Skip to content

Ultradent Products, Inc.

Ultradent Products, Inc. is an American privately held dental products manufacturer known for clinical consumables such as Opalescence whitening and Ultradent bonding and impression materials.

Last updated October 30, 2026

AI crawler reads

No AI crawler has read this profile since Oct 28, 2026.

Overview

Ultradent Products, Inc. is a privately held American manufacturer of dental and orthodontic products headquartered in South Jordan, Utah. The company was founded in 1978 by Dr. Dan Fischer, a practicing dentist who developed early products around his own clinical needs, and it has remained an independent, family- and founder-influenced business rather than a listed corporation. Its core business is clinical consumables sold to dentists, orthodontists and dental laboratories: tooth-whitening systems (most visibly the Opalescence line), bonding agents and adhesives, composite and restorative materials, impression and tray materials, endodontic products, retraction and hemostatic agents, and infection-control and ancillary operatory supplies. Ultradent sells primarily through dental distributors and direct relationships with clinicians, and it markets internationally through subsidiaries and distributors in a large number of countries. The brand is positioned as a premium, clinically oriented consumables house: it emphasizes dentist-led innovation, in-house manufacturing and research, and education and training for practitioners rather than mass-consumer retail. Its whitening franchise in particular is widely recognized among dental professionals, and the company has extended the Opalescence name into take-home and in-office whitening formats. Ownership is private; the company is not publicly traded and does not report quarterly results. Leadership has historically been tied to the founder and his family, with professional management running day-to-day operations. Ultradent's manufacturing and headquarters remain concentrated in Utah, and the company is a notable example of a founder-built, clinically driven dental consumables brand that competes with larger diversified dental and medical groups.

History

Ultradent Products, Inc. was founded in 1978 by Dr. Dan Fischer, a dentist who began developing products to solve problems he encountered in his own practice. The company grew from a small, clinically focused operation into a manufacturer with its own research, development and production facilities in Utah. Early growth was built on direct relationships with dental professionals and on consumables that addressed everyday clinical procedures. The company's best-known franchise is tooth whitening. Its Opalescence whitening products, offered in in-office and take-home formats, became widely used among dental professionals and helped establish Ultradent as a recognizable name in cosmetic and restorative dentistry. Alongside whitening, the company built a broad portfolio of bonding agents, adhesives, composites, impression materials, endodontic products and hemostatic and retraction agents, sold under the Ultradent brand and related product names. Ultradent expanded internationally over the decades, establishing subsidiaries and distributor relationships to serve clinicians outside the United States, while keeping manufacturing concentrated at its Utah headquarters campus. The company has invested in clinician education, training programs and continuing-education activities as part of its marketing and product-adoption strategy. Ownership has remained private, with the founder and his family historically central to the company's direction and with professional management handling operations. Ultradent has remained independent rather than being absorbed into one of the large diversified dental or medical device groups, and it continues to operate as a privately held, founder-influenced manufacturer of dental consumables.

  • 1978

    Founded by Dr. Dan Fischer as a dental products company.

  • Opalescence whitening products become a widely recognized professional whitening line.

  • International expansion through subsidiaries and distributors.

Products and positioning

Premium, clinically oriented dental consumables brand emphasizing dentist-led innovation, in-house manufacturing and practitioner education.

  • Opalescence tooth whitening

  • Ultradent bonding and adhesive systems

  • Impression and tray materials

  • Endodontic products

  • Retraction and hemostatic agents

Sources2 sources

Cite this profile: Cite the canonical profile. /brand-wiki/ultradent-products-inc · Editorial policy · How profiles are compiled