Bulgari controversies
Controversies tied to this brand in public sources. A listing is not a finding of fault.
2025
Bulgari influencer gifting campaign triggers Japanese social-media backlash
A Japanese commentary report described criticism of a Diva’s Dream gifting and sponsored-post campaign, with users arguing that the selected influencers and synchronized posts conflicted with the brand’s high-luxury image. The account is secondary commentary rather than an official finding.
2025
Japanese influencer gifting backlash
A Japanese marketing commentary report described social-media criticism of a Diva’s Dream jewelry gifting and sponsored-post activation. Critics questioned whether the selected influencers, synchronized posting pattern and disclosure-led presentation were compatible with Bulgari’s exclusivity and heritage. The report is an analysis of online reaction and does not establish a regulatory violation or an official Bulgari finding.
2023
Former Bulgari executive convicted in LVMH insider-trading case
Reports said former Bulgari executive and family member Nicola Bulgari and his asset-management company were convicted in France over trading in LVMH shares before a favorable results announcement.
2023
Nicola Bulgari insider-trading conviction
According to reporting by WWD Japan citing AFP, Nicola Bulgari and his asset-management company Tara were convicted in France in connection with trades in LVMH shares made before a favorable LVMH results announcement. The case concerned transactions that regulators considered timely and insufficiently explained. It involved a former Bulgari family executive rather than an allegation that Bulgari’s products or ordinary operations were improper.