Yahoo Kimo
Yahoo’s Taiwanese web portal and internet-services brand, created through the integration of Yahoo Taiwan and the local search engine Kimo.
Last updated August 26, 2026
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Overview
Yahoo Kimo is Yahoo's localized portal in Taiwan, offering services such as search, email, news, shopping, and community.
History
Yahoo Kimo emerged from Yahoo’s effort to establish a localized presence in Taiwan. Before the combined brand was introduced, Yahoo operated Yahoo Taiwan while Kimo operated as a Taiwanese search engine. In February 2001, Yahoo! Inc. acquired Kimo. The transaction brought a locally established search service into Yahoo’s international network and created the foundation for a unified Taiwan-facing portal. The integration was completed with the launch of Yahoo! Kimo in October 2001. The new service combined Kimo with Yahoo Taiwan under the Yahoo!奇摩 identity. This structure allowed Yahoo to present localized web services to Taiwanese users while retaining the recognition and broader service architecture of the Yahoo brand. Yahoo Kimo’s service model covered the principal categories associated with a consumer internet portal. Search and email formed core utility services, while news, shopping, communities, blogs, messaging, answers, and other content features broadened the platform. Some of these offerings were operated under localized Yahoo!奇摩 names, while others, such as Flickr, were connected to Yahoo’s wider international portfolio. Over time, several services associated with Yahoo Kimo were discontinued. The listed discontinued services include personal homepages, Club, Blog, Wretch, Flickr, instant messenger, Answers, and Shopping. These closures mark the contraction or reorganization of parts of the earlier portal ecosystem, particularly services built around personal publishing, messaging, community interaction, and standalone commerce. The available reference material does not specify the individual closure dates or the precise business reasons for each discontinuation. Yahoo Kimo continues to represent Yahoo’s Taiwan-oriented web presence through the tw.yahoo.com domain and the Yahoo!奇摩 brand. Publicly available reference material is limited concerning its current management, legal ownership structure, employee base, financial results, and detailed present-day product roster. Accordingly, those matters are not inferred here.
Products and positioning
A localized, broad-service Yahoo internet portal for users in Taiwan, combining search, communications, content, commerce, and community functions.
Web portal · 2001
Yahoo!奇摩 portal
The central Taiwanese Yahoo web portal, presenting localized Yahoo services and serving as the primary entry point for the Yahoo Kimo ecosystem.
Search engine · 2001
Yahoo!奇摩 Search
A Taiwan-oriented search service associated with the Yahoo Kimo portal and its integration of the former Kimo search engine.
Electronic mail
Yahoo!奇摩 Email
Yahoo Kimo’s localized email offering for users in Taiwan, presented as part of the portal’s core communications services.
Online news
Yahoo!奇摩 News
A localized news service included among Yahoo Kimo’s portal content offerings.
Online shopping
Yahoo!奇摩 Shopping
A Yahoo Kimo shopping service listed in reference material among the brand’s discontinued services.
Blogging
Yahoo!奇摩 Blog
A localized blogging service associated with Yahoo Kimo and later listed as discontinued.
Instant messaging
Yahoo!奇摩 Messenger
A Yahoo Kimo instant-messaging service that was later discontinued.
Question-and-answer service
Yahoo!奇摩 Answers
A Yahoo Kimo question-and-answer service listed among the discontinued offerings.
Social and blogging service
Wretch
A community and user-generated-content service included in the Yahoo Kimo history and later discontinued.
Photo-sharing service
Flickr
Yahoo’s photo-sharing service, listed in the Yahoo Kimo reference material among services that were discontinued in this Taiwanese portfolio context.
Online community
Yahoo!奇摩 Club
A Yahoo Kimo community service that was later discontinued.
Personal publishing
Personal homepage
A personal homepage service associated with Yahoo Kimo and later discontinued.
Brand decisions
2001
Integrate Kimo with Yahoo TaiwanM&ABackground
Yahoo! Inc. acquired the Taiwanese search engine Kimo and sought to combine it with Yahoo Taiwan.
Action taken
The combined Yahoo! Kimo service launched in October 2001.
Aftermath
The integration created Yahoo’s localized Taiwanese portal under the Yahoo!奇摩 identity.
Recent events
Yahoo launches Fan Tong membership service[3]
Reported:
Yahoo announced the launch of Yahoo Fan Tong, a membership-management service for businesses, initially available for free. The company said the service connects media platforms, e-commerce solutions, and membership management.
Sources3 sources
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