Utsunomiya Brewery
Utsunomiya Brewery is a Japanese craft brewery and taproom in Utsunomiya, Tochigi, operating under the BLUE MAGIC brand.
Last updated September 27, 2026
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Overview
Utsunomiya Brewery Co., Ltd. is a small Japanese craft brewery based in Utsunomiya, Tochigi Prefecture. Founded in November 2012, the company produces and sells happoshu (low-malt beer) and operates a retail and dining space under the brand name BLUE MAGIC. The brewery is led by representative director Sadao Yokosuka, who also serves as store manager. Its main business includes brewing, retail sales, and restaurant operation. The company is privately held with a capital of 1 million yen. The taproom and shop are located near JR Utsunomiya Station and Tobu Utsunomiya Station, offering locally brewed beers for on-site consumption and takeaway. Utsunomiya Brewery emphasizes a philosophy of curiosity, humility, collaboration, and community growth, aiming to create safe and enjoyable products for its customers.
History
Utsunomiya Brewery Co., Ltd. was established in November 2012 in Utsunomiya, Tochigi Prefecture, Japan. The company was founded with a capital of 1 million yen and is led by Sadao Yokosuka as representative director. From its inception, the brewery has focused on producing happoshu (a type of low-malt beer) and operating a combined retail and dining establishment under the BLUE MAGIC brand. The brewery's taproom and shop are located at 3-8 Ikegami-cho, Utsunomiya, a short walk from both JR Utsunomiya Station and Tobu Utsunomiya Station. The company's philosophy emphasizes continuous learning, humility, collaboration, and growth alongside the local community, as well as creating a safe and comfortable working environment. Over the years, Utsunomiya Brewery has maintained a small-scale, community-oriented operation, selling its beers on-site and through online orders. As of the latest available information, the company remains privately held and active.
- 2012
Company founded in November 2012 in Utsunomiya, Tochigi, Japan.
Products and positioning
Local craft brewery and taproom focused on community-oriented brewing and retail.
Happoshu
Low-malt beer produced by Utsunomiya Brewery.
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