VASA Fitness
VASA Fitness is a high-value, low-price fitness club chain offering full-service gyms with strength, cardio, group fitness, and boutique-style studio classes.
Last updated September 15, 2026
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Overview
VASA Fitness is a fitness club chain that describes itself as bringing inclusive, accessible, on-trend fitness to everyone. It positions itself as a high-value, low-price fitness club with large, full-service clubs, and states that it has expanded to nearly 10 states and become one of the top 20 largest health club operators in the country. Memberships start at $14.99/month, and the chain offers strength, cardio, group fitness, studio-style classes, and recovery amenities, including its STUDIO LFT, STUDIO RED HIIT, and STUDIO FLOW formats. It also offers corporate wellness memberships.
History
VASA Fitness states that it was built on making people healthier and happier through fitness, and that it aims to provide a supportive environment where people can try new things, meet new people, and build a community. It describes itself as welcoming members of all shapes, sizes, and fitness levels, and says its inclusive, non-judgmental atmosphere has helped it expand to nearly 10 states and become one of the top 20 largest health club operators in the country. The chain reports having 70+ locations and counting.
Products and positioning
High-value, low-price fitness club with large, full-service clubs and an inclusive, non-judgmental atmosphere.
STUDIO LFT
The ultimate science-backed, strength training workout guided by certified coaches and designed to help you build muscle and get strong. Available in select locations.
STUDIO RED HIIT
Unlimited boutique style HIIT classes that build confidence and push you to be your best. Available in select locations.
STUDIO FLOW
Boutique-style yoga classes featuring Far Infrared panels above every mat to warm your body and promote healing. Available in select locations.
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