Vivobook 15

Vivobook 15 is a product line of 15-inch consumer laptops marketed under ASUS's Vivobook family, the Taiwanese computer maker's mainstream, value-oriented notebook range positioned below its premium Zenbook line and alongside its gaming-oriented ROG and TUF brands. The Vivobook name is used across a wide spread of screen sizes and configurations, and the "15" suffix denotes the 15.6-inch class of models aimed at everyday productivity, study and entertainment use. Models sold as Vivobook 15 typically target budget-to-midrange buyers, offering full-size keyboards with numeric keypads, a range of Intel Core and AMD Ryzen processor options depending on generation and region, integrated or entry-level discrete graphics, and configurations spanning everyday office work to light creative tasks. ASUS has iterated the line frequently, refreshing it each processor generation and offering variants such as the Vivobook 15, Vivobook 15 OLED and convertible or touchscreen derivatives. The brand sits within ASUS's consumer notebook portfolio, which the company sells globally through retail, e-commerce and channel partners. Because Vivobook 15 is a model line rather than a standalone company, its ownership, manufacturing and support all sit with ASUS. The line's positioning emphasizes affordability and everyday usability rather than premium materials or high-end performance.

The Vivobook 15 belongs to ASUS's Vivobook consumer notebook family, which the company has developed as its mainstream, budget-conscious counterpart to the premium Zenbook range. ASUS, founded in Taiwan in 1989, built its notebook business on motherboard and component expertise and expanded into consumer laptops through the 1990s and 2000s, eventually organizing its portable lineup into distinct sub-brands including Zenbook, Vivobook, ROG and TUF. The Vivobook line became ASUS's volume-oriented family, refreshed on a roughly annual cadence that tracks Intel and AMD processor launches. The 15-inch variant, marketed as Vivobook 15, emerged as one of the family's core sizes because 15.6-inch panels balance screen real estate, keyboard comfort and cost, making them popular for students, home users and office buyers. Over successive generations ASUS introduced variants such as OLED display options, thinner chassis designs, touchscreen and convertible models, and configurations with discrete graphics, while keeping the Vivobook 15 anchored at the affordable end of the range. Regional SKUs differ substantially in processor, memory, storage and display specifications, reflecting ASUS's practice of tailoring configurations to local retail channels. No verified public record in the supplied evidence documents specific launch dates, unit sales or executive leadership for the Vivobook 15 line itself; those details sit within ASUS corporate reporting rather than at the product-line level.

Mainstream, value-oriented 15-inch consumer notebook line within ASUS's Vivobook family.

• Vivobook 15

  Mainstream 15.6-inch consumer laptop line under ASUS Vivobook.

• Vivobook 15 OLED

  Variant of the Vivobook 15 featuring an OLED display.

1. 1华硕Vivobook 15笔记本海外发布：英特尔WCL平台、16GB内存163.com