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Zhejiang Education Publishing Group

A Hangzhou-based educational publisher founded in 1983, producing textbooks, teaching materials, and general educational titles for the Chinese market.

Last updated September 26, 2026

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Overview

Zhejiang Education Publishing Group (浙江教育出版社集团), commonly known through its core imprint Zhejiang Education Publishing House (浙江教育出版社), is a Chinese educational publisher headquartered in Hangzhou, Zhejiang Province. It was established on 12 October 1983 at 196 Wulin Road, Hangzhou, growing out of the culture and education editorial office of Zhejiang People's Publishing House. In 1991 it moved to 347 Tiyuchang Road. The house is organized into editorial departments covering textbooks, humanities, sciences, theory, international titles, and fine arts, alongside publishing, distribution, proofreading, finance, administrative, and editor-in-chief offices. It also operates related entities such as Zhejiang Education Bookstore and Wanfang Company. The publisher's core business is educational content: primary and secondary school textbooks and supplementary teaching materials, as well as academic, reference, and general-interest educational books. As part of the state-owned Zhejiang Publishing United Group, it operates within China's regulated publishing system, where textbook and supplementary-material publishing is closely tied to provincial education authorities and national curriculum standards. Its output supports schools, teachers, and students across Zhejiang and, through distribution channels, other parts of China. Zhejiang Education Publishing Group is best understood as a regional educational publishing house with a strong provincial base and a catalogue that spans compulsory-education materials, teacher resources, and trade educational titles. Its brand identity is tied to curriculum-aligned content and long-standing relationships with schools and educational institutions in Zhejiang. The group's website, zjjy.zjcbcm.com, reflects its affiliation with the Zhejiang Publishing United Group media and publishing structure. Because the publisher is state-owned and embedded in China's textbook approval and distribution system, its commercial profile differs from that of a purely market-driven trade publisher. Its fortunes depend on curriculum adoption, education policy, and provincial procurement, while its general and academic lists provide additional reach. The house remains active and continues to publish under the Zhejiang Education Publishing brand.

History

Zhejiang Education Publishing House was founded on 12 October 1983 at 196 Wulin Road, Hangzhou, established on the basis of the culture and education editorial office of Zhejiang People's Publishing House. This origin placed it within Zhejiang's existing state publishing apparatus, from which it emerged as a dedicated educational publisher. In 1991 the house relocated to 347 Tiyuchang Road, a move that accompanied its growth into a full-scale publishing institution. Over time the publisher developed a structured editorial organization. It established separate editorial departments for textbooks, humanities, sciences, theory, international titles, and fine arts, supported by publishing, distribution, proofreading, and finance departments, as well as administrative and editor-in-chief offices. It also set up affiliated operations including Zhejiang Education Bookstore and Wanfang Company, extending its reach into book retail and related services. As part of the state-owned Zhejiang Publishing United Group, the house operates within China's regulated educational publishing system. Its core mandate is the development and publication of textbooks and supplementary teaching materials aligned with national and provincial curricula, alongside academic, reference, and general educational books. The group brand, Zhejiang Education Publishing Group, represents the consolidated publishing identity of the house and its affiliated entities. The publisher remains active, with its website hosted under the Zhejiang Publishing United Group domain. Its history reflects the broader trajectory of Chinese provincial educational publishers: founded within a state publishing house, formalized as an independent entity in the 1980s, expanded through the 1990s, and consolidated into larger provincial publishing groups in the 2000s.

  • 1991

    The publisher moved to 347 Tiyuchang Road, Hangzhou.

  • 1983

    Zhejiang Education Publishing House founded on 12 October at 196 Wulin Road, Hangzhou, based on the culture and education editorial office of Zhejiang People's Publishing House.

Products and positioning

Regional state-owned educational publisher focused on curriculum-aligned textbooks and teaching materials for the Chinese school market.

  • Textbooks

  • Supplementary teaching materials

  • Academic and reference books

  • General educational titles

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