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Veska

Retailer / private label

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A two-storey shopping mall with more than 30 stores and services in the Partola district of Pirkkala, Finland.

Last updated August 25, 2026

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Overview

Veska is a shopping mall in the Partola district of Pirkkala, Finland. It serves as a local retail and service destination, bringing together shops, restaurants, leisure businesses, personal services and municipal services under one roof. The centre has two floors and more than 30 stores and service providers. Its tenant mix covers household goods and home furnishings, pet supplies, exercise and wellness, clothing and sports, food and beverage, and miscellaneous local services. The original part of Veska was completed in 2003. A substantial expansion was completed in early 2017, increasing and modernising the mall's premises. Following construction of the extension, the existing shopping centre was renovated; the renovation was completed in November 2018. These changes established the current format of Veska as a broader neighbourhood and regional retail destination rather than a small standalone shopping facility. The centre's listed retail and service offer has included well-known Finnish and international chains such as Iittala, Isku, JYSK, Kvik, Dressmann, H&M, Jack & Jones, KappAhl, Vero Moda, Click Shoes and Peten Koiratarvike. Its leisure and wellness offer has included HopLop, Fysiotoma, HDC Finland, Hyve, Voactum, Jersey53 and MyFascia. Restaurants and cafés have included Burger King, Fire Wok, Itsudemo, Ninan keittiö, Subway and Ståhlberg Kahvila. The Municipality of Pirkkala has also been listed among the centre's services, illustrating Veska's mixed commercial and community-oriented role. A hotel called Veska Hotelli was planned in connection with the shopping centre, with construction expected to begin no earlier than 2020 according to the available reference material. The material does not establish whether that hotel proposal proceeded. Veska's current ownership structure, management, financial performance and detailed tenant chronology are not identified in the supplied sources. The mall is best characterised as an active Finnish shopping-centre brand focused on accessible everyday retail, dining, recreation and local services.

History

Veska was developed as a shopping centre in the Partola district of Pirkkala, Finland. The original section was completed in 2003, establishing the centre as a local retail destination. Its commercial offer has combined household and home-related stores with fashion, food, wellness, leisure and other services. A major expansion was completed in early 2017. The extension was followed by renovation work affecting the shopping centre as a whole, and the renovation was completed in November 2018. The expansion and renovation marked the principal documented development phase in Veska's history and created the two-storey centre described in available reference material. Following the redevelopment, Veska's tenant mix included Finnish and international retail chains, restaurants, cafés, exercise and wellness operators, children's leisure facilities, specialist businesses and municipal services. The range of tenants indicates a strategy centred on frequent everyday visits and a broad service mix rather than a single retail category. A hotel named Veska Hotelli was also planned in connection with the mall. The available material stated that construction would begin in 2020 at the earliest, but does not confirm that construction or opening took place. No reliable information has been supplied about Veska's founder, ownership, operating company, executives or financial results. The mall's current status is treated as active because it has an official website and is described as an operating shopping centre in the reference material.

  • 2020

    Earliest proposed start for hotel construction

    [1]

    A hotel called Veska Hotelli was planned next to the mall, with construction described as beginning no earlier than 2020. The supplied material does not confirm whether the proposal proceeded.

  • 2018

    Renovation completed

    [1]

    Renovation work carried out after the expansion was completed in November 2018.

  • 2017

    Expansion completed

    [1]

    The shopping centre's expansion section was completed in early 2017.

  • 2003

    Original shopping-centre section completed

    [1]

    The original part of Veska was completed in the Partola district of Pirkkala.

Products and positioning

A convenient local and regional shopping centre combining everyday retail, food and beverage, leisure, wellness and community services.

  • Home and household

    Household and home-furnishing retail

    Veska's home-oriented offer has included Iittala, Isku, JYSK and Kvik. Together, these tenants represent tableware and design goods, furniture, household products and kitchen-related furnishings.

  • Pet retail

    Pet supplies

    Peten Koiratarvike has been listed as Veska's specialist pet-supplies tenant, providing the centre with a dedicated animal-care and pet-accessories offering.

  • Fashion and sports

    Clothing, footwear and sports retail

    The fashion and sports mix has included Click Shoes, Dressmann, H&M, Jack & Jones, KappAhl and Vero Moda, alongside the specialist service Ripsi- ja kynsistudio B. These tenants give Veska a broad everyday apparel, footwear and personal-grooming profile.

  • Wellness and entertainment

    Exercise, wellness and leisure services

    Veska's non-retail activity offer has included Fysiotoma, HDC Finland, HopLop, Hyve, Voactum, Jersey53 and MyFascia. The group spans exercise, physical wellbeing, specialist treatments and children's leisure.

  • Food and beverage

    Restaurants and cafés

    Food and beverage venues listed for Veska have included Burger King, Fire Wok, Itsudemo, Ninan keittiö, Subway and Ståhlberg Kahvila. The selection combines quick-service restaurants, Asian-inspired food and café service.

  • Services

    Local and personal services

    The centre has also listed Kapsäkki and the Municipality of Pirkkala among its other services, broadening Veska's role beyond conventional shopping and dining.

Sources2 sources

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