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Zhong Ou Asset Management

A Shanghai-based Chinese asset management company established as a Sino-foreign joint venture in 2006.

Last updated October 9, 2026

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Overview

Zhong Ou Asset Management, also known as Zhong Ou, is a Chinese asset management company headquartered in Shanghai. The firm was established in July 2006 as Lombarda China Fund Management, a three-party Sino-foreign joint venture formed by Banca Lombarda e Piemontese, Guodu Securities and Pingdingshan Coal Group. Its original ownership reflected the structure of China’s developing fund-management industry, which combined domestic securities and industrial groups with overseas financial institutions seeking access to the country’s expanding investment market. The original shareholders held 49%, 47% and 4%, respectively. Banca Lombarda’s participation was part of a broader effort to obtain international growth and a stronger presence in China. The joint venture was negotiated and completed over approximately nine months. In its early years, the company operated as a relatively specialized fund house in a market characterized by strict regulation, limited investment instruments and rapid institutional change. Leadership and shareholder tensions became visible during the 2008 global financial crisis. In May 2008, shareholders removed Luca Frontini, who had served as chief executive officer and was one of the more prominent foreign executives in China’s fund-management sector. Wang Hua subsequently served as interim chief executive. Contemporary industry commentary linked the leadership change to disagreements among the joint-venture shareholders, the company’s falling assets under management and questions about the suitability of a boutique, internationally oriented operating model in China’s still immature investment environment. The firm reportedly experienced a 20% quarter-on-quarter decline in assets under management during the period discussed in the reference material. The company was later rebranded as Zhong Ou Asset Management. The rebranding marked the firm’s development away from its original Lombarda identity and toward a more locally integrated Chinese asset-management business. In 2014, Zhong Ou said it was the first Chinese fund house to allow members of its management team to hold an ownership stake. That ownership model became more consequential in 2017, when UBI Banca, the successor institution formed through the merger involving Banca Lombarda, transferred 10% of its 35% holding to Zhong Ou’s management team. The transaction increased management ownership to 32% and meant that UBI Banca was no longer the company’s largest shareholder. Zhong Ou has also been associated with regulatory scrutiny. In June 2011, Xu Chunmao, a former vice president of Lombarda China, was taken into police custody for investigation in connection with alleged insider trading and front-running activity. The conduct under review related primarily to his later tenure at Everbright Pramerica Fund Management, where he had worked from 2006 to 2010; he had joined Lombarda China in May 2010 before the China Securities Regulatory Commission investigation. The case was significant because Xu was described in the source material as one of the most senior figures in China’s asset-management sector to face an insider-trading conviction. Ownership changed again in 2023. In April of that year, Warburg Pincus received approval from the China Securities Regulatory Commission to acquire a 23.3% stake in Zhong Ou from Intesa Sanpaolo, which had acquired UBI Banca. The transaction occurred amid broader efforts by international financial firms to increase exposure to China’s mutual-fund market. Zhong Ou therefore represents a hybrid model: a Chinese fund-management platform with domestic operating roots, a history of foreign strategic shareholders and an unusually prominent role for management equity ownership. Publicly available reference material does not provide enough information to describe its current assets under management, full product range, current executives or detailed financial performance.

History

Zhong Ou Asset Management began operations in July 2006 under the name Lombarda China Fund Management. It was created as a three-way joint venture between Italy’s Banca Lombarda e Piemontese, Guodu Securities and Pingdingshan Coal Group. Their initial stakes were 49%, 47% and 4%. Banca Lombarda’s participation reflected its objective of expanding internationally and gaining a presence in China’s growing investment-management sector. The company entered a difficult operating environment. China’s fund industry was heavily regulated, investment tools were comparatively limited and competition was developing quickly. During the global financial crisis, the firm experienced pressure on its assets under management and its shareholders reassessed its strategic direction. In May 2008, Luca Frontini was removed as chief executive. Wang Hua took over on an interim basis. Industry accounts described the change as potentially connected to disputes between foreign and domestic shareholders, as well as questions about whether the company’s boutique strategy and foreign-led management structure suited local market conditions. Lombarda China was subsequently renamed Zhong Ou Asset Management. The new identity emphasized the firm’s Chinese operating base while retaining its history as a Sino-foreign financial enterprise. In 2014, Zhong Ou publicly presented its management-equity structure as a distinctive feature, claiming to be the first Chinese fund house to permit members of its management team to hold ownership stakes. That structure was expanded in July 2017. UBI Banca, which had inherited Banca Lombarda’s interest, transferred 10% of its 35% stake to Zhong Ou’s management team. Management ownership consequently reached 32%, and UBI Banca ceased to be the company’s largest shareholder. The transaction illustrated the role of employee and management ownership in the governance of Chinese fund houses with foreign strategic investors. The company’s history also includes a regulatory controversy. In June 2011, Xu Chunmao, a former Lombarda China vice president, was placed in police custody for investigation relating to insider trading. The Shanghai Asset Management Association stated that he had used front-running techniques during an earlier period at Everbright Pramerica Fund Management. Xu had joined Lombarda China in May 2010, before the securities regulator began investigating suspicious transactions. The matter was notable because of Xu’s senior position in the Chinese asset-management industry. In April 2023, the China Securities Regulatory Commission approved Warburg Pincus’s purchase of a 23.3% Zhong Ou stake from Intesa Sanpaolo. Intesa had become connected to the holding through its acquisition of UBI Banca. The approval came as foreign financial institutions sought greater participation in China’s mutual-fund market. The transaction added another international shareholder to Zhong Ou’s evolving ownership history, while the company remained headquartered in Shanghai and focused on the Chinese asset-management market.

  • 2023

    Warburg Pincus receives regulatory approval for investment

    [1]

    The China Securities Regulatory Commission approves Warburg Pincus’s acquisition of a 23.3% stake from Intesa Sanpaolo.

  • 2017

    UBI Banca transfers shares to management

    [1]

    UBI Banca transfers 10% of its 35% holding to Zhong Ou’s management team, bringing management ownership to 32%.

  • 2014

    Management ownership is promoted as a differentiator

    [1]

    Zhong Ou says it is the first Chinese fund house to allow management-team members to hold an ownership stake.

  • 2011

    Former vice president faces insider-trading investigation

    [1]

    Xu Chunmao is taken into police custody in connection with an investigation into alleged insider trading and front-running.

  • 2008

    Chief executive leadership changes

    [1]

    Shareholders remove Luca Frontini as chief executive during the global financial crisis, with Wang Hua becoming interim chief executive.

  • 2006

    Lombarda China Fund Management is established

    [1]

    The company is founded in July as a joint venture between Banca Lombarda e Piemontese, Guodu Securities and Pingdingshan Coal Group.

Products and positioning

A China-focused fund-management platform combining domestic market operations with international shareholder participation and management ownership.

  • Asset management

    Public mutual funds

    Zhong Ou operates in China’s regulated fund-management sector. Public mutual funds are the core product category associated with the company’s market position, although the available reference material does not identify specific fund names, strategies, assets under management or performance figures.

  • Asset management

    Institutional asset-management services

    The company’s business scope includes asset-management activities serving institutional and professional investors. Publicly available reference material does not provide enough detail to list specific mandates, client segments or separately managed products.

Controversies

  • 2011

    Insider-trading investigation involving former vice president

    Xu Chunmao, a former vice president of Lombarda China, was placed in police custody in June 2011 during an investigation into insider trading and front-running. The conduct described in the reference material principally concerned his earlier tenure at Everbright Pramerica Fund Management, although he had joined Lombarda China in 2010.

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Brand decisions

  • 2023

    Warburg Pincus acquires an approved minority stakeM&A

    Background

    International financial institutions were seeking greater exposure to China’s expanding mutual-fund market.

    Action taken

    The China Securities Regulatory Commission approved Warburg Pincus’s acquisition of a 23.3% stake from Intesa Sanpaolo.

    Aftermath

    Warburg Pincus became a significant international shareholder in Zhong Ou’s evolving ownership structure.

    Equity stake. Warburg Pincus acquired an approved 23.3% stake (April 2023)

  • 2017

    UBI Banca transfers part of its holding to managementM&A

    Background

    UBI Banca held a 35% interest inherited through its connection to Banca Lombarda, one of the company’s original shareholders.

    Action taken

    UBI Banca transferred 10% of its holding to Zhong Ou’s management team, raising management ownership to 32%.

    Aftermath

    UBI Banca was no longer the largest shareholder of the fund house.

    Equity ownership. UBI Banca held 35%; management held 22% → UBI Banca held 25%; management held 32% (2017)

  • 2014

    Management ownership becomes a stated strategic featureStrategy

    Background

    Zhong Ou sought to distinguish its governance model in China’s fund-management sector.

    Action taken

    The company stated that members of its management team were permitted to hold an ownership stake.

    Aftermath

    The ownership model was expanded through a later transfer of shares from UBI Banca to the management team.

  • 2008

    Shareholders replace the chief executiveStrategy

    Background

    The change occurred during the global financial crisis, after a reported decline in assets under management and amid disagreements over the direction and management structure of the Sino-foreign joint venture.

    Action taken

    Shareholders removed Luca Frontini and appointed Wang Hua as interim chief executive.

    Aftermath

    The leadership change preceded the company’s later transition from the Lombarda China identity to the Zhong Ou brand.

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