Vincom Center Dong Khoi

Vincom Center Dong Khoi, originally known as Vincom Center B, is a mixed-use development in central Ho Chi Minh City, Vietnam. The complex combines a shopping mall, office accommodation, residential apartments, parking, food-and-beverage venues, entertainment facilities, and shared building amenities. It was invested in and developed by Vincom, now part of Vingroup, and forms part of the group's broader development of large-scale commercial and urban properties. The project was announced in 2007 as one component of a larger high-rise development planned for central District 1, now commonly referred to as District 1 in Ho Chi Minh City. The development concept included commercial space, offices, luxury apartments intended for long-term rental, parking facilities, and a hotel component across two sites. The site associated with Vincom Center B occupied land connected with Chi Lang Park and the Ho Chi Minh City Department of Education and Training. The second site was associated with the former Eden Commercial Center and was bounded by Nguyen Hue Boulevard, Dong Khoi Street, Le Loi Boulevard, and Le Thanh Ton Boulevard. Construction of Vincom Center B began in late 2009. The complex opened on April 30, 2010, a date selected to coincide with the anniversary of Vietnamese reunification. It was subsequently renamed Vincom Center Dong Khoi after the separate Vincom Center A property was sold to VIPD Group and became Union Square Saigon. The Dong Khoi name has remained in use. Architecturally, the property consists of two principal blocks, identified as Tower A and Tower B, joined by a large podium. The podium accommodates the retail and dining functions, while the towers provide office and residential space. A swimming pool serves residents of the Vinhomes Dong Khoi apartments on the upper levels. The building also includes office and residential lobbies, a VinFast retail location, cinema and fitness facilities, and a broad collection of Vietnamese and international food-and-beverage tenants. The mall's tenant mix spans casual and specialty dining, coffee, tea, confectionery, hot pot, Japanese, Korean, Thai, Vietnamese, and other Asian cuisines. Listed tenants and outlets have included CJ CGV Cinema, Elite Fitness, Haidilao, King BBQ Buffet, Dookki, Xing Fu Tang, Starbucks, Highlands Coffee, KOI The, BreadTalk, Tous les Jours, Boost Juice, Cộng Cà Phê, Gogi House, Kichi Kichi, Manwah Taiwanese Hotpot, Morico, Wrap&Roll, and other restaurant concepts. Office occupants have included financial-services, insurance, aviation, and professional organizations, as well as the Ho Chi Minh City branch of Vincom Retail and the Consulate General of Australia. The development has also attracted public criticism because of the land-allocation process and the redevelopment of a former public-space area. Commentators and experts questioned whether the appointment of the investor was sufficiently transparent and whether a competitive bidding process should have been used for valuable central-city land. Other criticism focused on the conversion of much of Chi Lang Park into a commercial development, the resulting effect on traffic and public space, and the alteration of the area's historic urban landscape. These issues are criticisms of the development and land-use process rather than evidence of a formally established scandal involving the mall itself.

Vincom Center Dong Khoi originated as Vincom Center B, a major central Ho Chi Minh City project proposed by Vincom in the late 2000s. On June 21, 2007, Vincom publicized plans for a cluster of towers and associated facilities in the city's central commercial area. The wider proposal covered two development lots. One lot, measuring approximately 12,000 square meters, was linked to the site of the Ho Chi Minh City Department of Education and Training and Chi Lang Park. The planned complex included a shopping center, office space, apartments for long-term rental, a parking structure, and related infrastructure. The upper levels were planned as two tall towers sharing a common podium. A second lot, measuring approximately 8,800 square meters, was associated with the former Eden Commercial Center and occupied a prominent location bounded by Nguyen Hue Boulevard, Dong Khoi Street, Le Loi Boulevard, and Le Thanh Ton Street. The overall scheme reflected Vincom's strategy of placing large mixed-use developments in high-value urban locations, combining retail traffic with office, residential, and hospitality uses. Construction of the first-lot complex began in late 2009. Vincom Center B opened on April 30, 2010, in conjunction with Vietnam's Reunification Day anniversary. The completed property used two principal towers, known as Tower A and Tower B, connected by a substantial multi-level podium. The podium became the main shopping, dining, and entertainment component, while the towers contained office and residential areas. The upper residential portion included amenities such as a swimming pool serving the Vinhomes Dong Khoi apartments. The property later received the name Vincom Center Dong Khoi. This change followed the sale of Vincom Center A to VIPD Group and that property's rebranding as Union Square Saigon. The Dong Khoi name differentiated the remaining complex and linked it more directly to its location on one of central Ho Chi Minh City's best-known streets. Over time, the mall developed a broad tenant ecosystem. Food-and-beverage occupants have included Vietnamese, Korean, Japanese, Thai, Taiwanese, and other Asian concepts, alongside international coffee, tea, bakery, dessert, and casual-dining brands. The building has also hosted a CJ CGV cinema, Elite Fitness, a VinFast store, and offices occupied by financial, insurance, aviation, retail, and diplomatic organizations. This combination gives the property a role extending beyond conventional shopping, serving office workers, residents, tourists, and local diners. The development has been controversial because of its location and the process by which the land was made available. Critics argued that the investor's appointment may not have involved the transparent, competitive process expected for valuable public land. The redevelopment also drew objections because much of Chi Lang Park, a long-standing public space, was incorporated into the project footprint or became visually subordinate to the complex. Concerns included possible traffic pressure, the reduction of public open space, and changes to the historic character of central Ho Chi Minh City. The available reference material records these as public and expert criticisms; it does not establish a formal finding of wrongdoing by the property itself. Vincom Center Dong Khoi remains an active mixed-use property associated with Vingroup's urban real-estate and commercial development activities. Its significance lies in the combination of a central location, a large retail and dining podium, office accommodation, and residential facilities within one of Ho Chi Minh City's most prominent commercial districts.

• 2010

  Vincom Center B opens

  [1]Vincom Center Đồng Khởien.wikipedia.org

  The mixed-use complex opened on April 30, coinciding with the anniversary of Vietnamese reunification.

• 2009

  Construction begins

  [1]Vincom Center Đồng Khởien.wikipedia.org

  Construction of the complex originally known as Vincom Center B began late in the year.

• 2007

  Central mixed-use project announced

  [1]Vincom Center Đồng Khởien.wikipedia.org

  Vincom announced plans for a multi-site central Ho Chi Minh City development incorporating commercial, office, residential, parking, and hotel-related uses.

• Property renamed Vincom Center Dong Khoi

  [1]Vincom Center Đồng Khởien.wikipedia.org

  The property adopted its current name after the separate Vincom Center A property was sold and rebranded as Union Square Saigon.

A centrally located, urban mixed-use destination combining branded retail, dining, entertainment, offices, and premium residential accommodation in Ho Chi Minh City's former District 1 commercial core.

• Shopping mall · 2010

  Vincom Center Dong Khoi shopping mall

  The retail podium is the core public-facing component of the complex. It accommodates dining, beverage, entertainment, fitness, and other commercial tenants in a central Ho Chi Minh City location. Its tenant mix includes Vietnamese and international concepts and is designed to serve residents, office workers, visitors, and tourists.

• Commercial real estate · 2010

  Office space

  Office accommodation is integrated into the two-tower structure above and alongside the retail podium. Listed occupants have included financial-services, insurance, aviation, retail, and diplomatic organizations, making the property a workplace destination as well as a shopping center.

• Residential real estate · 2010

  Residential apartments

  The upper levels include apartments associated with Vinhomes Dong Khoi. Residential facilities include shared amenities such as a swimming pool located on the upper portion of the connected tower structure.

• Restaurants and dining · 2010

  Food and beverage tenant cluster

  The complex hosts a broad food-and-beverage selection, including hot pot, barbecue, Japanese, Korean, Thai, Vietnamese, Taiwanese, bakery, coffee, tea, dessert, and casual-dining concepts. Examples listed in reference material include Haidilao, King BBQ, Dookki, Highlands Coffee, Starbucks, KOI The, BreadTalk, Tous les Jours, Gogi House, Kichi Kichi, Manwah, Morico, and Wrap&Roll.

• Entertainment and leisure

  Entertainment and fitness facilities

  Entertainment and lifestyle uses include CJ CGV Cinema and Elite Fitness. These facilities broaden the complex's role from a conventional retail center into an urban leisure destination.

• 2010

  Opening of Vincom Center BProduct launch

  Background

  After construction began in late 2009, Vincom prepared the complex for public opening in the central business and tourism area of Ho Chi Minh City.

  Action taken

  Vincom opened the mixed-use property on April 30, 2010.

  Aftermath

  The property began operating as a combined shopping, dining, office, and residential destination.

  Source

• 2007

  Development of a central mixed-use commercial complexStrategy

  Background

  Vincom pursued a large-scale urban project in central Ho Chi Minh City, combining a shopping center with offices, apartments, parking, and other planned uses.

  Action taken

  The company announced a two-site, multi-tower development scheme that later produced the complex originally called Vincom Center B.

  Aftermath

  The project became one of Vincom's prominent central-city mixed-use properties and opened in 2010.

  Source

• Renaming as Vincom Center Dong KhoiOther

  Background

  Vincom Center A was sold to VIPD Group and renamed Union Square Saigon, creating a need to distinguish the remaining Vincom property.

  Action taken

  The former Vincom Center B adopted the Vincom Center Dong Khoi name.

  Aftermath

  The Dong Khoi name became the property's established identity and tied it to its prominent street location.

  Source

1. 1Vincom Center Đồng Khởien.wikipedia.org