World Tennis
World Tennis is Brazil's largest specialized sneaker retail chain, founded in 1991 and operating nationwide through franchising.
Last updated September 27, 2026
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Overview
World Tennis is a Brazilian specialty retailer focused on athletic and casual sneakers, describing itself as the largest chain of stores specialized in sneakers in Brazil. Founded in 1991, it was the first retail network in the country dedicated exclusively to sneakers and has expanded across Brazil through a franchising model. The company operates both physical stores and an e-commerce platform at wtennis.com.br, where it sells footwear from major international and Brazilian brands such as Mizuno, Asics, Adidas, Fila, and Olympikus. Its product range covers running, walking, and lifestyle sneakers for men, women, and children, with size-based navigation and frequent promotions. The online store offers free shipping on qualifying orders, discounts for bank slip (boleto) or Pix payments, and interest-free installment plans. World Tennis positions itself as a convenient omnichannel retailer, allowing customers to buy online and exchange in physical stores. While its exact ownership structure and headquarters city are not specified in the available evidence, the company remains an active player in Brazil's sporting goods retail sector.
History
World Tennis was founded in 1991 as the first retail chain in Brazil dedicated exclusively to sneakers. From its inception, the company focused on athletic footwear, a category that was gaining popularity in Brazil during the 1990s. It adopted a franchising system to expand its presence across the country, allowing it to grow rapidly without heavy capital investment in company-owned stores. Over the decades, World Tennis established itself as a leading specialty retailer, carrying major international brands like Mizuno, Asics, and Adidas alongside Brazilian brands such as Olympikus and Fila. The company also developed a robust e-commerce operation at wtennis.com.br, complementing its physical network. Its online store features size-based shopping, free shipping promotions, discounts for boleto and Pix payments, and interest-free installments. The company emphasizes omnichannel services, enabling customers to buy online and exchange in stores. As of the available evidence, World Tennis continues to operate as Brazil's largest sneaker-focused retail chain, though specific details about its corporate ownership, headquarters location, and recent developments are not provided.
- 1991
World Tennis is founded as the first retail chain in Brazil specialized in sneakers.
Products and positioning
Largest specialized sneaker retail chain in Brazil, offering a wide range of brands through physical stores and e-commerce with omnichannel convenience.
Olympikus Corre 5 Unissex Corrida
Running sneaker priced at R$599.90, with 10% off for boleto/Pix or up to 10 interest-free installments.
Fila Racer Speedzone 2 Masculino Corrida
Men's running sneaker priced at R$599.90, or R$539.99 via Pix/boleto.
Adidas Adizero Pacer Unissex Corrida
Unisex running sneaker priced at R$699.90, or R$659.99 via Pix/boleto.
Adidas Adizero Drive Rc Masculino Corrida
Men's running sneaker priced at R$899.90, or R$849.99 via Pix/boleto.
Olympikus Corre Vento 3 Unissex Corrida
Unisex running sneaker originally R$499.90, now R$399.90 with 5% off for boleto/Pix.
Adidas Cloudfoam Flex Laces Unissex Caminhada
Unisex walking sneaker priced at R$399.90, or R$379.99 via Pix/boleto.
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