Woodburn Premium Outlets

Woodburn Premium Outlets is an outlet shopping center in Woodburn, Oregon, United States, positioned along Interstate 5 between Portland and Salem. The property opened in August 1999 under the name Woodburn Company Stores and was developed as a large-format destination for discounted branded merchandise. Its location between Oregon's two largest metropolitan areas gives it access to local shoppers, interstate travelers, and visitors seeking Oregon's absence of a general sales tax. The center is operated as part of Simon Property Group's premium-outlet portfolio. The original project opened with approximately 243,000 square feet of retail space and reportedly represented an initial investment of about $20 million. Its tenant mix and physical footprint expanded in several stages. A 66,500-square-foot addition opened in November 2003, followed by a 23,700-square-foot expansion in November 2005. The 2005 project included Nike as an anchor tenant, reinforcing the center's focus on nationally recognized apparel, footwear, and sporting-goods brands. Another 27,402 square feet opened in February 2009. The final major construction phase began in February 2012 and added public restrooms and 16 retail spaces. That project opened seven months later, added 38,569 square feet, and brought the reported total area to approximately 388,378 square feet. The center's development and construction history is associated with S.D. Deacon, which served as general contractor during the reported construction phases. By the 2012 holiday season, the property had reached full occupancy, and the same year it recorded approximately 4.5 million visitors, its highest reported annual visitation at that time. Earlier reporting cited approximately 4.4 million visitors in 2011, illustrating the center's importance as both a regional shopping destination and a tourism stop. The property has also experimented with transportation access. During the 2007 Memorial Day-to-Labor Day period, the Woodburn Outlet Express provided round-trip shuttle service from locations in the Portland area, including the Portland Union Bank of California, the Portland Hilton, and the Lake Oswego Hilton Garden Inn. The service was discontinued after demand proved insufficient during the trial period. In June 2013, Simon Property Group acquired the center from developer Craig Realty Group. Following the acquisition, the property was renamed Woodburn Premium Outlets, aligning it with Simon's Premium Outlets branding. The site is described in reference material as one of the largest tax-free outlet-shopping destinations in the Western United States and as one of Oregon's major tourist attractions. Its business model centers on multi-brand outlet retail rather than a proprietary product line: the property provides space, customer traffic, and destination-shopping infrastructure for individual brand outlets. Specific current tenants, management personnel, financial results, and later redevelopment details are not established by the supplied reference material.

Woodburn Premium Outlets began as Woodburn Company Stores, an outlet-center development in Woodburn, Oregon. The project was placed along Interstate 5 between Portland and Salem, a location designed to capture both metropolitan-area shoppers and passing travelers. It opened in August 1999 with approximately 243,000 square feet of retail space. The reported initial cost was $20 million, although the supplied material does not identify the financing structure or provide a breakdown of development costs. The center expanded repeatedly as its outlet format attracted tenants and visitors. In November 2003, it added 66,500 square feet. Another 23,700 square feet opened in November 2005 at a reported cost of $1.6 million, with Nike joining the property as an anchor. A further 27,402-square-foot addition opened in February 2009. In February 2012, the center began its last reported major expansion phase. The project added public restrooms and 16 retail spaces, opened seven months later, and increased the reported total property area by 38,569 square feet to approximately 388,378 square feet. S.D. Deacon was identified as the general contractor for the construction phases. The property also pursued visitor-access initiatives. In 2007, Woodburn Outlet Express operated as a seasonal shuttle between the center and selected Portland-area hotels and locations. The service charged a round-trip fare and was tested during the period between Memorial Day and Labor Day. It was discontinued because demand was lower than expected. Separately, the center was reported as having been targeted by a large shoplifting ring in 2006; the available material does not establish the complete circumstances or outcome of that incident. By the 2012 holiday season, the center had reportedly reached full occupancy. Annual visitation was approximately 4.5 million in 2012, following a reported 4.4 million visitors in 2011. These figures supported the property's role as a major Oregon shopping and tourism destination, particularly because Oregon does not impose a general state sales tax. Simon Property Group acquired the center from Craig Realty Group in June 2013. The acquisition changed the property's corporate ownership and led to its renaming as Woodburn Premium Outlets, bringing it into Simon's Premium Outlets portfolio. The present brand is therefore a property and retail-destination brand rather than a manufacturer of goods. Its commercial proposition is based on leasing outlet stores to established brands and attracting shoppers through discounted merchandise, destination scale, highway accessibility, and Oregon's tax-free retail environment. The supplied sources do not establish a complete current tenant list, current visitor totals, executive roster, or subsequent expansions.

• 2013

  Acquisition and rebranding by Simon Property Group

  [1]Woodburn Premium Outletsen.wikipedia.org

  Simon Property Group acquired the property from Craig Realty Group and renamed it Woodburn Premium Outlets.

• 2012

  Final reported major expansion

  [1]Woodburn Premium Outletsen.wikipedia.org

  A project adding restrooms and 16 retail spaces opened, bringing the reported total to approximately 388,378 square feet.

• 2009

  Further retail expansion

  [1]Woodburn Premium Outletsen.wikipedia.org

  Another 27,402 square feet opened in February.

• 2005

  Nike added as an anchor

  [1]Woodburn Premium Outletsen.wikipedia.org

  The center added 23,700 square feet and introduced Nike as an anchor tenant.

• 2003

  First major expansion

  [1]Woodburn Premium Outletsen.wikipedia.org

  A 66,500-square-foot addition opened in November.

• 1999

  Opening as Woodburn Company Stores

  [1]Woodburn Premium Outletsen.wikipedia.org

  The center opened in August with approximately 243,000 square feet of retail space.

A large regional outlet-shopping destination combining nationally recognized brand stores, tourist-oriented access, and Oregon's tax-free retail environment.

• Fashion retail · 1999

  Outlet apparel and accessories

  The center's core merchandise category consists of branded clothing, fashion accessories, and related goods sold through individual outlet stores. The property itself does not manufacture these products; it provides a destination in which participating brands can sell outlet merchandise and attract shoppers seeking discounted prices.

• Footwear and sporting goods · 2005

  Footwear and athletic merchandise

  Footwear, athletic apparel, and sporting goods form an important part of the outlet center's tenant proposition. Nike was specifically identified as an anchor tenant in the 2005 expansion, helping establish a visible athletic-retail component within the broader multi-brand shopping environment.

• Retail destination · 1999

  Multi-brand outlet shopping

  Woodburn Premium Outlets offers a property-level retail experience rather than a single branded product. Its principal offering is a concentration of brand outlets in one destination, supported by highway access, tourist traffic, and Oregon's lack of a general sales tax.

• 2006

  Shoplifting-ring targeting

  The outlet center was reported as a target of a large shoplifting ring. The supplied reference does not provide enough information to describe the alleged participants, losses, prosecutions, or final legal disposition.

  Source

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• 2013

  Simon Property Group acquisition and rebrandingM&A

  Background

  The center had operated as Woodburn Company Stores under developer Craig Realty Group.

  Action taken

  Simon Property Group purchased the center in June and renamed it Woodburn Premium Outlets.

  Aftermath

  The property became part of Simon's Premium Outlets portfolio and adopted the group's outlet-center naming convention.

  Source

• 2007

  Trial of Woodburn Outlet Express shuttle serviceStrategy

  Background

  The center tested a shuttle connection for Portland-area visitors during the summer shopping and tourism period.

  Action taken

  Woodburn Outlet Express operated between the center and selected hotels and locations, offering round-trip transportation.

  Aftermath

  The service was discontinued after low demand during the trial period.

  Source

1. 1Woodburn Premium Outletsen.wikipedia.org
2. 2Woodburn Premium Outlets official websitepremiumoutlets.com