Zinda Tilismath
Zinda Tilismath is an Indian Unani herbal-medicine brand founded in Hyderabad in 1920.
Last updated August 31, 2026
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Overview
Zinda Tilismath is a Unani herbal-medicine brand associated with Hyderabad, India. It was founded in 1920 by Hakeem Mohammed Moizuddin Farooqi during the period of the Nizams, when Hyderabad was developing new commercial and manufacturing activity. The brand is identified with an over-the-counter herbal preparation traditionally marketed for a broad range of everyday complaints, including cold, cough, throat discomfort, body aches, stomach disorders, ear pain and tooth pain. These descriptions reflect the product's traditional positioning and historical marketing rather than independently verified clinical indications. The preparation is described as being made from selected herbs and as having a pronounced bitter, eucalyptus-like and grassy flavor. Its identity is rooted in the Unani concept of medicine, a traditional system that developed through the interaction of Greco-Arabic medical knowledge with South Asian practice. The product has historically been sold through medical shops and general retail outlets, making it a consumer-facing remedy rather than a prescription-only pharmaceutical brand. Zinda Tilismath's visual identity is closely tied to Hyderabad's princely-era history. During the Nizam period, the brand used the Nizam's crown, or dastaar, as a trademark. Its marketing imagery also featured the face of a Siddi, described in the brand's historical account as an African cavalry guard. The figure was intended to convey health, strength, reliability and trust, and became an enduring association with the product. This combination of Unani heritage, local historical symbolism and broad over-the-counter availability helped distinguish Zinda Tilismath in India's traditional-medicine market. Publicly available reference material provides limited detail about the legal entity behind the brand, its current ownership, manufacturing footprint, financial performance, product portfolio beyond the principal preparation, or present-day management. The brand is nevertheless described as available across India. Its historical significance lies less in a documented corporate expansion story than in its continuity as a recognizable Hyderabad-origin traditional remedy and in the preservation of visual and medical traditions from the Nizam-era marketplace.
History
Zinda Tilismath emerged in Hyderabad in 1920, when the city was governed by the Nizams and was experiencing the growth of new industries and commercial enterprises. Its founder, Hakeem Mohammed Moizuddin Farooqi, developed the brand within the Unani tradition of medicine. The product's historical identity therefore combines a traditional therapeutic system with the urban and cultural setting of early twentieth-century Hyderabad. The brand was formulated as an herbal preparation intended for over-the-counter use. Historical descriptions associate it with a strong bitter taste and eucalyptus and grassy notes, suggesting a distinctive sensory identity that helped consumers recognize the product. It was marketed for a wide range of common complaints, including respiratory discomfort, throat pain, body pain, digestive problems, ear pain and tooth pain. These uses belong to the product's traditional and commercial description; the available reference material does not establish modern clinical efficacy or provide a complete regulatory account of its claims. Zinda Tilismath also developed a distinctive trademark language during the Nizam period. The Nizam's crown, known as a dastaar, was used as a trade symbol. The brand's marketing logo depicted the face of a Siddi, characterized in historical descriptions as an African cavalry guard. The image was associated with health, physical strength, dependability and trust. Such symbolism linked the medicine to the social and political environment of Hyderabad while giving it a memorable identity in retail markets. Distribution appears to have centered on medical shops and general stores, and the product has been described as available across India. This broad retail presence allowed Zinda Tilismath to function as a household remedy rather than a narrowly specialized medical product. The available Wikipedia reference mentions the related entity or subject “Karkhana Zinda Tilismath,” but does not provide enough information to determine its precise legal relationship to the brand, its ownership structure or its manufacturing history. Public sources supplied for this dossier do not document subsequent changes in formulation, formal product generations, acquisitions, leadership appointments, financial results or major advertising campaigns. They also do not establish a detailed current corporate structure. Zinda Tilismath is best understood from the available material as a long-running Indian Unani herbal-medicine brand whose recognition rests on its 1920 Hyderabad origin, traditional formulation, over-the-counter retail availability and Nizam-era visual heritage.
- 1920
Brand founded in Hyderabad
[1]Hakeem Mohammed Moizuddin Farooqi founded Zinda Tilismath in Hyderabad during the Nizam period, establishing the brand within the Unani herbal-medicine tradition.
Products and positioning
A Hyderabad-origin, traditional Unani herbal remedy positioned around everyday household use, selected herbs, historical continuity and trust associated with Nizam-era Hyderabad.
Unani herbal medicine · 1920
Zinda Tilismath
The brand's principal over-the-counter Unani herbal preparation. It is described as being made from selected herbs and as having a pronounced bitter flavor with eucalyptus and grassy notes. Traditional marketing associated it with a broad range of everyday complaints, including cold, cough, throat discomfort, body pain, stomach disorders, ear pain and tooth pain. The available reference does not provide a complete ingredient list, dosage information, regulatory classification or independently verified clinical evidence.
Sources1 sources
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