Wacky Warehouse

Wacky Warehouse is a British indoor soft play and children's entertainment brand, described on its own website as "the nation's biggest soft play area provider" with "over 70 venues nationwide." It operates soft play centres that are typically connected to family pubs run by Greene King, one of the UK's leading pub retailers and brewers. The brand positions itself as a household name for soft play and family days out, combining children's play facilities with food and drink for accompanying adults. The core offer is indoor soft play: giant slides, ball pits, astro runs, crafts and dedicated sessions such as Tots Club for children under five. Alongside these facilities, Wacky Warehouse sells Play Passes that give unlimited daily play for the duration of the pass, with multi-pass discounts and a 10% food and drink discount for pass holders. The brand also hosts soft play parties and promotes its venues through the Greene King app and rewards scheme. Wacky Warehouse is not a standalone company. Its website is owned and operated by Greene King Ltd and Greene King Brewing and Retailing Limited, companies registered in England and Wales with a registered office at Westgate Brewery, Bury St Edmunds, Suffolk. This makes Wacky Warehouse a brand within the Greene King pub and brewing group, used to attract families to its connected pubs. The brand's audience is families with young children, and its marketing emphasises safety, energetic and enthusiastic teams, and the ability for parents to relax with food and drink while children play. Venues are found across the United Kingdom, and the brand directs customers to "find your local" through its website. Its scale — over 70 venues — makes it one of the most widely distributed soft play brands in the country.

Wacky Warehouse is an indoor play area chain in the United Kingdom, according to its Wikidata entry. It has developed as a soft play brand attached to family pubs, and its website states that it is "the nation's biggest soft play area provider" with "over 70 venues nationwide." The brand is operated within the Greene King group: the corporate information page states that the wackywarehouse.co.uk website is owned and operated by Greene King Ltd and Greene King Brewing and Retailing Limited, companies registered in England and Wales with a registered office at Westgate Brewery, Bury St Edmunds, Suffolk. Over time the brand has built its offer around indoor soft play facilities — giant slides, ball pits, astro runs and crafts — combined with the food and drink of connected family pubs. It has introduced dedicated programming such as Tots Club, held 9AM–3PM during term time for children under five, and commercial products such as the Wacky Warehouse Play Pass, which gives unlimited daily play for the duration of the pass, multi-pass discounts and a 10% food and drink discount. The brand also promotes soft play parties and uses the Greene King app and rewards scheme to reach customers. Because Wacky Warehouse operates as a brand within Greene King rather than as an independent company, its history is tied to the wider pub and brewing group. The available evidence does not give a founding year or founder for the brand, and no dated milestones are provided in the supplied sources. What is clear is its current scale and positioning: a nationwide soft play chain with more than 70 venues, aimed at families with young children and integrated with Greene King's family pub estate.

The UK's biggest soft play area provider, offering safe, fun family days out connected to Greene King family pubs.

• Soft play sessions

  Indoor play with giant slides, ball pits, astro runs and crafts.

• Tots Club

  Dedicated sessions for under-5s, 9AM–3PM during term time.

• Wacky Warehouse Play Pass

  Pass giving unlimited daily play for its validity, with multi-pass discounts and 10% off food and drink.

• Soft play parties

  Fun-filled soft play parties hosted at Wacky Warehouse venues.

1. 1Soft Play Near Me, Indoor Play Area | Wacky Warehousewackywarehouse.co.uk
2. 2Tots Club | Wacky Warehousewackywarehouse.co.uk
3. 3Endless Soft Play with Wacky Warehouse Play Passeswackywarehouse.co.uk
4. 4Corporate Information | Wacky Warehousewackywarehouse.co.uk
5. 5Wacky Warehousewikidata.org