ZUU Co., Ltd.
Japanese fintech company operating wealth-management media and financial advisory services.
Last updated September 29, 2026
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Overview
ZUU Co., Ltd. is a Japanese fintech company headquartered in Aobadai, Meguro-ku, Tokyo. Founded in April 2013, it began by launching "ZUU online," a financial and economic media platform aimed at affluent individuals. The company has since expanded into consulting services, crowdfunding, and wealth management, and listed on the Tokyo Stock Exchange Mothers market in June 2018 (later transitioning to the Growth market in April 2022). ZUU's business spans several areas: operating the ZUU online media site, providing the "Onisoku PDCA System" consulting service, and running crowdfunding platforms through subsidiaries such as Unicorn (equity crowdfunding) and ZUU funding (loan-based crowdfunding). It also has an IFA (independent financial advisor) business and a wealth management subsidiary. The company established ZUU Singapore in 2016 to serve Southeast Asian markets. ZUU positions itself at the intersection of finance and IT, supporting executive-class asset management and asset advisors. Its corporate philosophy is to create a world where 9 billion people can challenge their dreams. The company has made several acquisitions and formed joint ventures, including a 2025 joint venture NET MONEY with FUNDiT and Macbee Planet, and the acquisition of Keizaikai in March 2025.
History
ZUU Co., Ltd. was established in April 2013 in Shibuya-ku, Tokyo, and launched "ZUU online," a financial and economic media platform targeting affluent individuals. The company relocated its headquarters several times: to Sakuragaoka-cho, Shibuya-ku in September 2013; to Dogenzaka, Shibuya-ku in December 2014; and to Meguro-ku in November 2015. In April 2016, ZUU established a wholly owned subsidiary, ZUU SINGAPORE PTE. LTD., in Singapore, and released the Southeast Asian edition of "ZUU online." In June 2018, the company listed on the Tokyo Stock Exchange Mothers market. In January 2019, ZUU acquired the loan-based crowdfunding (social lending) comparison site "Crowdport" and launched "ZUU funding." In April 2019, it established wholly owned subsidiaries ZUU Funders Co., Ltd. and ZUU Lending Co., Ltd. (renamed to ZUU IFA Co., Ltd. in September 2019). In November 2019, it made COOL SERVICES Co., Ltd. and COOL Co., Ltd. subsidiaries. In February 2020, it made Unicorn Co., Ltd. a subsidiary. In April 2022, due to the Tokyo Stock Exchange's market restructuring, ZUU transitioned from the Mothers market to the Growth market. In January 2023, it made AWZ Co., Ltd. (renamed to ZUU Wealth Management Co., Ltd. in March 2023) a subsidiary. In January 2025, through an absorption-type split, it transferred its customer referral media business, including "NET MONEY," to NET MONEY Co., Ltd., and launched a joint venture NET MONEY Co., Ltd. with FUNDiT Co., Ltd., ZUU Co., Ltd., and Macbee Planet Co., Ltd. In March 2025, it made Keizaikai Co., Ltd. a subsidiary.
Founded in Shibuya-ku, Tokyo; launched ZUU online
Moved headquarters to Sakuragaoka-cho, Shibuya-ku
Moved headquarters to Dogenzaka, Shibuya-ku
Moved headquarters to Meguro-ku
Established ZUU SINGAPORE PTE. LTD.; launched Southeast Asia edition of ZUU online
Listed on Tokyo Stock Exchange Mothers market
Acquired Crowdport; launched ZUU funding
Established ZUU Funders and ZUU Lending (renamed ZUU IFA in September 2019)
Made COOL SERVICES and COOL subsidiaries
Made Unicorn a subsidiary
Products and positioning
Finance × IT supporting executive-class asset management and asset advisors.
ZUU online
Financial and economic media platform for affluent individuals
ZUU funding
Loan-based crowdfunding platform
Onisoku PDCA System
Consulting service
ZUU IFA
Independent financial advisor service
ZUU Wealth Management
Wealth management subsidiary
Sources3 sources
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