Western Behavioral Sciences Institute
A La Jolla nonprofit institute devoted to interdisciplinary research, education, leadership development, and advanced study of human affairs.
Last updated August 26, 2026
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Overview
The Western Behavioral Sciences Institute (WBSI) is an independent nonprofit organization founded in 1958 in La Jolla, California. It was created to support research, education, and advanced study concerning human affairs, with an emphasis on questions that cross conventional academic boundaries. Rather than operating as a conventional university or a narrowly specialized research center, WBSI brought together behavioral scientists and contributors from sociology, political science, philosophy, economics, anthropology, psychology, communications, and related fields. The institute's early work addressed a broad range of practical and theoretical subjects. Research areas included leadership in small groups, communication within large organizations, international negotiation, deterrence and defense simulations, educational games, self-directed therapeutic groups, crime and violence prevention, poverty, race relations, education, and family life. This breadth reflected WBSI's interest in applying knowledge about human behavior and social systems to public policy, organizational life, education, and community problems. WBSI became associated with several influential figures in psychology and the social sciences. Carl Rogers developed work on group behavior at the institute, while Abraham Maslow wrote Toward a Psychology of Being during his association with WBSI. The organization also supported work that reached audiences beyond academic research. Its activities contributed to Journey Into Self, a documentary that won the Academy Award for Documentary Feature, although the available reference material does not specify the institute's precise production or financial role in the film. A major turning point came in 1981, when WBSI began developing educational and collaborative programs using teleconferencing. These initiatives applied networked communication to education, leadership development, policy formation, mental-health work, and the creation of international communities of scholars and practitioners. Its School of Management and Strategic Studies, implemented through the Electronic Information Exchange System, became an early example of online distance education. The program combined electronic interaction with twice-yearly meetings in La Jolla and attracted faculty, lecturers, and participants from academia, government, business, science, the arts, and the military. The institute experienced serious financial pressure during the United States recession of 1991. The downturn weakened its foundation, corporate, governmental, and individual support base. Because WBSI lacked sufficient financial reserves, it entered a period of dormancy. According to the available reference material, later gifts from former trustee Douglas Strain and philanthropist Sol Price helped make a revival possible. In its subsequent phase, WBSI focused on rebuilding its programs around international communication and leadership. Its centerpiece initiative was described as the International Leadership Forum, an online global think tank intended to bring approximately eighty influential leaders into discussion of major policy issues. Other stated interests included improving distance education, enabling cooperation among independent scholars, supporting metaprofessional development in mental health through the Internet and mass media, and applying global communications technology to humanitarian purposes. WBSI is therefore best understood as a nonprofit behavioral-science and interdisciplinary education institution whose identity has evolved from residential and collaborative research toward digitally enabled international learning and policy dialogue.
History
Western Behavioral Sciences Institute was founded in 1958 in La Jolla, California, by psychologist Richard Farson, physicist Paul Lloyd, and social psychologist Wayman Crow. The founders established it as an independent nonprofit devoted to research, education, and advanced study of human affairs. Its institutional identity was deliberately interdisciplinary. In addition to psychology and behavioral science, WBSI welcomed work from sociology, political science, philosophy, economics, anthropology, and other fields concerned with human relationships and social systems. The institute's early research agenda covered both fundamental questions about behavior and applied problems facing organizations and communities. Projects examined leadership in small groups, communication in large organizations, international negotiation, defense-deterrence simulations, educational games, self-directed therapeutic groups, and approaches to preventing crime and violence. Other studies addressed poverty, race relations, education, and family life. This combination of social research and practical experimentation became a defining feature of WBSI's work. WBSI gained particular visibility through its association with prominent psychologists and scholars. Carl Rogers developed theories and practices concerning group behavior during work connected with the institute. Abraham Maslow wrote Toward a Psychology of Being while associated with WBSI. The institute was also linked to Journey Into Self, a documentary that received the Academy Award for Documentary Feature. These associations helped establish WBSI as a venue where influential thinkers could explore human behavior outside the standard structures of universities and government research agencies. In 1981, WBSI expanded into communications-enabled education. It developed programs using teleconferencing for leadership development, policy formation, mental-health activity, education, and the creation of global communities of scholars and leaders. The School of Management and Strategic Studies, implemented through the Electronic Information Exchange System, was presented as an early online distance-education program. Participants interacted electronically and also met twice each year in La Jolla. Its faculty and lecturers included figures from academia, politics, science, business, and the arts, while its participants included senior business leaders, military officers, scientists, writers, and other professionals. The institute's finances deteriorated during the deep United States recession of 1991. The recession affected WBSI's foundation and corporate supporters, government relationships, and individual benefactors. With inadequate reserves, the organization entered a period of dormancy. The reference account attributes its eventual renaissance in part to gifts from former trustee Douglas Strain and philanthropist Sol Price, although it does not provide the amounts or exact dates of those contributions. After its revival, WBSI emphasized international collaboration and digital communication. Its central initiative was described as the International Leadership Forum, an online global think tank bringing together roughly eighty influential leaders to discuss major policy challenges. The institute also identified improved distance education, collaboration among independent scholars, Internet- and media-based metaprofessional development in mental health, and humanitarian applications of global communications technology as continuing interests. WBSI's history thus traces a path from interdisciplinary behavioral research and experimental group work to early networked education and online global policy dialogue.
- 1991
Financial crisis and dormancy
[1]A major recession weakened the institute's support base and contributed to a dormant period caused by insufficient financial reserves.
- 1981
Teleconferencing programs begin
[1]WBSI began applying teleconferencing to distance education, leadership development, policy work, mental-health programs, and international scholarly communities.
- 1958
Institute founded in La Jolla
[1]Richard Farson, Paul Lloyd, and Wayman Crow established WBSI as an independent nonprofit for interdisciplinary research and education concerning human affairs.
Revival supported by philanthropy
[1]Support attributed to Douglas Strain and Sol Price helped WBSI renew its activities after dormancy.
Products and positioning
An independent, nonprofit, interdisciplinary institute that connects behavioral science, social research, leadership education, and communications technology to practical problems in organizations, public policy, and global affairs.
Online global think tank
International Leadership Forum
WBSI's stated centerpiece program is an online forum designed to connect approximately eighty influential leaders in discussion of major policy and human-affairs issues. It reflects the institute's long-running interest in leadership, international communication, and the use of networked environments for collaborative problem-solving.
Distance education and leadership program · 1981
School of Management and Strategic Studies
Introduced through the Electronic Information Exchange System, this program used online communication supplemented by twice-yearly meetings in La Jolla. It addressed management and strategic studies and is described as an early implementation of online distance education, drawing participants and lecturers from business, government, academia, science, and the arts.
Research · 1958
Behavioral-science and human-affairs research
WBSI's research portfolio has included group leadership, organizational communication, international negotiation, defense simulations, educational games, therapeutic groups, crime and violence prevention, poverty, race relations, education, and family life. The work is characterized by interdisciplinary inquiry and practical application.
Brand decisions
1991
Suspend normal operations during financial distressStrategyBackground
The recession reduced support from institutional and individual backers, while WBSI lacked sufficient financial reserves.
Action taken
The institute entered a period of dormancy rather than continuing operations without an adequate funding base.
Aftermath
Later philanthropic support helped enable a revival and a renewed focus on online leadership, distance education, and humanitarian communications.
1981
Adopt teleconferencing for education and collaborationStrategyBackground
WBSI sought to extend its educational and leadership work beyond conventional in-person settings and to build communities spanning professional and national boundaries.
Action taken
The institute launched teleconferencing-based programs, including the School of Management and Strategic Studies, combining electronic participation with periodic in-person meetings.
Aftermath
The initiative positioned WBSI as an early user of online distance education and established a foundation for later global forums and digitally mediated scholarly collaboration.
Recent events
- 1991
Economic recession forces WBSI into dormancy[1]
Other
The United States recession reduced support from foundations, corporations, government bodies, and individual benefactors, leaving the institute without adequate reserves and leading to a dormant period.
- 1981
WBSI launches teleconferencing-based educational programs[1]
Product launch
The institute began programs using teleconferencing for education, leadership development, policy formation, mental-health work, and international scholarly collaboration.
- 1958
Western Behavioral Sciences Institute is founded in La Jolla[1]
Other
The institute was established as an independent nonprofit organization focused on research, education, and advanced study in human affairs.
Donor support helps enable a WBSI revival[1]
Other
Gifts from former trustee Douglas Strain and philanthropist Sol Price were described as helping the institute emerge from dormancy and renew its activities.
Sources1 sources
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