Kwik Shop
American convenience-store and gasoline-station chain operating primarily in Kansas, Nebraska, and Iowa.
Last updated August 24, 2026
Overview
Kwik Shop is an American convenience-store and gasoline-station brand serving a regional market centered on Kansas, Nebraska, and Iowa. The chain originated in 1959 as an operating division of Dillons, the supermarket business associated with the Dillon family. Dick Dillon developed the format around a combination of quick, personalized service and supermarket-style operating disciplines, including more systematic inventory management, merchandising, and purchasing. This model positioned Kwik Shop between the traditional small neighborhood store and the larger supermarket, emphasizing speed and convenience for routine purchases. The business expanded beyond its original base during the late 1960s and established a three-state market area covering Kansas, Nebraska, and Iowa. Its retail offer developed alongside its fuel business. In 1972, the chain introduced Kwik Power gasoline and began providing self-service fuel as part of a one-stop shopping proposition. During the 1970s, Kwik Shop also expanded its operating hours, opened its 100th location in Bellevue, Nebraska, and became an early convenience-store adopter of fountain beverage equipment. These changes helped define the modern convenience-store experience associated with the brand. During the 1980s, Kwik Shop broadened its foodservice offer. In 1982, selected stores began selling fresh Sub 'N Stuff sandwiches, and the company introduced a new logo. In 1983, Dillon Companies and Kwik Shop merged with Kroger, creating a larger food-retailing organization and bringing the chain into Kroger's corporate portfolio. Kwik Shop subsequently added a hot-dog roller grill in 1987, reinforcing the role of prepared food and impulse purchases in its stores. The chain continued to update its brand and services in the 1990s. It introduced another logo in 1997 and began selling prepaid telephone cards in 1999. In the 2000s, Kwik Shop increasingly connected its convenience retailing and gasoline businesses to the loyalty and promotional programs of its affiliated supermarket banners. Partnerships with Dillons and Baker's provided fuel discounts to participating customers, while electronic redemption systems later made it easier for shoppers to use promotional fuel credits at participating stores. Kroger modernized the presentation of its convenience-store network in the mid-2000s. Coffee Central and Soda Central beverage concepts were introduced across the system, and Store 730 in Newton, Kansas, became the first Kwik Shop location to receive the new Kroger image in 2005. In 2007, scanning technology was implemented at all locations as part of a broader customer-service and operational upgrade. The chain also supported community fundraising through the Kwik Shop/United Way Golf Challenge, an annual event launched in 2002. Kwik Shop changed ownership in 2018 when Kroger agreed to sell its entire convenience-store portfolio, including Kwik Shop, to EG Group for $2.15 billion. The business subsequently became part of EG America's United States convenience-store operations. Kwik Shop's core proposition remains a regional combination of gasoline, beverages, coffee, snacks, packaged food, prepared food, lottery products, and other everyday convenience items. Its geographic identity is closely tied to the central United States rather than to a nationwide retail footprint.
History
Kwik Shop was established in 1959 as an operating division of Dillons. Dick Dillon conceived the chain as a time-saving retail format that would retain the personal service of a small store while applying the management, inventory-control, and merchandising practices associated with supermarkets. The concept expanded during the late 1960s into a three-state territory covering Kansas, Nebraska, and Iowa. The chain added self-service gasoline in 1972 under the Kwik Power name, making the stores a combined convenience and fuel destination. By 1978, Kwik Shop had opened its 100th store, identified as Store 629 in Bellevue, Nebraska. Around the same period, the company expanded to 24-hour operation and became one of the early convenience-store chains to install fountain beverage equipment widely across its locations. Kwik Shop entered fresh foodservice in 1982, when 15 stores began offering Sub 'N Stuff sandwiches. A new logo accompanied the initiative. In 1983, Dillon Companies and Kwik Shop merged with Kroger, placing the brand within one of the largest food-retailing organizations in the United States. The chain continued to develop ready-to-eat merchandise, introducing a fresh hot-dog roller grill in 1987. In the 1990s, Kwik Shop refreshed its visual identity and expanded its nonfood convenience assortment. A new logo was introduced in 1997, followed by prepaid phone cards in 1999. The early 2000s brought stronger connections between Kwik Shop's fuel business and affiliated supermarket loyalty programs. In 2000, Dillons and Kwik Shop introduced fuel discounts for Dillons Plus Shopper's Card customers. Baker's gasoline discounts were made available to Nebraska customers in 2001. Kwik Shop also began the Kwik Shop/United Way Golf Challenge in 2002 as an annual fundraising event. Kroger introduced a new convenience-store image system in 2004, including Coffee Central and Soda Central beverage concepts. Kwik Shop Store 730 in Newton, Kansas, opened in 2005 as the first location in the chain to use the new Kroger image. In 2007, scanning was implemented across all locations to improve transaction processing and customer service. In 2008, a partnership with Dillons enabled electronic redemption of Fuel Frenzy discounts at Kwik Shop stores in the Wichita area. In early 2018, Kroger announced an agreement to sell its complete convenience-store portfolio to EG Group for $2.15 billion. Kwik Shop consequently became part of EG America's United States convenience-store network. The brand continues to operate as a regional convenience-store and gasoline chain, with an assortment built around fuel, beverages, coffee, snacks, general food, prepared food, lottery products, and other quick-purchase goods.
- 2018Kroger sells Kwik Shop to EG Group
Kroger agrees to sell its convenience-store portfolio, including Kwik Shop, to EG Group for $2.15 billion.
- 2007Scanning implemented chainwide
Scanning technology is implemented at all Kwik Shop locations to support transaction and service improvements.
- 2004Kroger convenience-store image introduced
Kroger rolls out a new visual and merchandising concept for its convenience stores, including Coffee Central and Soda Central.
- 2002United Way fundraising golf challenge launches
The Kwik Shop/United Way Golf Challenge begins as an annual fundraising event supporting United Way.
- 2000Dillons fuel-discount partnership
Kwik Shop partners with Dillons to provide fuel discounts through the Dillons Plus Shopper's Card.
- 1999Prepaid phone cards added
Kwik Shop expands its convenience assortment by beginning sales of prepaid telephone cards.
- 1983Kwik Shop joins Kroger
Dillon Companies and Kwik Shop merge with Kroger, bringing the chain into Kroger's retail portfolio.
- 1982Fresh sandwich program begins
Fifteen stores begin selling fresh Sub 'N Stuff sandwiches, marking a move into prepared foodservice.
- 1978100th store opens
Kwik Shop opens its 100th location, Store 629, in Bellevue, Nebraska, and expands 24-hour operations.
- 1972Kwik Power gasoline is introduced
The chain adds self-service gasoline, extending its stores into one-stop convenience and fueling locations.
- 1959Kwik Shop is founded within Dillons
Dillons establishes Kwik Shop as an operating division based on Dick Dillon's convenience-retailing concept.
Products and positioning
Regional convenience retail combining quick-service stores, gasoline, beverages, snacks, prepared food, and fuel discounts.
Kwik Power gasolineFuel1972
Kwik Shop's gasoline offering, introduced in 1972 as Kwik Power, added self-service fueling to the chain's convenience-store format and made the locations one-stop destinations for fuel and everyday purchases.
Sub 'N StuffPrepared food1982
A fresh sandwich program introduced at 15 Kwik Shop stores in 1982 as the chain entered the foodservice business and expanded beyond packaged convenience foods.
Coffee CentralBeverages2004
A coffee merchandising and service concept introduced across Kroger's convenience-store network, including Kwik Shop, during the 2004 systemwide image update.
Soda CentralBeverages2004
A fountain and soft-drink merchandising concept introduced companywide with Kroger's 2004 convenience-store modernization program.
Hot dog roller grillPrepared food1987
Kwik Shop introduced fresh hot-dog roller-grill service in 1987, adding a hot prepared-food option suited to quick visits and fuel customers.
Flagship businesses
- Kwik Power gasoline
- Coffee Central
- Soda Central
- Sub 'N Stuff sandwiches
- Fuel-discount programs linked to Dillons and Baker's
Marketing campaigns
- 2002Kwik Shop/United Way Golf Challenge
United States
Kwik Shop launched an annual fundraising golf tournament with proceeds directed to United Way.
Outcome. The event became an ongoing community fundraising initiative; the available reference does not provide cumulative fundraising results.
Brand decisions
- 2018Sale of Kwik Shop and Kroger's convenience portfolioM&A
Kroger announced the sale of its entire convenience-store portfolio, including Kwik Shop, to EG Group.
What changed. Kroger agreed to transfer the portfolio to EG Group for $2.15 billion.
Aftermath. Kwik Shop became part of EG America's United States convenience-store network.
Transaction value. $2.15 billion (2018 announcement)
Recent events
- 2018Kroger agrees to sell convenience-store portfolio to EG Group
Kroger announced an agreement to sell its entire convenience-store portfolio, including Kwik Shop, to EG Group for $2.15 billion. The transaction transferred Kwik Shop into the business that became EG America's United States operations.
M&A
Sources
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