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Vital Proteins

Beauty nutrition brand centered on collagen peptides.

Last updated October 16, 2026

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Overview

Vital Proteins is a well-known American collagen brand, offering grass-fed bovine collagen peptides in powders, drinks, and snacks, promoting benefits for skin, hair, nails, and joints. Acquired by Nestlé Health Science in 2021.

History

Vital Proteins was founded in 2013 by Kurt Seidensticker in Chicago, Illinois, United States. The brand built its reputation on grass-fed bovine collagen peptides sold as powders, drinks, and snacks, positioning collagen as a beauty and wellness nutrition product for skin, hair, nails, and joints. In 2021, the company was acquired by Nestlé Health Science and became part of its portfolio.

  • 2021

    Acquired by Nestlé Health Science

    Vital Proteins was acquired by Nestlé Health Science and became part of its brand portfolio.

  • 2013

    Founded by Kurt Seidensticker

    Vital Proteins was founded in Chicago, Illinois, United States.

Products and positioning

Mid-to-high-end beauty nutrition brand, emphasizing natural, clean ingredients and scientific support.

  • Collagen supplement

    Collagen Powder

    Grass-fed bovine collagen peptide powder.

  • Collagen beverage

    Collagen Drinks

    Collagen peptide drinks, including Collagen Water.

  • Collagen snack

    Collagen Snacks

    Snacks featuring collagen peptides.

Recent events

  • 2021

    Nestlé Health Science acquires Vital Proteins[2]

    M&A

    雀巢健康科学宣布收购Vital Proteins,以扩大其在美容营养领域的布局。

Sources3 sources

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