Unicenter Shopping

Unicenter Shopping is a major shopping and entertainment complex in Martínez, Buenos Aires Province, serving the northern area of Greater Buenos Aires. The center is positioned beside the Pan-American Highway, approximately 25 kilometers northwest of central Buenos Aires, with access from Calle Paraná and the surrounding metropolitan road network. Its location places it within a large and relatively affluent suburban catchment area, while its proximity to a principal highway gives it a regional role beyond the immediate Martínez community. The complex opened in 1988 and was described as the first shopping center of its scale in Argentina. Its development marked an important stage in the expansion of enclosed, professionally managed retail and leisure destinations in the country. Rather than functioning only as a collection of shops, Unicenter was designed as a broad consumer destination combining fashion, department-store retail, groceries, dining, and cinema entertainment in one location. The center has approximately 300 stores. Its tenant mix has included branches of Argentine and international chains, spanning premium and mass-market fashion, accessories, sportswear, footwear, cosmetics, and lifestyle products. Brands associated with the complex include Ralph Lauren, Tommy Hilfiger, Christian Dior, Christian Lacroix, Zara, Yves Saint Laurent, Swarovski, Armani Exchange, Levi's, Nike, Adidas, Calvin Klein, and other recognized retail names. Tenant occupancy and brand composition can change over time, so these names describe the center's documented retail mix rather than a guaranteed current directory. Unicenter's non-fashion offer has included Jumbo, a major supermarket, and Falabella, a department store. Food-and-beverage facilities include a food court serving the center's shopping visitors. Entertainment has been anchored by a 14-screen cinema operated by Hoyts, described in reference material as having one of the most advanced sound systems in South America at the time of the source's description. These components support extended visits and position the property as a combined retail, dining, and leisure venue. Across the Pan-American Highway is Norcenter Lifestyle Mall, another shopping, cinema, and entertainment complex. Norcenter's presence makes the surrounding corridor a notable retail and leisure cluster, while Unicenter remains distinguished by its scale, established history, large tenant base, supermarket and department-store components, and highway accessibility. The available reference material does not identify Unicenter's founder, ownership structure, parent company, financial performance, executive leadership, or any specific advertising campaigns, controversies, acquisitions, or recent strategic decisions. The official website is provided as the brand's public digital channel, but detailed current tenant and corporate information should be verified directly before publication.

Unicenter opened in 1988 in Martínez, in the northern part of Greater Buenos Aires. It was presented as the first Argentine shopping center of its size, reflecting the emergence of large enclosed retail complexes that combined shopping with dining and entertainment. Its site beside the Pan-American Highway, north of the metropolitan core, gave it access to both local residents and visitors arriving from other parts of the Buenos Aires region. From its documented early configuration, Unicenter was conceived as more than a conventional retail arcade. The complex brought together roughly 300 stores, a major supermarket, a department store, food-service facilities, and a multi-screen cinema. This combination established a destination-oriented model in which customers could undertake several kinds of shopping and leisure activity during one visit. Its tenant profile included both Argentine operators and international chains, with representation across luxury fashion, contemporary apparel, sportswear, accessories, and lifestyle retail. The center's retail identity has been associated with a broad brand mix. Documented examples include Ralph Lauren, Tommy Hilfiger, Christian Dior, Christian Lacroix, Zara, Yves Saint Laurent, Swarovski, Armani Exchange, Levi's, Nike, Adidas, Calvin Klein, and other national and international names. The presence of these labels indicates a positioning that spans premium shopping and mainstream branded retail rather than focusing on a single merchandise category. Jumbo added a substantial grocery component, while Falabella provided department-store merchandise. A food court extended the center's dining offer, and a 14-screen Hoyts cinema supplied a major entertainment anchor. The cinema was described as having an advanced sound system by South American standards in the source material. Together, these elements helped make Unicenter a regional destination and not merely a neighborhood shopping facility. Unicenter is located across the Pan-American Highway from Norcenter Lifestyle Mall, which also combines retail, cinemas, and entertainment and is noted for having Argentina's only IMAX center in the cited reference. The two properties form a prominent commercial and leisure corridor in the northern Buenos Aires metropolitan area, although they remain separate complexes. Publicly available material supplied for this dossier does not establish the original developer, current owner, corporate parent, executive team, financial results, or a detailed chronology of renovations and tenant changes. It also does not document specific campaigns, scandals, lawsuits, acquisitions, or other corporate decisions. Accordingly, this entry records the center's established identity, location, opening date, scale, and documented facilities without attributing unsupported ownership or management information.

• 1988

  Unicenter opens

  [1]Unicenteren.wikipedia.org

  Unicenter opens in Martínez and is described as the first shopping center of its scale in Argentina.

A large, regional shopping and entertainment destination serving Greater Buenos Aires, combining international and national retail chains with department-store, supermarket, dining, and cinema facilities.

• Fashion and specialty retail · 1988

  Retail store portfolio

  Unicenter's principal commercial offer is its large tenant portfolio, documented at approximately 300 stores. The mix has included luxury, premium, contemporary, sportswear, accessories, jewelry, and lifestyle brands such as Ralph Lauren, Tommy Hilfiger, Christian Dior, Zara, Yves Saint Laurent, Nike, Adidas, Levi's, Swarovski, Armani Exchange, and Calvin Klein. The precise tenant roster may change over time.

• Supermarket

  Jumbo

  Jumbo is the major supermarket component identified in reference material about Unicenter. Its presence broadens the complex beyond discretionary shopping by adding grocery and everyday household purchasing to the destination's retail proposition.

• Department store

  Falabella

  Falabella is the department-store component identified in the cited description of Unicenter. It contributed a broad merchandise offer that complemented the center's individual fashion, specialty, supermarket, and entertainment tenants.

• Cinema and entertainment

  Hoyts cinema

  The complex has been associated with a 14-screen cinema operated by Hoyts. The cinema functions as an entertainment anchor and was described in the reference material as having one of the most advanced sound systems in South America at the time of that description.

• Dining

  Food court

  Unicenter includes a food court serving visitors to the shopping and entertainment complex. It supports the destination's extended-visit model by providing an integrated dining option alongside retail, grocery, department-store, and cinema uses.

1. 1Unicenteren.wikipedia.org
2. 2Unicenter Shopping official websiteunicenter.com.ar