the planned range.
2024
Construction of the Maextro Super FactoryOtherBackground
The new brand required dedicated production infrastructure in JAC Group's home city of Hefei.
Action taken
JAC Group and Huawei jointly built a factory described as having annual capacity of 200,000 vehicles, 86 quality-control gates, and nearly 1,500 robots.
Aftermath
Construction was completed on December 16, 2024, supporting planned production of Maextro vehicles.
2024
S800 pre-order introductionProduct launchBackground
Maextro needed a launch product to establish its position in the full-size ultra-luxury electric-car segment.
Action taken
The company unveiled the S800 on November 26 and opened pre-orders on the same day.
Aftermath
The S800 subsequently received a technology-focused presentation in February 2025 and launched at the Shenzhen Auto Show in May 2025.
Recent events
- 2025
Maextro technology showcase details S800 systems[1]
Product launch · Other
A February technology event disclosed additional details about technologies developed by Huawei specifically for the Maextro brand and its first model.
- 2025
Maextro S800 launches at Shenzhen Auto Show[1]
Product launch · Product generation
The S800 formally launched at the 2025 Shenzhen Auto Show on May 30 as Maextro's first production vehicle.
- 2024
Huawei identifies JAC collaboration brand as Zunjie[1]
Other · Product launch
Yu Chengdong disclosed that the fourth brand in Huawei's Harmony Intelligent Mobility Alliance would be developed with JAC Group and would use the Chinese name Zunjie.
- 2024
Huawei introduces the Maextro marque[1]
Product launch
Huawei officially presented Maextro as the fourth HIMA brand during an August event associated with the Stelato S9 and Huawei product announcements.
- 2024
Maextro S800 unveiled and pre-orders opened[1]
Product launch
The S800, Maextro's first vehicle, was unveiled at a Huawei Mate brand ceremony on November 26, with pre-orders opening the same day.
- 2024
Maextro Super Factory completed in Hefei[1]
Other
The dedicated manufacturing facility jointly developed by JAC Group and Huawei completed construction on December 16, with a stated annual capacity of 200,000 vehicles.
Sources4 sources
- 1Maextroen.wikipedia.org
- 2JAC Motors issues statement on third-party inspection of Zunjie V800 brake pedalfinance.sina.com.cn
- 3JAC Motors issues statement on third-party inspection of Zunjie V800 brake pedal163.com
- 4JAC Motors denies rumor that Zunjie SUV project will be transferred to Seres for production163.com
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