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Brand Wiki/Consumer Discretionary/adidas by Stella McCartney
A

adidas by Stella McCartney

Sub-brand

Unclaimed

A women’s sportswear and fashion collaboration between adidas and British designer Stella McCartney.

On this pageHistory↘

Last updated August 26, 2026

Contents

  1. 1. Overview
  2. 2. History
  3. 3. Products and positioning
  4. 4. Related entries

Company facts

adidas by Stella McCartney

Industry
Consumer Discretionary · Apparel & Sportswear
Parent
adidas AG
Country
Japan
Owner
adidas AG与Stella McCartney的合作系列
Group
adidas
On this page4
  1. 1. Overview
  2. 2. History
  3. 3. Products and positioning
  4. 4. Related entries

Overview

adidas by Stella McCartney is a collaborative line created by sportswear company adidas and British designer Stella McCartney, primarily for women. It combines adidas’s sports-product development, performance materials and technical expertise with McCartney’s fashion sensibility, streamlined design language and emphasis on sustainability. The line covers activities including running, training and yoga, while also targeting sports-lifestyle use and everyday wear. It is not a conventional standalone sportswear company; rather, it operates as a designer collaboration supported by adidas’s product, manufacturing and distribution infrastructure. Publicly available information is insufficient here to confirm a specific founding year, separate legal structure, headquarters or financial performance.

History

adidas by Stella McCartney grew out of a long-term collaboration between adidas and designer Stella McCartney. The operating model combines adidas’s sports-product development, technical capabilities and commercial distribution with McCartney’s design direction and brand expression, allowing the collection to combine athletic function with fashion-oriented styling. Its focus has been women’s sports and has extended across running, training, yoga and sports-lifestyle use. Sustainability has remained a recurring theme in the collaboration’s design and communications, including attention to material choices and lower-impact product development. Because no verifiable sources were provided here, this entry does not state an unconfirmed founding year, product launch dates, executive changes or financial figures.

Products and positioning

A mid-to-high-end sportswear collaboration that combines high-performance athletic products with designer fashion aesthetics, feminine style, and sustainability.

  • apparel

    Women’s sportswear

    The core product line for women’s running, training, yoga and broader athletic activities, combining performance-oriented construction with Stella McCartney’s fashion design language. Specific styles and materials vary by season.

  • running

    Running footwear and apparel

    Footwear and apparel for running, supported by adidas’s sports-product technology and differentiated through the collaboration’s fashion-oriented design, color and silhouette choices. No specific model names are listed without confirmation.

  • training_and_yoga

    Training and yoga products

    Apparel and related products for training, yoga and other athletic settings, balancing freedom of movement and comfort with an appearance suitable for use beyond the gym or studio.

Related entries

  • adidas
  • adidas Originals
  • Adidas Runtastic
  • Adidas Superstar
  • Adidas Ultraboost
  • Adidas Yeezy
  • adidas NEO
  • Adidas Terrex
  • Adizero
  • Terrex
  • Three Stripes
  • Ultraboost
  • Y-3

* Cite this profile: Cite the canonical profile. /brand-wiki/adidas-by-stella-mccartney · Editorial policy · How profiles are compiled