Veeno

Veeno is an Italian wine-bar and restaurant chain operating in the United Kingdom. The business was founded in 2013 by Nino Caruso, and its first outlet opened in Manchester in November of that year. The concept is built around an Italian wine-bar format rather than a conventional retail wine label: Veeno combines the service of Italian wines with a restaurant and hospitality experience. The brand developed as a multi-site hospitality business. By June 2025, Veeno had five reported outlets, located in Leeds, Bristol, Chester, Edinburgh, and Leicester. These locations indicate a geographically distributed United Kingdom presence, extending beyond the company’s original Manchester base. The available reference material does not specify the precise opening dates, formats, sizes, menus, wine producers, or financial performance of the individual sites. A notable ownership and management development occurred in early 2018, when Rodrigue Trouillet, described as a former Disney executive, joined the company as a co-owner following the exit of one of Veeno’s founders. The change brought an executive with experience outside the restaurant sector into the ownership structure, although the available material does not identify the departing founder or describe the detailed terms of the transaction. Veeno has continued to pursue expansion through both company development and franchising. As of the reference date, the business was reported to be preparing an opening in Durham in September 2025 and seeking further growth across the United Kingdom and internationally. The available sources do not confirm whether the Durham site opened as planned or identify any locations outside the United Kingdom. Veeno should therefore be understood primarily as a hospitality and dining brand centered on Italian wine-bar experiences, rather than as a packaged wine producer or a standalone consumer wine trademark. Information presently available about its corporate structure, headquarters, current executive team, ownership, financial results, detailed product range, and international operations is limited.

Veeno was established in 2013 by Nino Caruso as an Italian wine-bar and restaurant business in the United Kingdom. Its first outlet opened in Manchester in November 2013, providing the foundation for a hospitality concept focused on Italian wine and restaurant dining. The business subsequently expanded beyond Manchester through additional outlets. By June 2025, five Veeno locations were reported in operation, in Leeds, Bristol, Chester, Edinburgh, and Leicester. The available reference does not provide a complete chronology for the opening of these sites, but their distribution shows the brand’s development from a single Manchester venue into a multi-city United Kingdom chain. Veeno’s ownership structure changed in early 2018. Following the departure of one of the founders, Rodrigue Trouillet, a former Disney executive, joined the company as a co-owner. The available source does not name the departing founder or provide details of the ownership transfer, but the event represents a significant change in the company’s leadership and shareholder base. The company has also pursued franchising as an expansion route. In 2025, Veeno was reported to be planning a Durham opening for September and seeking further growth across the United Kingdom and internationally. The available material does not establish the final status of the Durham location, the identity of franchise partners, or whether the brand had begun operating outside the United Kingdom. No reliable information is supplied about revenue, investment, outlet-level performance, detailed menus, wine suppliers, or corporate headquarters. Veeno’s documented history is consequently the history of a growing United Kingdom Italian wine-bar and restaurant chain: founded in Manchester in 2013, reorganized at ownership level in 2018, expanded to five reported outlets by mid-2025, and positioned for further growth through franchising and new openings.

• 2025

  Five-outlet footprint reported

  [1]Veenoen.wikipedia.org

  As of June 2025, Veeno was reported to have outlets in Leeds, Bristol, Chester, Edinburgh, and Leicester.

• 2025

  Durham expansion planned

  [1]Veenoen.wikipedia.org

  Veeno was reported to be opening in Durham in September 2025 and seeking further United Kingdom and international expansion.

• 2018

  Ownership changes

  [1]Veenoen.wikipedia.org

  After one founder left the business, former Disney executive Rodrigue Trouillet joined Veeno as a co-owner in early 2018.

• 2013

  Veeno is founded

  [1]Veenoen.wikipedia.org

  Nino Caruso founded Veeno as an Italian wine-bar and restaurant business in the United Kingdom.

• 2013

  First Manchester outlet opens

  [1]Veenoen.wikipedia.org

  Veeno opened its first outlet in Manchester in November 2013.

An Italian wine-bar and restaurant concept offering wine-led hospitality in United Kingdom locations, with growth pursued through additional sites and franchising.

• Wine hospitality · 2013

  Italian wine-bar service

  Veeno’s core offering is an Italian wine-bar experience delivered through hospitality venues. The available source identifies the business as an Italian wine-bar restaurant chain, but does not provide a complete wine list, producer roster, regional breakdown, serving formats, or tasting-program details.

• Restaurant dining · 2013

  Italian restaurant offering

  Alongside wine service, Veeno operates as a restaurant chain. Its venues combine dining with the wine-bar proposition, although the available reference material does not specify the full menu, signature dishes, dietary ranges, or changes to the food offer over time.

• 2025

  Pursue franchising and wider expansionStrategy

  Background

  By June 2025, Veeno had five reported United Kingdom outlets and was seeking to grow beyond its existing locations.

  Action taken

  The company planned a Durham opening for September 2025 and stated an ambition to expand across the United Kingdom and internationally through franchising.

  Aftermath

  The available reference does not confirm the Durham opening or any international locations.

  Source

• 2018

  Bring in a new co-owner after founder exitStrategy

  Background

  One of Veeno’s founders exited the business, creating an ownership and leadership transition.

  Action taken

  Rodrigue Trouillet, a former Disney executive, joined Veeno as a co-owner in early 2018.

  Aftermath

  The available source does not provide financial terms or a detailed account of the subsequent operating impact.

  Source

1. 1Veenoen.wikipedia.org