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Urban Revivo

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Urban Revivo is a high street fashion brand founded in 2006, offering trendy and stylish apparel.

Last updated November 4, 2026

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Overview

Urban Revivo is designed to inspire those who imagine every path as a runway. Founded in 2006, it offers the latest and widest range in trendy and stylish high street fashion, and has been a go-to destination for fashion-conscious consumers around the world for over a decade. Its design centers are located in London, Shanghai and Guangzhou, delivering new collections every season. The brand offers items such as tailored blazers, work dresses, casual basics and statement pieces.

History

Urban Revivo was founded in 2006 and offers trendy and stylish high street fashion. The brand states that it has been a go-to destination for fashion-conscious consumers around the world for over a decade. Its design centers are located in London, Shanghai, and Guangzhou, which combine to deliver new collections every season. The brand positions itself as a destination for those who imagine every path as a runway, targeting dreamers, believers, creators, and trendsetters. Its product range includes tailored blazers, work dresses, casual basics, and statement pieces. The official website notes that Urbanrevivo.com is wholly owned by Urban Revivo and jointly operated by Nova Silk Roak Sarl.

  • 2006

    Urban Revivo is founded.

  • Design centers established in London, Shanghai, and Guangzhou.

Products and positioning

Trendy and stylish high street fashion.

  • Tailored blazers

    Perfectly tailored blazers offered as part of the brand's range.

  • Work dresses

    Trendy work dresses for professional settings.

  • Casual basics

    Everyday casual basics for a versatile wardrobe.

  • Statement pieces

    Eye-catching statement pieces for fashion-forward looks.

Controversies

  • 2022

    Denim dress fined for passing off inferior goods; repeated accusations of copying original designs

    A denim dress from UR (Kuaishang Fashion) with a cost of CNY 91 and a price of CNY 369 failed fiber-content requirements, and a down jacket also failed filling-material requirements; the Guangzhou Baiyun District Market Supervision Administration fined the company about CNY 20,900 and confiscated illegal gains. In September 2022, internet celebrity bloggers accused UR of copying original designs such as the "Wisteria Flower Vest," and UR did not publicly respond. Administrative penalty; plagiarism accusations remain unresolved.

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Recent events

  • Reported

    URBAN REVIVO collaborates with PRIVATE POLICY and alice + olivia on a dress collection[7]

    URBAN REVIVO announced a collaboration with PRIVATE POLICY and alice + olivia by Stacey Bendet to launch a co-designed collection containing 12 dresses.

  • Reported

    URBAN REVIVO launches its 2021 spring campaign[8]

    URBAN REVIVO launched its 2021 spring brand campaign, themed “Multiple Selves,” and said the campaign and featured clothing were available through its physical stores and online channels.

  • Reported

    UR launches Xinjiang cotton apparel collection[9]

    Fashion brand URBAN REVIVO launched an apparel collection made with Xinjiang long-staple cotton around the spring-summer transition of 2021; its first products were mainly casual T-shirts.

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