TV Goiânia
A television station licensed to Goiânia, Goiás, Brazil, currently affiliated with Canal UOL.
Last updated August 31, 2026
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Overview
TV Goiânia is a Brazilian television station serving Goiânia, the capital of Goiás, and surrounding areas. The station operates on the historic channel 11 allocation and is associated with studios in the Serrinha neighborhood and a transmission facility at Morro do Mendanha, in Jardim Petrópolis. Its present over-the-air identity follows several changes in ownership, network affiliation, programming strategy, and technical distribution. The channel’s local history began before the formal creation of TV Goiânia. In the late 1980s, channel 11 operated as a relay of TV Brasília. A 1987 arrangement involving TV Brasília, advertising agency Makro Publicidade, and Rede Manchete created a regional operation known as Rede Manchete Centro, with a relay in Goiânia. The arrangement initially carried the Brasília station’s programming and included a small commercial and news operation serving the local market. In July 1991, the Goiânia operation began generating its own signal after receiving the relevant authorization, although it continued to develop from the earlier relay structure. Diários Associados formally established TV Goiânia on March 1, 1996. The station became a Rede Bandeirantes affiliate at a time when the Bandeirantes network had lost its previous Goiás distribution after TV Brasil Central joined TV Cultura. The new arrangement gave the station a broader network schedule while allowing it to produce local programming. On June 2, 2002, the station was acquired by the Salgado de Oliveira University associated with businessman Wellington Salgado de Oliveira, who became its owner. The change led to operational expansion, including the reactivation of local news, broader signal coverage, and the introduction of Chumbo Grosso, a crime-focused news program aimed at a mass-market audience. During its long Bandeirantes affiliation, TV Goiânia carried a mixture of network programming and locally produced content, including news and sports. It also aired time-brokered programming, such as religious broadcasts and home-shopping blocks. The station discontinued its Band Cidade local news service in 2017. In June 2020, it suspended local programming while citing operational difficulties following a headquarters move. Local activity began to be rebuilt in 2021, including the hiring of presenter Mariana Martins for No Controle, which premiered in July of that year. Operational changes in 2021, including the arrival of Leandro Vieira, were associated with improved audience and financial performance reported by the station for 2022. The station also expanded its news-gathering reach by assembling a team in Rio Verde. In 2023, management attempted to reposition the station under the proposed name TV Bandeirantes Goiás, but Rede Bandeirantes rejected use of the name during the transition. The station subsequently ended its long-running Bandeirantes relationship. In March 2024, it moved to an affiliation associated with Rede Meio and Meio Norte. That arrangement was later superseded by an agreement with Canal UOL: the agreement was signed in July 2025 and the over-the-air affiliation began on July 8, 2025. TV Goiânia therefore remains an active regional broadcaster whose identity has been retained despite substantial changes in network partner and operating model.
History
TV Goiânia developed from the channel 11 television operation in Goiânia. On November 11, 1987, TV Brasília and Makro Publicidade created a regional arrangement known as Rede Manchete Centro, based in Brasília and using channel 11 in Goiânia as a relay. The operation extended the Brasília station’s reach and established a small local commercial and news presence. In July 1991, channel 11 began generating its own signal after obtaining authorization, ending its role as a full-time relay while retaining links to the broader regional television structure. Diários Associados formally founded TV Goiânia on March 1, 1996. The station became affiliated with Rede Bandeirantes, filling a network gap in Goiás after TV Brasil Central joined TV Cultura. Over the following years, it combined Bandeirantes network output with locally produced news, sports, and other programming. Its schedule also included independently brokered blocks, including religious programming and home-shopping content. On June 2, 2002, the station was sold to the Salgado de Oliveira University connected with businessman Wellington Salgado de Oliveira. The new ownership period brought changes to the operation, including the reactivation of local news, expansion of signal coverage, and the creation of Chumbo Grosso, a crime-oriented program. The station later discontinued Band Cidade in 2017. In June 2020, local programming was suspended because of operational problems attributed to a headquarters move. The broadcaster began rebuilding its local operation in 2021. Presenter Mariana Martins joined the station after leaving Record Goiás and launched No Controle in July. Other operational changes, including the signing of Leandro Vieira, were linked in the station’s account to stronger ratings and improved financial performance in 2022. TV Goiânia also established a news team in Rio Verde, expanding its reporting presence beyond the metropolitan capital. The relationship with Rede Bandeirantes became increasingly difficult in 2023. In October, TV Goiânia announced a proposed change to TV Bandeirantes Goiás, but Bandeirantes objected to the use of the network’s name and the transition was stopped. The station later announced that its retransmission contract would not be renewed after 28 years, with the affiliation moving to TV Sucesso in a broader Goiás arrangement. In March 2024, TV Goiânia switched to programming connected with Rede Meio and Meio Norte. That relationship did not become its permanent network identity. In July 2025, the owner signed an agreement with Canal UOL, and the station began relaying Canal UOL over the air on July 8, 2025. The station’s technical footprint also changed during the transition from analog to digital television. Digital transmission began on UHF channel 30 on April 16, 2014, covering Goiânia and nearby areas. The analog VHF channel 11 signal was shut down on June 21, 2017, when analog television service ended in Goiânia.
- 2025
Canal UOL affiliation begins
[1]The station starts relaying Canal UOL programming on July 8, becoming the cable network’s first over-the-air affiliate.
- 2024
Affiliation changes to Rede Meio and Meio Norte programming
[1]TV Goiânia replaces its Bandeirantes signal with programming associated with the Meio network group.
- 2023
Proposed TV Bandeirantes Goiás identity is withdrawn
[1]The station’s planned rebrand is halted after Rede Bandeirantes rejects the proposed name.
- 2021
Local programming is rebuilt
[1]Mariana Martins joins the station and launches No Controle in July.
- 2020
Local programming is suspended
[1]The station pauses local programming, citing operational problems after moving its headquarters.
- 2017
Analog transmission ends
[1]The station shuts down its analog VHF channel 11 signal as Goiânia completes the analog television transition.
- 2014
Digital transmission launches
[1]TV Goiânia begins digital broadcasting on UHF channel 30.
- 2002
Ownership transfers to Wellington Salgado de Oliveira
[1]The station is acquired through the Salgado de Oliveira University associated with Wellington Salgado de Oliveira.
- 1996
TV Goiânia is formally founded
[1]Diários Associados establishes TV Goiânia on March 1, and the station becomes a Rede Bandeirantes affiliate.
- 1991
Local signal generation begins
[1]The Goiânia operation begins generating its own signal after receiving authorization.
Products and positioning
A regional, mass-market television broadcaster focused on Goiânia and Goiás, combining locally produced news and entertainment with programming supplied by national network and content partners.
Local television program · 2021
No Controle
A local program presented by Mariana Martins that premiered in July 2021 during the station’s effort to restore locally produced programming after the 2020 operational suspension.
Crime-news television program · 2002
Chumbo Grosso
A mass-market local news program centered on crime and public-safety stories. It was introduced after the 2002 ownership change as part of the station’s renewed local-news operation.
Local news service
Band Cidade
TV Goiânia’s local news service during its long Rede Bandeirantes affiliation. The station stopped airing the service in 2017.
Network-affiliate programming · 2025
Canal UOL programming
Programming supplied by Canal UOL for TV Goiânia’s over-the-air schedule following the affiliation switch on July 8, 2025.
Brand decisions
2025
Canal UOL becomes the station’s over-the-air partnerStrategyBackground
After the station’s post-Bandeirantes affiliation changes, its owner negotiated a new distribution relationship with Canal UOL.
Action taken
An agreement was signed on July 1, 2025, and the affiliation switch took place on July 8 at approximately 11:36 p.m.
Aftermath
TV Goiânia became Canal UOL’s first over-the-air affiliate.
2024
Switch to Rede Meio and Meio Norte programmingStrategyBackground
Following the end of its Bandeirantes relationship, TV Goiânia required a new network programming partner.
Action taken
The station changed its affiliation on March 4, 2024, carrying programming associated with Rede Meio and Meio Norte.
Aftermath
The arrangement was later replaced by the Canal UOL affiliation.
2023
Proposed rebrand to TV Bandeirantes GoiásStrategyBackground
After 27 years as a Bandeirantes affiliate, TV Goiânia announced plans to adopt a name linked directly to the network and to introduce a new schedule.
Action taken
The station began a transition toward the TV Bandeirantes Goiás identity, but Rede Bandeirantes rejected the use of its name and the transition was interrupted.
Aftermath
The dispute preceded the non-renewal of the station’s Bandeirantes retransmission agreement.
- Rede Bandeirantes — Rejected TV Goiânia’s proposed use of the TV Bandeirantes Goiás name and expressed dissatisfaction with schedule-related interference.
2023
Bandeirantes affiliation is not renewedOtherBackground
The station and Rede Bandeirantes entered a period of conflict involving the planned rebrand and disagreements over the network schedule.
Action taken
Rede Bandeirantes did not renew TV Goiânia’s retransmission agreement after 28 years.
Aftermath
The station moved to a new affiliation arrangement in March 2024 and subsequently adopted Canal UOL programming in 2025.
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