Yes! Idiomas

Yes! Idiomas (often styled YES! Idiomas) is a Brazilian chain of language schools specializing in English and Spanish courses. According to its Portuguese Wikipedia entry, the network comprises around 180 schools spread across Brazil, present in the main cities of each region. The brand positions itself around an exclusive teaching methodology and a franchise model that lets local entrepreneurs open and operate YES! schools under the network's brand and support system. The company was founded in 1972 in Rio de Janeiro. In 1998 it was acquired by businessman Clodoaldo Nascimento — who had begun working at the company as commercial manager in 1990 — together with a partner. In 2004, after the partner exited, Nascimento bought out that share and became president of the company. In 2006 the company joined the Associação Brasileira de Franchising (ABF) and adopted the franchise model, which became the engine of its national expansion. YES! Idiomas has received repeated recognition from PEGN (Pequenas Empresas & Grandes Negócios), including Best Language Franchise of Brazil in 2007, Best Franchises of Brazil in 2019, 2021 and 2022, and Franchise of the Year in 2023. Its official website invites prospective students to find the nearest school and enroll, and promotes English and Spanish learning through the chain's proprietary methodology. As a private, franchise-based education brand, YES! Idiomas operates in the Brazilian language-training market, competing with other national and international language-school networks. Its identity is closely tied to its franchise network, its English-and-Spanish focus, and its long history in Rio de Janeiro.

YES! Idiomas was founded in 1972 in Rio de Janeiro, Brazil, as a language school. For more than two decades it operated before undergoing a change of ownership in the late 1990s. In 1998 the company was acquired by businessman Clodoaldo Nascimento and a partner. Nascimento had joined the company in 1990 as commercial manager, giving him direct operational knowledge of the business before taking ownership. In 2004, the partnership changed: Nascimento's partner left the company, and Nascimento purchased his share, becoming president of YES! Idiomas. This consolidated leadership set the stage for the brand's next phase of growth. A decisive turning point came in 2006, when YES! Idiomas joined the Associação Brasileira de Franchising (ABF) and adopted the franchise model. Franchising allowed the brand to expand rapidly across Brazil by partnering with local entrepreneurs who would operate schools under the YES! name and methodology. Over time the network grew to approximately 180 schools, present in the main cities of each Brazilian region, according to its Portuguese Wikipedia entry. The brand's expansion was accompanied by industry recognition. In 2007 PEGN named YES! Idiomas the Best Language Franchise of Brazil. Further PEGN honors followed, including Best Franchises of Brazil in 2019, 2021 and 2022, and the Franchise of the Year award in 2023. These awards reflect the chain's standing within Brazil's large and competitive franchising sector. Today YES! Idiomas continues to operate as a private, franchise-based network focused on English and Spanish instruction. Its official website promotes its exclusive methodology and directs prospective students to find the nearest school and enroll.

• 2023

  Named Franchise of the Year by PEGN.

• 2019

  Recognized among PEGN's Best Franchises of Brazil.

• 2007

  Named Best Language Franchise of Brazil by PEGN.

• 2006

  Joins the Associação Brasileira de Franchising (ABF) and adopts the franchise model.

• 2004

  Nascimento buys out his partner's share and becomes president.

• 1998

  Acquired by businessman Clodoaldo Nascimento and a partner.

• 1990

  Clodoaldo Nascimento begins working at the company as commercial manager.

• 1972

  Founded in Rio de Janeiro, Brazil.

Franchised language-school network offering English and Spanish through an exclusive methodology.

• English courses

  English language instruction offered across the YES! Idiomas network.

• Spanish courses

  Spanish language instruction offered across the YES! Idiomas network.

1. 1YES! | Cursos de Inglês e Espanholyes.com.br
2. 2Yes! Idiomas - Wikidatawikidata.org
3. 3YES! Idiomas - Wikipedia (Portuguese)pt.wikipedia.org