Zwei Music Television
German music television channel and online portal dedicated around the clock to Schlager music, part of the FOLX Network.
Last updated September 29, 2026
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Overview
Zwei Music Television (stylised ZWEI MUSIC TELEVISION) is a German music television channel and accompanying online portal devoted entirely to Schlager music. According to its own 'About us' page, the channel broadcasts Schlager around the clock, spanning modern pop-Schlager, sing-along party Schlager and legendary classics, and complements its music-video and concert-footage programming with daily live shows hosted by its presenters. The website zweimusic.tv extends the channel with star news, interviews, new releases and a platform for newcomers to the genre. The channel positions itself as part of the FOLX Network music network, a family of music channels completed by FOLX Music Television and One Music Television. Its editorial team emphasises close collaboration with artists, offering professional music-video productions to both established Schlager stars and emerging talents, and draws on what it describes as 20 years of experience in live broadcasts, reality-show formats and video production. Zwei Music Television addresses the German-language Schlager audience, a genre the channel describes as booming. Its homepage mixes music-industry news — obituaries, artist comebacks, chart and Forbes-ranking items, and commentary on the changing television landscape — with promotion of its own live shows and online offerings. The brand operates as a niche music-television and online-media property rather than a general-entertainment broadcaster, and its identity is closely tied to the Schlager fan community it serves.
History
Zwei Music Television is a German music television channel and online portal dedicated to Schlager music, operating as part of the FOLX Network. According to the channel's own 'About us' page, it was created to serve the Schlager genre around the clock, combining music videos and concert recordings of established stars and emerging artists with daily live shows hosted by its presenters. The channel describes the Schlager genre as booming and positions itself as a home for its fans. The brand is part of the FOLX Network music network, whose channel family is completed by FOLX Music Television and One Music Television. Its editorial team states that it draws on 20 years of experience in live broadcasts, reality-show formats and video production, and it offers professional music-video production to Schlager talents and established stars alike. Alongside the linear channel, the website zweimusic.tv provides star news, interviews, new releases and a stage for newcomers, and promotes the channel's live shows. Zwei Music Television maintains a presence on social platforms including Facebook, X, YouTube and Instagram, and its homepage publishes music-industry news such as obituaries, artist comebacks, chart and Forbes-ranking items, and commentary on the changing television landscape. The channel's identity is closely tied to the German-language Schlager fan community it serves.
Products and positioning
A niche German-language music television channel and online portal dedicated entirely to Schlager music, operating within the FOLX Network family of music channels.
24/7 Schlager music programming
Round-the-clock broadcasts of pop-Schlager, party Schlager and classic hits, including music videos and concert footage.
Daily live shows
Live broadcasts shaped by the channel's presenters, allowing viewers to interact live and discuss the programme.
zweimusic.tv online portal
Website offering star news, interviews, new releases and a platform for Schlager newcomers, alongside promotion of the channel's live shows.
Professional music video production
Music-video production services offered to Schlager talents and established stars to help make their songs more successful.
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