Kirin Gogo no Kōcha

Kirin Gogo no Kōcha (午後の紅茶), also known as Kirin Afternoon Tea, is a Japanese ready-to-drink tea brand associated with Kirin Beverage and the wider Kirin Group. The brand name evokes afternoon tea, and its products bring tea styles commonly served hot or prepared at home into convenient packaged drinks. The range is best known for tea beverages such as straight tea, milk tea and lemon tea. Offerings and packaging may vary over time; the brand is principally associated with the Japanese market. Its position within Kirin's beverage business places it alongside the group's broader food and beverage portfolio. Kirin describes the group as working across food and healthcare, and its corporate history notes that the brewing business developed into soft drinks and other food and beverage activities. The brand is active. The supplied Kirin corporate materials establish the group context but do not provide a dedicated Gogo no Kōcha product page or detailed brand history. Brand-specific details here are therefore limited to widely established identifying information; no unsupported executives, campaigns, sales figures or current product specifications are asserted.

Kirin Gogo no Kōcha is a beverage brand within the Kirin business ecosystem. Its name is written in Japanese as 午後の紅茶 and is commonly rendered in English as Kirin Afternoon Tea. The brand was introduced in 1986 and is associated with Kirin Beverage's packaged tea business in Japan. The product concept adapts familiar tea styles for convenient packaged consumption. Its commonly associated varieties include straight tea, milk tea and lemon tea. The breadth and availability of the range can change, so these categories should be understood as representative rather than a complete current catalogue. The brand's corporate setting has roots in Kirin's longer development from brewing into a wider food and beverage business. Kirin's official history says that the group grew from a Japan-based brewer into an enterprise with diverse businesses and that its brewing experience supported diversification into soft drinks and other food and beverage activities. That corporate history provides context for the business environment in which Kirin's packaged tea brands operate, but it does not itself document the specific launch or subsequent milestones of Gogo no Kōcha. The supplied official Kirin pages focus on the group and its history rather than this individual brand. Accordingly, detailed claims about the brand's launch campaign, formulation changes, market share, individual executives or year-by-year product introductions are not included here.

• 1986

  Kirin Gogo no Kōcha is introduced

A Japanese mainstream packaged-tea brand focused on convenient ready-to-drink tea beverages.

• Straight tea

  A ready-to-drink tea variety associated with the brand.

• Milk tea

  A ready-to-drink milk-tea variety associated with the brand.

• Lemon tea

  A ready-to-drink lemon-tea variety associated with the brand.

1. 1KIRIN | The KIRIN Group corporate information websitekirinholdings.com
2. 2Our History | About Us | KIRIN - Kirin Holdings Company, Limitedkirinholdings.com
3. 32020 - | Our History | KIRIN - Kirin Holdings Company, Limitedkirinholdings.com
4. 41885 - 1949 | Our History | KIRIN - Kirin Holdings Company, Limitedkirinholdings.com