Tzay

Tzay is a Swedish brand for a soy-based meat substitute product with Thai origins. The brand is owned by the food company Atria Scandinavia. The tzay brand is primarily used for products sold in meat-like pieces, adapted for skewers or stews. The pieces come in various types of seasoning, including chili and ginger. Some products are marinated in honey (and are therefore not suitable for vegan diets). Today the range consists of six soy protein products in the form of fillets, skewers (Happy Soy Skewers) and smaller pieces (e.g. Cute Soy Bits). Tzay has been available in stores since 2002 and was then owned by Ridderheims. Since 2008, both Tzay and Ridderheims have belonged to the food company Atria Scandinavia.

Tzay is a Swedish brand for a soy-based meat substitute product with Thai origins. The brand has been available in stores since 2002, when it was owned by Ridderheims. In 2008, both Tzay and Ridderheims became part of the food company Atria Scandinavia. The brand is primarily used for products sold in meat-like pieces, adapted for skewers or stews. The pieces come in various types of seasoning, including chili and ginger. Some products are marinated in honey, which makes them unsuitable for vegan diets. Today the range consists of six soy protein products in the form of fillets, skewers (Happy Soy Skewers) and smaller pieces (e.g. Cute Soy Bits).

• 2008

  Tzay and Ridderheims became part of Atria Scandinavia.

• 2002

  Tzay became available in stores, owned by Ridderheims.

Meat substitute products with Thai-inspired flavors, targeting flexitarian and vegetarian consumers.

• Soy protein fillets

• Happy Soy Skewers

• Cute Soy Bits

1. 1Tzay - Wikidatawikidata.org
2. 2Tzay - Wikipedia (Swedish)sv.wikipedia.org