ActionCOACH
ActionCOACH is a global business coaching brand offering proven strategies to help business owners grow profits and gain control of their business and time.
Last updated October 17, 2026
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Overview
ActionCOACH is a global business coaching brand. Its website presents business coaching services aimed at helping business owners gain control of their decisions and priorities, boost financial results, and improve quality of life, and it offers a free two-week coaching trial and a coach-finding service. The brand also publishes client success stories, such as that of Westminster Financial Planning.
History
ActionCOACH is described as global business coaching. Its website markets business coaching services to business owners, emphasizing taking control of the business, boosting financial results, and improving quality of life, and it offers a free two-week coaching trial and a coach-finding service. The site also features client success stories, including Westminster Financial Planning's journey with ActionCOACH.
Products and positioning
Business coaching to help owners grow profits while keeping control of their future and time.
Controversies
2019
Buji sues ActionCOACH franchise operators over royalties and competition
Buji Inc., ActionCOACH's Wisconsin master license holder, sued the owners of the Elm Grove-Brookfield franchise. The complaint alleges that they underreported revenue and royalties and violated a non-competition agreement; it seeks to block Strategic Business Center from operating for two years. These are allegations in the complaint, not findings of wrongdoing.
Recent events
ActionCOACH wins three Stevie Awards[5]
Reported:
ActionCOACH announced that it won three Stevie Awards, including a Bronze award for Company of the Year – Business or Professional Services; its CEO and COO also received awards.
Buji sues ActionCOACH franchise operators over royalties and competition[4]
Reported:
Buji Inc., ActionCOACH's Wisconsin master license holder, sued the owners of the Elm Grove-Brookfield franchise. The complaint alleges that they underreported revenue and royalties and violated a non-competition agreement; it seeks to block Strategic Business Center from operating for two years. These are allegations in the complaint, not findings of wrongdoing.
Sources5 sources
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