Wano Co., Ltd.
Wano Co., Ltd. is a Tokyo-based creative technology company that builds and operates web services and media, including TuneCore Japan, Video Kicks, and itSnap.
Last updated September 27, 2026
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Overview
Wano Co., Ltd. is a Japanese creative technology company headquartered in Ebisu-minami, Shibuya-ku, Tokyo. Founded on April 4, 2008, with capital of 80 million yen, it is led by representative Iiichiro Noda. The company describes its vision as cultivating creators' dreams and creating original products from Japan for the world, supporting the realization of creators' dreams through the planning, development, and operation of web services and media, and aiming to create an era in which Japanese culture blooms around the world. Wano operates a portfolio of original services spanning music, video, fashion, and food. Its music distribution service TuneCore Japan allows artists to distribute their music to more than 40 stores such as iTunes, Apple Music, Spotify, and RecoChoku across more than 185 countries, with an annual fee model and revenue returned to artists after store fees. Video Kicks is an online service for individual distribution and sale of video content, delivering to video stores such as iTunes, Apple Music, RecoChoku, dMusic, and GYAO!. itSnap is a fashion app for women in their twenties, where about 550 influential models, influencers, readers models, and salon models post coordinates daily, with a combined Instagram following of over 12 million. The company also sells meal kits developed with a Michelin two-star chef under the brand Sora wo Aogu, using Japanese ingredients and aimed at improving satisfaction for facility users. Beyond its own services, Wano provides system development, planning, and operation for major companies through itself, its subsidiaries, and affiliated companies. Its group companies include TuneCore Japan Co., Ltd., STYLICTION Co., Ltd., and EDOCODE Co., Ltd., covering online music distribution, IT product development and operation, and fashion media/SNS marketing. The company is private and active, with news updates through 2026 on its website.
History
Wano Co., Ltd. was established on April 4, 2008, in Tokyo, Japan, with capital of 80 million yen. From its founding, the company has focused on the planning, development, and operation of web services and media, positioning itself as a supporter of creators and a promoter of Japanese culture globally. Over time, Wano built a portfolio of original services. TuneCore Japan became a major music distribution service allowing artists to distribute music to over 40 stores in more than 185 countries. Video Kicks enabled individual distribution and sale of video content to platforms such as iTunes, Apple Music, RecoChoku, dMusic, and GYAO!. itSnap grew into a fashion app for women in their twenties with about 550 models posting daily and a combined Instagram following exceeding 12 million. The company also launched Sora wo Aogu, a meal kit brand developed with a Michelin two-star chef. Wano operates through itself and its group companies, which include TuneCore Japan Co., Ltd. (online music distribution), STYLICTION Co., Ltd. (fashion media/SNS marketing), and EDOCODE Co., Ltd. (IT product development and operation). The company also provides system development, planning, and operation for major corporate clients. As of its latest website updates in 2026, Wano remains active and private, led by representative Iiichiro Noda.
Wano Co., Ltd. founded in Tokyo with capital of 80 million yen.
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Products and positioning
A creative technology company that supports creators' dreams and spreads Japanese culture globally through web services and media.
TuneCore Japan
Music distribution service allowing artists to distribute songs to over 40 stores such as iTunes, Apple Music, Spotify, and RecoChoku in more than 185 countries, with annual fee and revenue returned to artists.
Video Kicks
Online service for individual distribution and sale of video content, delivering to video stores such as iTunes, Apple Music, RecoChoku, dMusic, and GYAO!.
itSnap
Fashion app for women in their twenties where about 550 models post coordinates daily; combined Instagram followers exceed 12 million.
Sora wo Aogu
Meal kits developed with a Michelin two-star chef using Japanese ingredients, aimed at improving satisfaction for facility users.
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