VOLTY
VOLTY is an Italian electricity and gas supplier, formerly known as B.Energy, based in Empoli (Florence).
Last updated September 27, 2026
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Overview
VOLTY is an Italian energy retail brand that supplies electricity and natural gas to household and business customers in the Italian free energy market. The company was previously known as B.Energy and adopted the VOLTY name and a new visual identity on 1 October 2020. Its legal and operational headquarters remain in Empoli, in the province of Florence, and the ownership structure did not change with the rebranding. The rebranding was presented as the first step of a broader corporate development plan aimed at making the company one of the leading players in Italy's liberalised energy market. Alongside the new name, VOLTY reorganised its services and commercial offer with the goal of providing more digital, innovative and immediate customer experiences. The new logo uses black and orange, colours associated with power and energy, and the letter Y is stylised as a person with open arms, representing an welcoming new world for the brand. VOLTY positions itself around proximity and service quality. It offers online services, a dedicated consultant for each customer, and a telephone customer care line. The company handles electricity and gas supply contracts and responds to customer requests, needs and requirements clearly and promptly. Its customer contact channels include the email address clienti@volty.it, the certified email address clienti@pec.volty.it, a customer assistance number (0571 044200) and a sales service number (800901090). The brand operates in the Italian retail energy sector, competing in the free market for luce e gas (electricity and gas). Its public communications emphasise a close, fast and lively service relationship with customers, supported by digital tools and direct human assistance. The company's stated ambition is to grow into a protagonist of the Italian free energy market in the years following the 2020 rebranding.
History
VOLTY is the current name of an Italian energy supply company that previously operated as B.Energy. The company supplies electricity and natural gas and is based in Empoli, in the province of Florence, where both its legal and operational headquarters are located. On 1 October 2020, B.Energy changed its name to VOLTY. According to the company's own announcement, the name changed but the objective remained the same: a close, fast and lively service. The rebranding was accompanied by a new, more memorable logo. The chosen colours for the new identity were black and orange, intended to evoke power and energy. In the logo, the letter Y is stylised to symbolise a person with open arms, representing the welcoming new world of VOLTY. The company stated that the name change was the first step of a wider corporate development project intended to make it one of the protagonists of the free energy market in the following months and years. Alongside the new name came a reorganisation of services and of the commercial offer, with the aim of providing increasingly digital, innovative and immediate performance for customers. The ownership structure did not change as a result of the rebranding: the partners remained the same, and the legal and operational headquarters stayed in Empoli (Florence). The company continues to serve customers through online services, a dedicated consultant and a telephone customer care service, handling electricity and gas supplies and responding to customer requests, needs and requirements clearly and immediately. Public contact details listed by the company include the customer email address clienti@volty.it, the certified email address clienti@pec.volty.it, a customer assistance telephone number (0571 044200) and a sales service number (800901090).
B.Energy changes its name to VOLTY, with a new logo and visual identity in black and orange.
The company announces a broader development project to become a leading player in the Italian free energy market.
Products and positioning
A customer-focused Italian energy retailer offering electricity and gas with digital services, a dedicated consultant and telephone support, aiming to become a leading player in the free energy market.
Electricity supply
Retail electricity supply for customers in the Italian market.
Natural gas supply
Retail natural gas supply for customers in the Italian market.
Sources2 sources
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