WealthNavi

WealthNavi is a fully automated asset management service. Its official site describes automated product selection and asset allocation rebalancing, NISA support, and a service design based on long-term, accumulation, and diversification principles. The site states it is part of the Mitsubishi UFJ Financial Group (MUFG Group). A company history page describes founder Kazuhisa Shibayama's motivation to build a new financial infrastructure, and a service page describes the WealthNavi ID common login and a planned Money Advisory Platform (MAP).

According to the company's history page, founder Kazuhisa Shibayama worked at Wall Street and was struck by the difference between his American in-laws' financial assets and his own parents' assets in Japan, which he describes as a tenfold gap. The page states that in autumn 2010, Shibayama, then 32, was job-hunting in Japan after leaving the Ministry of Finance, where he had worked for about ten years from 2000, and studying at INSEAD. It states he received an offer from McKinsey & Company, where he supported Wall Street institutional investors with assets of around 10 trillion yen, and that he later had the experience that led to founding the company. The page states he founded WealthNavi five years later.

1. 1ウェルスナビ（WealthNavi）｜全自動の資産運用サービスwealthnavi.com
2. 2きっかけは日米の“金融格差” | WealthNavi's Historywealthnavi.com
3. 3ウェルスナビ IDとは？｜ウェルスナビwealthnavi.com