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Fulinmen Flour

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Product brand

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Fulinmen Flour is a Chinese flour brand associated with cereal and bakery products.

Last updated November 4, 2026

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Overview

Fulinmen Flour is the flour-focused commercial brand identified by the supplied name 福临门面粉. The supplied description associates it with cereals and bakery products. The available information does not establish its founding date, corporate owner, headquarters, product range, or the markets in which it is sold, so those details are not specified here.

History

The supplied information identifies Fulinmen Flour as a cereal and bakery-related brand. It does not provide a verifiable account of the brand’s origin, ownership, launches, expansion, or other dated developments. Accordingly, no specific historical events or dates are attributed to the brand in this entry.

Products and positioning

A flour brand associated with cereal and bakery products; more specific positioning is not established by the available information.

  • Fulinmen-branded flour

    Packaged flour marketed under the Fulinmen brand for household and food-service use.

  • Cereal and bakery-related products

    Grain-based products in the cereal, bread and bakery-ingredient space.

Controversies

  • 2004

    Fulinmen and Jinlongyu Soybean Salad Oil Exceeded Acid Value and Were Notified by the Ministry of Health; Fulinmen Questioned Sampling Procedure and Planned to Sue

    In December 2004, a Ministry of Health sampling notice reported that the acid value of some edible vegetable oils exceeded the national standard, involving Jinlongyu and Fulinmen brand soybean salad oil; the products were ordered recalled and removed from shelves in multiple places. Jinlongyu recalled the involved batch; COFCO's Fulinmen said the sampling procedure was illegal and that a retest was qualified, and threatened to go to court with the Ministry of Health. Impact and handling: it became a major quality storm in the edible oil industry that year (the products involved were edible oil, not flour). Progress: regulatory notice. Entities involved: COFCO (Fulinmen brand), Yihai Kerry (Jinlongyu brand). Related scope: the involved batches of Fulinmen and Jinlongyu soybean salad oil in 2004 (parent brand event).

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