Yousure Tarifvergleich GmbH
Austria's largest online tariff comparison portal for insurance, energy, finance, and telecom, operated by Yousure Tarifvergleich GmbH.
Last updated September 27, 2026
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Overview
Yousure Tarifvergleich GmbH, which operates the consumer-facing brand durchblicker.at, is an Austrian online comparison portal founded in 2009 and headquartered in Vienna. The company launched its website in February 2010 and has since become the country's best-known online insurance comparison service and a market leader in electricity and gas provider switching. Through durchblicker.at, users can compare tariffs across insurance, energy, finance, and telecommunications, complete contracts online, and receive free expert advice by phone or email. The platform is free for consumers and earns revenue through commissions from concluded contracts. The company was originally founded as Yousure Tarifvergleich GmbH on 28 October 2009 as a startup. Its founders had initially intended to build a direct insurance company but, after failing to secure financing amid the Great Recession, sold that idea for a low six-figure euro amount and used the proceeds to launch a comparison portal instead. The durchblicker.at website went live in February 2010. The company reported its first profit in 2017. By 2018, brand awareness exceeded 80%, and a 2019 Ernst & Young study found that 67% of respondents knew durchblicker.at as an online insurance provider, with 30% having used the portal. In 2020, Trend magazine ranked it 11th among Austria's best startups, and the company announced ten million visits per year. durchblicker.at offers 29 tariff comparisons spanning insurance (auto, motorcycle, household, home, travel, legal, life, accident, private liability, pet, e-bike, bicycle, health), energy (electricity and gas), finance (loans and accounts), and internet and mobile. The company operates as an insurance broker, insurance consultant, asset advisor, and intermediary for energy supply contracts. It states that it does not hold stakes in any insurance company. The company is part of the Netrisk Group, a family of comparison portals for Central and Eastern Europe. According to Wikipedia, 45.23% of Yousure Tarifvergleich is owned by a US investment firm, with the remaining shares held by private individuals. The company has stated it does not plan to expand outside Austria.
History
Yousure Tarifvergleich GmbH was founded on 28 October 2009 in Vienna as a startup. The founders had originally planned to establish a direct insurance company, but the venture failed to secure financing, partly due to the Great Recession, and they sold the idea for a low six-figure euro amount. Using those proceeds, they decided to build a comparison portal instead. The website durchblicker.at went live in February 2010, initially focusing on insurance and later expanding into energy, finance, and telecommunications. The company reported its first profit in 2017. By 2018, brand awareness of durchblicker.at exceeded 80%, and the portal generated an estimated revenue of nearly 4.3 million euros. In 2019, an independent Ernst & Young study found that durchblicker.at was by far the best-known online insurance provider in Austria, with an awareness level of 67%; 30% of respondents said they had used the portal. In 2020, Trend magazine ranked the portal 11th among Austria's best startups, and the company announced it was recording ten million visits per year. The company has stated it does not intend to expand outside Austria. Yousure Tarifvergleich GmbH operates as an insurance broker and consultant, an asset advisor, and an intermediary for electricity and gas supply contracts. It is part of the Netrisk Group, a family of comparison portals for Central and Eastern Europe. According to Wikipedia, 45.23% of the company is owned by a US investment firm, with the remaining shares distributed among private individuals. The company states it holds no stakes in any insurance company. It has raised a high seven-figure euro amount across three financing rounds. The platform is free for consumers and is financed through commissions from brokered contracts.
Yousure Tarifvergleich GmbH founded in Vienna on 28 October 2009.
durchblicker.at website goes live in February 2010.
Company reports first profit in 2017.
Brand awareness exceeds 80% in 2018; estimated revenue of nearly €4.3 million.
Ernst & Young study in 2019 finds 67% awareness as online insurance provider; 30% usage.
Ranked 11th among Austria's best startups by Trend magazine in 2020; announces ten million visits per year.
Products and positioning
Austria's largest and best-known online tariff comparison portal, offering free consumer comparisons with commission-based revenue.
Insurance comparison
Comparison of auto, motorcycle, household, home, travel, legal, life, accident, private liability, pet, e-bike, bicycle, and health insurance tariffs.
Energy comparison
Comparison of electricity and gas tariffs.
Finance comparison
Comparison of loans and accounts.
Telecom comparison
Comparison of internet and mobile tariffs.
Sources4 sources
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