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TV Sakartvelo

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TV Sakartvelo was a Georgian television channel launched in 2007 that was later reformatted and renamed TV Tabula.

Last updated August 26, 2026

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Overview

TV Sakartvelo was a Georgian television channel launched on 1 September 2007. In its original form, the channel concentrated on military-themed programming and operated with financial support from Georgia's Ministry of Defence. This orientation distinguished it from general-interest broadcasters and connected its early identity to military affairs and defence-related content. The channel's original format was subsequently reconsidered in the context of a broader media reorganisation. In October 2012, plans were announced to transform TV Sakartvelo into a news channel under the name TV Tabula, with the change expected to be completed by mid-January 2013 at the latest. The rebranding coincided with a change in Tabula's print publication model: Tabula was moving from a weekly newspaper to a monthly magazine. The television operation therefore became part of a wider Tabula-branded media presence rather than continuing as a standalone military-oriented channel. As a result, TV Sakartvelo is best understood as the former identity of a Georgian broadcast outlet rather than as an ongoing independent television brand. Available reference material does not establish its founder, corporate owner, headquarters, financial performance, executive team, audience figures, or detailed programming schedule. It also does not document major campaigns, lawsuits, recalls, or other scandals associated specifically with the TV Sakartvelo name. The principal documented turning point is the transition announced in 2012 and implemented around early 2013, when the channel became TV Tabula.

History

TV Sakartvelo entered the Georgian television market on 1 September 2007. Its initial programming identity was military-oriented, and the channel reportedly received financial support from Georgia's Ministry of Defence. The available historical record does not identify the channel's founder, operating company, senior executives, headquarters, or detailed ownership structure, so those aspects cannot be established reliably here. The channel's original military-themed format did not remain its long-term identity. In October 2012, a decision was reported to reform the service into a news channel and rename it TV Tabula. The transition was expected to take place by mid-January 2013 at the latest. This change formed part of a broader Tabula media reorganisation, occurring at the same time that the Tabula print publication was changing from a weekly newspaper into a monthly magazine. The reformatting marked the effective end of TV Sakartvelo as a distinct channel brand. Under the successor identity, the service was associated with a news-oriented format rather than its earlier military programming. Thus, the brand's history consists primarily of its 2007 launch, its initial defence-related positioning, and its 2012–2013 conversion into TV Tabula. The available sources do not provide enough information to describe later programming, audience performance, commercial results, ownership changes, or the subsequent corporate history of TV Tabula in detail.

  • 2013

    Transition to TV Tabula

    [1]

    The planned reformatting period ended around mid-January, marking the replacement of the TV Sakartvelo identity by the TV Tabula news-channel brand.

  • 2012

    Reformatting and renaming announced

    [1]

    In October, plans were announced to convert TV Sakartvelo into a news channel and rename it TV Tabula, with completion expected by mid-January 2013.

  • 2007

    TV Sakartvelo launches

    [1]

    The Georgian television channel began broadcasting on 1 September 2007. Its initial format focused on military-themed programming.

Products and positioning

Initially positioned as a Georgian television outlet focused on military-themed programming, with an institutional connection to the Ministry of Defence through reported financial support. It was later repositioned as a news channel under the TV Tabula name.

  • Television programming · 2007

    TV Sakartvelo military programming

    The channel's original programming was built around military themes. This format reflected its reported financial support from Georgia's Ministry of Defence and gave the service a specialised identity within the Georgian television landscape. The available reference does not provide a programme list, schedule, audience data, or specific show titles.

  • Television news · 2013

    TV Tabula news channel

    The successor format planned for TV Sakartvelo was a news channel operating under the TV Tabula name. The change was announced in October 2012 and was expected to be completed by mid-January 2013. Available material establishes the format and name change but does not describe the later service's detailed programming or distribution.

Brand decisions

  • 2012

    Conversion from a military-themed channel to TV TabulaStrategy

    Background

    By October 2012, the existing TV Sakartvelo identity and military-oriented format were being reconsidered as part of a wider Tabula media reorganisation.

    Action taken

    The channel was planned to be reformatted as a news service and renamed TV Tabula, with implementation targeted for no later than mid-January 2013.

    Aftermath

    TV Sakartvelo ceased to function as the channel's continuing public identity and was replaced by the TV Tabula brand.

Sources2 sources

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