Yle Luonto

Yle Luonto (literally "Yle Nature") is the nature and environment editorial section of Yleisradio (Yle), Finland's state-owned national public broadcasting company. It functions as a dedicated content vertical within Yle's news and current-affairs output, gathering reporting and features about wildlife, animals, forests, water bodies, climate, conservation, hunting, fishing, and the broader Finnish and global natural environment. Its editorial identity is defined by the Wikidata description of it as "Finnish broadcasting company Yle's editorial section for nature content." The section publishes continuously updated news and longer-form stories. Typical coverage visible on its front page includes animal and wildlife reporting (for example, cheetah cubs surviving storms in Prague, or reindeer dying after eating litter left in nature), environmental politics (Green Party demands that data-centre projects be made ecologically sustainable), climate and weather events (typhoons in Japan, hurricanes off Mexico), conservation and land-use disputes (a wind farm threatening golden eagles and forest reindeer, a mining company and water-system compensation cases), and local nature stories from across Finland (Turku, Jyväskylä, Kankaanpää, Viitasaari and elsewhere). It also carries opinion and column content, such as a column on how humans create more harm while killing so-called "pest animals." Yle Luonto is not a separate company or a commercial product line; it is a branded editorial desk inside Yle, the Finnish public-service broadcaster. As such it is funded through the public broadcasting system rather than through advertising or subscription, and it is distributed primarily through Yle's online platforms at yle.fi, alongside Yle's television and radio nature programming. Its audience is Finnish-language readers interested in nature, environment, and science-adjacent current affairs. Because it is an editorial section rather than a standalone business, Yle Luonto has no independent ownership, revenue, or corporate history of its own. Its significance lies in giving nature and environmental journalism a distinct, recognisable home within one of Finland's most-visited media websites, and in aggregating Yle's nature reporting under a single brand.

Yle Luonto is an editorial section of Yleisradio (Yle), Finland's national public broadcasting company. It does not have a separate corporate history; its history is bound up with Yle's development of online news verticals and with the broadcaster's long tradition of nature and environment programming. Yle itself is Finland's public-service broadcaster, owned by the Finnish state and funded through the public broadcasting system. Over the 2010s and 2020s, Yle expanded its online news operation at yle.fi into topic-based sections, giving distinct editorial homes to areas such as politics, sports, culture, and the environment. Yle Luonto emerged as the nature-focused vertical within this structure, aggregating news, features, and opinion about wildlife, climate, forests, water bodies, conservation, hunting, and fishing. The section's editorial scope is broad and current-affairs-driven. Its front page mixes domestic and international stories: animal news (cheetah cubs in Prague, reindeer killed by litter, bear hunting in North Karelia), environmental politics (Green Party demands on data-centre sustainability), climate and extreme-weather events (typhoons in Japan, a hurricane off Mexico), conservation conflicts (a wind farm threatening golden eagles and forest reindeer, mining-related water compensation cases), and local Finnish nature stories from Turku, Jyväskylä, Kankaanpää, Viitasaari and other municipalities. It also runs interactive and participatory formats, such as an expert Q&A ("Kysy luonnosta" — "Ask about nature") and calls for readers to submit photos and videos. As a public-service brand, Yle Luonto is not monetised through advertising or subscriptions and does not compete commercially in the way private nature media do. Its role is to provide accessible, Finnish-language nature and environmental journalism as part of Yle's public-service remit. Its content is distributed primarily online at yle.fi, complementing Yle's television and radio nature programming. Because Yle Luonto is a section rather than a company, there are no founding date, founders, mergers, or listings specific to it. Its identity is defined by its parent, Yle, and by its editorial focus on nature content, as reflected in its Wikidata entry describing it as "Finnish broadcasting company Yle's editorial section for nature content."

A public-service, non-commercial nature and environment editorial brand within Finland's national broadcaster Yle, aimed at Finnish-language audiences interested in wildlife, climate, and the natural world.

• Yle Luonto online section

  Nature and environment news and features vertical on yle.fi

• Kysy luonnosta (Ask about nature)

  Expert Q&A format where specialists answer reader questions about nature

• Reader photo and video submissions

  Call for audiences to send images or videos related to nature

1. 1Luonto | Yle.fi | Uutiset, urheilu, ilmiötyle.fi
2. 2Yle Luonto — Wikidatawikidata.org
3. 3Yle Luonto official siteyle.fi