TV Okazje

TV Okazje is a Polish 24-hour teleshopping television channel and e-commerce brand that sells products featured in television commercials via telephone and online orders. The brand was established in 2014 and is owned by TVO sp. z o.o., a company founded by Michał Cieśla, who serves as its president. The main shareholder of TVO is Cyfrowy Polsat, which holds 75.96% of the shares. The channel's programming features hosts and guests presenting products in categories such as kitchen, health, home, fitness, and beauty. Teleshopping blocks featuring well-known Polish personalities such as Zygmunt Chajzer, Ryszard Rembiszewski, and Jacek Borkowski are produced for TV Okazje by Telewizja Polsat at its studio on Łubinowa Street. In October 2017, a 24-hour television station called tvo began broadcasting, which was replaced by the TV Okazje channel in March 2018. Since April 2018, it has broadcast in HDTV quality, although the HD signal is available only on cable networks; the satellite transmission remains in SD. Since 2018, TV Okazje has been a member of the Electronic Retailing Association Europe (ERA Europe). Cyfrowy Polsat acquired its first stake (45.1%) on 29 May 2018. On 30 May 2019, it acquired an additional 13 shares (51.22%). Since 10 October 2019, Cyfrowy Polsat has held 75.96% of shares in TVO. In 2023, TVO Sp. z o.o. became the owner of the Telezakupy Mango brand. The TV Okazje channel is available to subscribers of the Polsat Box satellite platform, Orange satellite and cable network, T-Mobile Magenta TV satellite and cable network, Canal+ satellite platform, Multimedia Polska cable network, Vectra cable network, Toya cable network, and other smaller cable networks. The station can also be received by individual viewers of digital terrestrial television on local multiplexes MUX-L2, L3, and L4, and MUX-Szczecin. Advertising films presenting TV Okazje products can also be seen on several national and regional television channels, including Polsat, Polsat 2, TV4, TV6, Eska TV, Polo TV, Nowa TV, TVP3 Szczecin, TVS, TVT, Canal+ Kuchnia, Canal+ Domo, and Canal+ Sport 5. Previously, the offer was presented on channels such as Metro, TVP3 Gdańsk, TVP3 Gorzów Wielkopolski, TVP3 Olsztyn, Tele 5, Polonia 1, Kino Polska, Stopklatka, Kino TV, and ATM Rozrywka. Currently, a TV Okazje teleshopping block is broadcast daily on Polsat, Polsat 2, TV4, and TV6 between 5:25–5:45 and 6:00, with the start and length depending on the channel's schedule. TV Okazje has introduced its own private-label brands, including the therapeutic ointment Medi Balm, the strengthening shampoo Xtense Code Rich Formula, the keratin hair mask Xtense Code, the magnifying glasses Perfect Zoom, and the paint roller Smart Paint Pro. The online store at tvokazje.pl offers a wide range of products, from household cleaning tools and kitchen gadgets to cosmetics, jewelry, and fitness equipment, often with promotional pricing and bestseller labels.

The TV Okazje brand was established in 2014. It is owned by TVO sp. z o.o., a company founded by Michał Cieśla, who serves as its president. The channel's programming features hosts and guests presenting products in categories such as kitchen, health, home, fitness, and beauty. Teleshopping blocks featuring well-known Polish personalities such as Zygmunt Chajzer, Ryszard Rembiszewski, and Jacek Borkowski are produced for TV Okazje by Telewizja Polsat at its studio on Łubinowa Street. In October 2017, a 24-hour television station called tvo began broadcasting, which was replaced by the TV Okazje channel in March 2018. Since April 2018, it has broadcast in HDTV quality, although the HD signal is available only on cable networks; the satellite transmission remains in SD. Since 2018, TV Okazje has been a member of the Electronic Retailing Association Europe (ERA Europe). Cyfrowy Polsat acquired its first stake (45.1%) on 29 May 2018. On 30 May 2019, it acquired an additional 13 shares (51.22%). Since 10 October 2019, Cyfrowy Polsat has held 75.96% of shares in TVO. In 2023, TVO Sp. z o.o. became the owner of the Telezakupy Mango brand. The TV Okazje channel is available to subscribers of the Polsat Box satellite platform, Orange satellite and cable network, T-Mobile Magenta TV satellite and cable network, Canal+ satellite platform, Multimedia Polska cable network, Vectra cable network, Toya cable network, and other smaller cable networks. The station can also be received by individual viewers of digital terrestrial television on local multiplexes MUX-L2, L3, and L4, and MUX-Szczecin. Advertising films presenting TV Okazje products can also be seen on several national and regional television channels, including Polsat, Polsat 2, TV4, TV6, Eska TV, Polo TV, Nowa TV, TVP3 Szczecin, TVS, TVT, Canal+ Kuchnia, Canal+ Domo, and Canal+ Sport 5. Previously, the offer was presented on channels such as Metro, TVP3 Gdańsk, TVP3 Gorzów Wielkopolski, TVP3 Olsztyn, Tele 5, Polonia 1, Kino Polska, Stopklatka, Kino TV, and ATM Rozrywka. Currently, a TV Okazje teleshopping block is broadcast daily on Polsat, Polsat 2, TV4, and TV6 between 5:25–5:45 and 6:00, with the start and length depending on the channel's schedule. TV Okazje has introduced its own private-label brands, including the therapeutic ointment Medi Balm, the strengthening shampoo Xtense Code Rich Formula, the keratin hair mask Xtense Code, the magnifying glasses Perfect Zoom, and the paint roller Smart Paint Pro.

• 2023

  TVO Sp. z o.o. became the owner of the Telezakupy Mango brand.

• 2019

  On 30 May, Cyfrowy Polsat acquired an additional 13 shares (51.22%). On 10 October, Cyfrowy Polsat reached 75.96% ownership.

• 2018

  In March, tvo was replaced by the TV Okazje channel. In April, began broadcasting in HDTV quality (cable only).

• 2018

  On 29 May, Cyfrowy Polsat acquired its first stake (45.1%).

• 2018

  Became a member of the Electronic Retailing Association Europe (ERA Europe).

• 2017

  In October, 24-hour television station tvo began broadcasting.

• 2014

  TV Okazje brand established.

Teleshopping and e-commerce brand offering products from TV commercials, with own private-label lines.

• Medi Balm therapeutic ointment

  Private-label therapeutic ointment.

• Xtense Code Rich Formula strengthening shampoo

  Private-label strengthening shampoo.

• Xtense Code keratin hair mask

  Private-label keratin hair mask.

• Perfect Zoom magnifying glasses

  Private-label magnifying glasses.

• Smart Paint Pro paint roller

  Private-label paint roller.

1. 1TV Okazje | Sklep internetowytvokazje.pl
2. 2TV Okazje - Wikipedia, wolna encyklopediapl.wikipedia.org
3. 3TV Okazje - Wikidatawikidata.org