Holland Casino
Corporate brand
UnclaimedDutch state-owned casino operator with a nationwide land-based network and an online gambling business.
Last updated August 26, 2026
AI crawler reads
No AI crawler has read this profile since Oct 28, 2026.
Overview
Holland Casino is a Dutch state-owned gambling company operating casinos in the Netherlands. Its land-based business is built around a nationwide network of casino venues offering table games, electronic gaming, poker and related hospitality services. The company has historically held the legal monopoly for casino gambling in the Netherlands, making it a distinctive example of a nationally regulated and state-owned gaming operator rather than a privately controlled international casino group. The company’s first casino opened in Zandvoort on 1 October 1976. From that starting point, Holland Casino expanded into a network serving major Dutch cities and tourist destinations. Locations identified in reference material include Amsterdam, Amsterdam Sloterdijk, Breda, Eindhoven, Enschede, Groningen, Leeuwarden, Nijmegen, Rotterdam, Scheveningen, Utrecht, Valkenburg and Venlo. The Amsterdam venue has been described as the company’s largest branch since 2008. The network has not been static: in February 2025, Holland Casino closed its first Zandvoort venue because it was no longer profitable. Its casino offering includes French and American roulette, blackjack, Caribbean Stud Poker, bingo, poker, Sic Bo, Punto Banco and Money Wheel, although the exact selection varies by branch. Slot machines are another important part of the business. Reference material reports an average slot-machine payout rate of 93 percent, compared with a legal minimum of 80 percent, and an average table-game payout ratio of 97.7 percent. Gaming machines are supervised by the Dutch Measurement Institute and also inspected by the independent inspection company Verispect, reflecting the company’s operation within a tightly regulated market. Holland Casino’s role extends beyond commercial gaming. Its profits are transferred directly to the Dutch treasury, linking the company’s financial performance to public revenue. Reference material records profit of approximately €263 million in 2006 and approximately €267 million in 2007. These historical figures are included as context rather than as a current financial profile. The company received a Gaming Award in 2008 for recognition as a socially responsible operator in the international casino industry. The regulatory environment changed during the 2010s. The Dutch government introduced the Remote Gambling Act in 2011, creating a framework intended to open the online gambling market to licensed operators and to move Dutch online gambling toward regulated domestic provision. Holland Casino began offering online gambling in October 2021. This expanded the brand beyond physical casinos while preserving its association with regulated gambling and responsible-operator obligations. Today, Holland Casino remains an active Dutch casino brand with both land-based and online operations. Its identity is shaped by state ownership, a domestic operating focus, a long-established physical venue network, public oversight and the continuing tension between gambling entertainment, profitability and social responsibility. The closure of the Zandvoort venue in 2025 illustrates the commercial pressures facing even a nationally prominent operator, while its online launch shows the company’s adaptation to changes in Dutch gambling regulation and consumer behavior.
History
Holland Casino emerged from the Dutch state’s policy of organizing casino gambling through a nationally controlled operator. Its first casino opened in Zandvoort on 1 October 1976, establishing the foundation for a domestic casino network. Rather than developing as a multinational leisure group, the company grew within the Netherlands and operated under a legal framework that gave it the monopoly position for casino gambling described in reference material. Over subsequent decades, Holland Casino opened venues in a range of Dutch cities and visitor destinations. Its network came to include branches in Amsterdam, Amsterdam Sloterdijk, Breda, Eindhoven, Enschede, Groningen, Leeuwarden, Nijmegen, Rotterdam, Scheveningen, Utrecht, Valkenburg and Venlo. The Amsterdam casino became the largest branch from 2008. The locations gave the brand a national physical presence while allowing it to serve both metropolitan customers and visitors to established tourist areas. The company’s operations have combined traditional table games with electronic gaming and poker. Available games have included French and American roulette, blackjack, Caribbean Stud Poker, bingo, poker, Sic Bo, Punto Banco and Money Wheel, with the precise offer differing between branches. Gambling equipment and payouts have operated under Dutch supervision. Reference material states that slot machines had an average payout rate of 93 percent, above the legal minimum of 80 percent, while table games had an average payout ratio of 97.7 percent. The Dutch Measurement Institute supervised gaming machines, with additional inspection by Verispect. State ownership has also shaped Holland Casino’s economic role. Profits are paid directly to the Dutch treasury. Historical reference figures put profit at approximately €263 million in 2006 and €267 million in 2007. These amounts demonstrate the scale of the operator at that time, but they should not be treated as current results. In 2008, the company received a Gaming Award for its recognition as a socially responsible operator, reinforcing the importance of responsible-gambling expectations to its public identity. A major change came with Dutch gambling reform. In 2011, the government introduced the Remote Gambling Act, which created a framework for licensing online gambling and sought to bring most Dutch online gambling activity into a legal and supervised market. Holland Casino responded by launching online gambling in October 2021. The move extended the brand’s reach beyond its physical venues and placed it in the digital segment of the regulated Dutch market. The physical network has continued to face commercial pressures. In February 2025, Holland Casino closed the Zandvoort casino because it was unprofitable. The closure was historically significant because Zandvoort was the site of the company’s first casino, but it also demonstrated that the operator’s state ownership does not eliminate the need to review venue economics. Holland Casino therefore represents both continuity and adaptation: continuity through its Dutch public ownership, regulated casino identity and established venue network; adaptation through online gambling and changes to its physical estate.
- 2025
Zandvoort venue closes
[1]The first Holland Casino venue closes in February because it is unprofitable.
- 2021
Online gambling launch
[1]Holland Casino begins offering online gambling in October.
- 2011
Dutch Remote Gambling Act introduced
[1]The Dutch government introduces legislation establishing a framework for licensed online gambling.
- 2008
Amsterdam becomes the largest branch
[1]The Amsterdam casino is identified as Holland Casino’s largest branch from 2008.
- 2008
Gaming Award for social responsibility
[1]Holland Casino receives a Gaming Award recognizing its social responsibility as a casino operator.
- 2007
Historical profit reported at approximately €267 million
[1]Reference material reports profit of approximately €267 million for 2007.
- 2006
Historical profit reported at approximately €263 million
[1]Reference material reports Holland Casino profit of approximately €263 million for 2006, with profits directed to the Dutch treasury.
- 1976
First casino opens in Zandvoort
[1]Holland Casino opens its first venue in Zandvoort on 1 October, beginning its Dutch casino network.
Products and positioning
A nationally regulated, state-owned Dutch casino operator combining physical casinos, online gambling and a public-interest orientation. The brand is positioned around legal, supervised gambling within the Netherlands rather than international resort-casino expansion.
Casino operations · 1976
Land-based casino venues
Holland Casino’s core offering is its network of Dutch casinos. Venues provide regulated gambling in physical locations, combining gaming floors with hospitality and customer services. The network has included branches in major cities such as Amsterdam, Rotterdam and Utrecht, as well as destinations including Scheveningen, Valkenburg, Venlo and Zandvoort. The exact gaming mix varies by location.
Casino gaming
Table games
The company’s table-game portfolio includes French roulette, American roulette, blackjack, Caribbean Stud Poker, Sic Bo, Punto Banco and Money Wheel. Not every branch necessarily offers every game. These products are delivered under Dutch gambling supervision and form a central part of Holland Casino’s traditional casino experience.
Casino gaming
Electronic gaming machines
Electronic gaming machines are offered in Holland Casino venues alongside table games. Reference material reports an average payout rate of 93 percent, compared with a legal minimum of 80 percent. The machines are supervised by the Dutch Measurement Institute and additionally inspected by Verispect.
Casino gaming
Poker
Poker is part of Holland Casino’s gaming offer and is available in the company’s physical venues, although availability and formats may differ by branch. It complements the operator’s house-banked table games with a player-versus-player casino activity.
Online gambling · 2021
Holland Casino Online
Holland Casino Online extends the brand into the regulated Dutch remote-gambling market. It was introduced in October 2021 after Dutch reforms created a licensing framework for online gambling. The service allows the company to offer digital gambling in addition to its physical casino network.
Brand decisions
2025
Close the unprofitable Zandvoort venueStrategyBackground
The Zandvoort casino was no longer profitable despite its historical importance as Holland Casino’s first venue.
Action taken
Holland Casino closed the Zandvoort location in February 2025.
Aftermath
The closure ended the operation of the company’s original casino site and reduced the physical network.
2021
Launch of Holland Casino OnlineProduct launchBackground
Dutch gambling reform opened a route for licensed operators to offer remote gambling within the Netherlands.
Action taken
Holland Casino began offering online gambling in October 2021.
Aftermath
The brand became active in both land-based and online gambling.
2011
Prepare for a regulated online gambling marketStrategyBackground
The Dutch government introduced the Remote Gambling Act, establishing a framework intended to license online gambling and bring Dutch players into a regulated domestic market.
Action taken
The regulatory change created the basis for Holland Casino to expand beyond physical casinos and develop an online offering.
Aftermath
Holland Casino ultimately launched online gambling in October 2021.
Recent events
Reported
Playtech agrees to provide technology to Holland Casino[2]
Playtech entered a new agreement with Holland Casino to serve as its strategic technology supplier, providing turnkey multichannel technology and services. The article says Holland Casino's online launch was planned for October 2021.
Sources3 sources
Cite this profile: Cite the canonical profile. /brand-wiki/holland-casino · Editorial policy · How profiles are compiled