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vitenda

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vitenda is a German mail-order pharmacy (Versandapotheke) based in Florstadt, Hesse, combining local pharmacy service with nationwide shipping since 2018.

Last updated September 29, 2026

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Overview

vitenda is a German mail-order pharmacy (Versandapotheke) headquartered in Florstadt in the Wetterau district of Hesse. According to its own 'About us' page, it was founded in 2018 with the stated goal of combining the advantages of a local bricks-and-mortar pharmacy with the flexibility of a mail-order pharmacy. The business is operated in connection with the Flora-Apotheke at Messeplatz 7 in Florstadt, whose address and opening hours are published on the vitenda homepage. The company positions itself as a domestic German alternative to ordering medicines from abroad, emphasising that it supplies tested medicines with expert advice 'without detours via foreign countries'. Its range covers typical pharmacy products: prescription and over-the-counter medicines, painkillers and fever remedies, and other health products. The homepage highlights offers such as Gingium 120 mg film tablets, Ibuhexal akut 400, Paracetamol 500 mg Hexal and Vomacur 70 suppositories, each listed with package size, article number, delivery time and reference price (AVP). vitenda describes a team of 5 pharmacists, 4 pharmaceutical-technical assistants (PTAs), 9 pharmaceutical-commercial employees (PKAs), 6 temporary helpers and 3 couriers. It advertises five dispatch runs per day, with orders usually shipped within a few hours and, in 90% of cases, delivered within one working day. Customers within roughly 20 km of its pharmacies can receive medicines via a courier service. Sustainability is a central part of the brand's positioning: CO2-neutral shipping with DHL GoGreen, compostable packing chips made from corn starch, and an electric-vehicle courier service powered by solar electricity from the company's own photovoltaic system. The brand's German tagline is 'vitenda – wenn Gesundheit, dann vitenda' ('when health, then vitenda').

History

vitenda was founded in 2018 as a German mail-order pharmacy (Versandapotheke) based in Florstadt in the Wetterau district of Hesse. From the outset, according to its own account, the business pursued the goal of linking the advantages of a local pharmacy with the flexibility of an online mail-order pharmacy. The operation is closely tied to the Flora-Apotheke at Messeplatz 7 in Florstadt, whose address and opening hours are published on the vitenda homepage, indicating a hybrid model of a physical pharmacy with an associated shipping business. The company built its service model around speed and proximity. It states that it carries out five dispatch runs per day, allowing most orders to be shipped within a few hours, and that in 90% of cases parcels reach customers within one working day. For customers living within about 20 km of its pharmacies, vitenda offers a courier delivery service bringing medicines directly to the home. A distinctive element of the brand is its emphasis on sustainability. vitenda advertises CO2-neutral shipping with DHL GoGreen, compostable packing chips made from corn starch, and an electric-vehicle courier service charged with solar power from the company's own photovoltaic system. This environmental positioning is presented as part of the brand's identity alongside personal advice and fast delivery. The company describes a team of 5 pharmacists, 4 PTAs, 9 PKAs, 6 temporary helpers and 3 couriers, reflecting a mid-sized pharmacy operation rather than a large corporate chain. Its product range consists of standard pharmacy goods, including prescription and over-the-counter medicines, with the homepage featuring offers such as Gingium 120 mg film tablets, Ibuhexal akut 400, Paracetamol 500 mg Hexal and Vomacur 70 suppositories, each with package size, article number, delivery time and reference price. The brand communicates in German under the tagline 'vitenda – wenn Gesundheit, dann vitenda'.

  • 2018

    vitenda is founded as a German mail-order pharmacy based in Florstadt, Hesse.

  • vitenda operates in connection with the Flora-Apotheke at Messeplatz 7, Florstadt, combining a local pharmacy with mail-order shipping.

  • The company advertises five dispatch runs per day and delivery within one working day in 90% of cases.

  • vitenda introduces sustainability measures including CO2-neutral DHL GoGreen shipping, compostable corn-starch packing chips and an e-courier charged by its own photovoltaic system.

Products and positioning

German domestic mail-order pharmacy combining local pharmacy advice with fast nationwide shipping and sustainability (CO2-neutral shipping, compostable packaging, e-courier on solar power).

  • Gingium 120 mg Filmtabletten (120 tablets)

  • Ibuhexal akut 400 Filmtabletten (10 tablets)

  • Paracetamol 500 mg Hexal Tabletten (20 tablets)

  • Vomacur 70 Suppositorien (10 suppositories)

Sources3 sources

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