Puya Semiconductor

Puya Semiconductor (Shanghai) Co., Ltd., trading as 普冉股份, is a Chinese fabless semiconductor company focused on non-volatile memory products. Its core portfolio centers on NOR Flash memory and EEPROM, the small-capacity, low-power memory chips that store firmware and configuration data in devices ranging from Bluetooth earbuds and wearables to set-top boxes, smart meters, automotive modules and industrial controllers. The company has extended from memory into microcontroller units (MCUs) and related chip solutions, positioning itself as a supplier of complete embedded memory-plus-control silicon for cost-sensitive, high-volume electronics. As a fabless designer, Puya outsources wafer fabrication and packaging to foundry and assembly partners while concentrating its own resources on circuit design, product definition, testing and customer support. This model lets it serve a broad base of consumer-electronics OEMs and module makers, particularly in China, while competing internationally against larger memory incumbents. Its products are typically sold through direct engagements with design houses and distributors. Puya is a publicly listed company on the Shanghai Stock Exchange's STAR Market under the ticker 688766, which gave it access to capital for product development and capacity commitments. The brand's positioning rests on low-power, small-form-factor memory and competitive pricing for high-volume applications, with gradual expansion into higher-reliability segments such as industrial and automotive electronics. Note: the supplied evidence snippet concerns an unrelated political-party appointment in Ghana and contains no information about this company; the dossier below relies on well-established public facts about Puya Semiconductor and omits figures that cannot be verified.

Puya Semiconductor was established in Shanghai in 2016 as a fabless chip design house concentrating on non-volatile memory. From the outset it targeted NOR Flash and EEPROM — mature, high-volume memory categories dominated by a handful of international suppliers — betting that Chinese electronics manufacturers wanted a domestic, responsive and cost-competitive source of these components. The company built its business around low-power, small-capacity memory aimed at battery-sensitive and space-constrained devices: Bluetooth audio, wearables, consumer peripherals, displays, smart home products and metering. Over time it broadened its customer base from consumer electronics toward industrial and automotive-grade applications, where reliability and qualification requirements are stricter and margins generally better. A significant step in the brand's development was its listing on the Shanghai Stock Exchange's STAR Market — the board created for science and technology companies — under the ticker 688766. Public listing raised the company's profile among investors and customers and provided capital for research and development, product-line expansion and supply commitments with foundry partners. Puya subsequently extended beyond standalone memory into microcontroller units and combined memory-plus-control solutions, responding to demand from customers who wanted to simplify their bill of materials. As a fabless company it depends on external wafer foundries and packaging/test houses, so managing capacity and process technology through partners is central to its operating model. The company operates in a highly cyclical memory market, where prices for NOR Flash and EEPROM fluctuate with supply and demand, and where it competes with much larger global memory makers. Its strategy has emphasized design wins in high-volume applications, a broad product catalog with many part numbers, and steady migration to more advanced process nodes and higher-reliability grades. Detailed revenue, capacity and customer figures are not included here because they cannot be verified from the supplied evidence.

• 2016

  Puya Semiconductor founded in Shanghai as a fabless memory design company.

• Listed on the Shanghai Stock Exchange STAR Market under ticker 688766.

• Expanded product portfolio from NOR Flash and EEPROM into microcontroller units and embedded solutions.

Fabless Chinese memory specialist supplying low-power NOR Flash, EEPROM and MCUs to high-volume consumer, industrial and automotive electronics customers at competitive cost.

• NOR Flash memory

  Low-power, small-capacity non-volatile memory used to store firmware and code in consumer, industrial and automotive electronics.

• EEPROM

  Serial electrically erasable memory for configuration data and small parameter storage.

• Microcontroller units (MCUs)

  Embedded control chips extending the company's portfolio beyond standalone memory.

• Unconfirmed

  Reported2026.10.14

  Shanghai Stock Exchange M&A review committee approves Puya Semiconductor's acquisition of remaining 49% stake in Zhuhai Nuoya Changtian[2]普冉股份收购诺亚长天剩余49%股权事项获上交所审核通过finance.jrj.com.cn

  Puya Semiconductor (普冉股份) said its plan to acquire the remaining 49% stake in controlled subsidiary Zhuhai Nuoya Changtian Storage Technology via share issuance, convertible bonds and cash for about RMB 247 million, together with supporting fundraising, was reviewed and passed by the Shanghai Stock Exchange M&A Restructuring Review Committee at its 19th review meeting of 2026. The transaction still requires registration consent from the China Securities Regulatory Commission before it can be implemented; upon completion SHM will become Puya's wholly-owned second-tier subsidiary.

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1. 1Ghanaian Times — NDC appoints Julius Kwame Anthony as Deputy Communications Director (supplied evidence; unrelated to this company)ghanaiantimes.com.gh
2. 2普冉股份收购诺亚长天剩余49%股权事项获上交所审核通过finance.jrj.com.cn