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TV Cidade Verde Picos

TV Cidade Verde Picos is a Brazilian television station serving Picos and surrounding areas in the state of Piauí.

Last updated August 31, 2026

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Overview

TV Cidade Verde Picos is a local Brazilian television station licensed to Picos, in central-eastern Piauí. It is part of Grupo Cidade Verde, the media group that also operates TV Cidade Verde in Teresina and related broadcasting businesses. The station uses channel 5 branding and broadcasts digitally on UHF channel 16, with its main programming carried on virtual channel 5.1. Its facilities are located beside Rodovia BR-316 in the Boa Sorte neighborhood of Picos, while its transmitting antenna is positioned on Morro da AABB in the Catavento neighborhood. The station's origins go back to a 2003 federal licensing process. A license for a Picos television service was granted on July 2, 2003, following a public competition won by Web Comunicação Ltda., a company owned by members of the family of Piauian businessman Francisco Maia Farias. The original authorization contemplated operation on analog VHF channel 2. Test transmissions eventually took place in 2015, when the planned service relayed Polishop TV, but the station was not formally implemented in that configuration. Brazil's transition from analog to digital broadcasting changed the technical plan. The Ministry of Science, Technology and Innovation authorized a digital UHF allocation on channel 16 in an ordinance published on December 15, 2017. In 2021, Grupo Cidade Verde assumed control of the license. On May 20 of that year, the operation began as a relay of TV Cidade Verde from Teresina, replacing an earlier relay arrangement that had operated on VHF channel 9. The group subsequently developed dedicated local facilities and recruited staff with the intention of producing original programming for Picos rather than relying solely on network material. TV Cidade Verde Picos was formally inaugurated on April 25, 2022. Its initial local schedule centered on two news bulletins: Notícia de Picos, presented by Jeandra Portela, and Jornal de Picos, presented by Clebson Lustosa, who also led the station's news department. Local reporting was supported by reporters including Carmo Neto, Victória Saldanha and Nágyla Santos. The station also carries programming relayed from TV Cidade Verde Teresina and programming associated with Sistema Brasileiro de Televisão. At launch, the digital multiplex provided more than the principal television service. Channel 5.1 carried the TV Cidade Verde relay, channel 5.2 carried Rádio Cidade Verde programming, and channel 5.3 later carried Rádio CV Mais. This combination gives the operation a local television presence while connecting it to the broader Cidade Verde radio and television portfolio. Its public-facing role is primarily regional news, information, sports and general entertainment for Picos and nearby communities. Publicly available reference material identifies the station's ownership, facilities, technical development and launch programming, but does not provide detailed financial data, audience figures, a complete corporate history or a current list of senior corporate executives.

History

The Picos television project originated with a federal license awarded on July 2, 2003, after a public competition. Web Comunicação Ltda. won the authorization, and the company was associated with members of the family of Piauian businessman Francisco Maia Farias. The original plan called for analog VHF channel 2. Although test transmissions were conducted in 2015 using a Polishop TV relay, the station was not formally put into operation in that form. The subsequent conversion of Brazilian television broadcasting from analog to digital led to a revised technical allocation. The Ministry of Science, Technology and Innovation authorized UHF channel 16 in an ordinance published on December 15, 2017. In 2021, Grupo Cidade Verde took control of the license and activated a relay of TV Cidade Verde from Teresina on May 20. This replaced an earlier relay service that had operated on VHF channel 9. After assuming control, Grupo Cidade Verde began preparing the operation for original local production. Studios were built beside Rodovia BR-316 in Picos's Boa Sorte neighborhood, and staff were recruited. The transmitting antenna was installed on Morro da AABB in the Catavento neighborhood. The station was officially inaugurated on April 25, 2022, under the TV Cidade Verde Picos name. Its initial local schedule consisted of Notícia de Picos, presented by Jeandra Portela, and Jornal de Picos, presented by Clebson Lustosa. Lustosa also held responsibility for the station's news department, while reporting was credited to Carmo Neto, Victória Saldanha and Nágyla Santos. Alongside this local content, the station carried programming from TV Cidade Verde Teresina and material associated with Sistema Brasileiro de Televisão. The digital service also incorporated related radio programming. At launch, the principal service was carried on virtual channel 5.1, Rádio Cidade Verde was carried on 5.2, and Rádio CV Mais was added on 5.3 on April 2, 2022. The resulting operation combines a local television newsroom with the wider Cidade Verde group's television and radio distribution. Available reference material does not establish detailed financial performance, audience measurements, a formal corporate executive roster or subsequent programming changes.

  • 2022

    Official inauguration

    [1]

    TV Cidade Verde Picos launched regular programming on April 25, including two locally produced news bulletins.

  • 2021

    Grupo Cidade Verde assumes control

    [1]

    Grupo Cidade Verde took control of the license and began operating the service as a relay of its Teresina station.

  • 2017

    Digital UHF allocation authorized

    [1]

    A government ordinance authorized UHF channel 16 for the digital television service.

  • 2015

    Test transmissions begin

    [1]

    The planned station conducted test transmissions relaying Polishop TV, but the original analog operation was never formally implemented.

  • 2003

    Television license awarded

    [1]

    A license for a Picos television station was granted after a public competition won by Web Comunicação Ltda.

Products and positioning

A regional free-to-air television service combining locally produced news from Picos with programming relayed from the wider Cidade Verde network and associated radio services.

  • Local television news · 2022

    Notícia de Picos

    A local news bulletin focused on Picos and its surrounding area. It was part of the station's initial regular schedule and was presented by Jeandra Portela, with reporting attributed to Carmo Neto.

  • Local television news · 2022

    Jornal de Picos

    A local Picos news program launched with the station's regular service. Clebson Lustosa presented the bulletin and also headed the station's news department; reporting was credited to Victória Saldanha and Nágyla Santos among others.

  • Sports news

    Cidade Verde Esporte

    A sports-news program relayed from TV Cidade Verde Teresina. The available reference identifies Herbert Henrique as its presenter.

  • Regional news

    Jornal do Piauí

    A Piauí-focused news program relayed from the Teresina operation. The available reference identifies Joelson Giordani as its presenter.

  • Television news

    Jornal Cidade Verde

    A news program from the broader TV Cidade Verde schedule, relayed by the Picos station. The available reference identifies Najla Fernandes as its presenter.

  • Current affairs

    Piauí Que Trabalha

    A current-affairs program carried from TV Cidade Verde Teresina, presented by Gorete Santos and Francisco José according to the available reference.

Brand decisions

  • 2022

    Launch of regular programmingProduct launch

    Background

    The station had operated as a relay while its local facilities and newsroom were being prepared.

    Action taken

    TV Cidade Verde Picos inaugurated regular programming on April 25, introducing Notícia de Picos and Jornal de Picos.

    Aftermath

    The station became a local television outlet in Picos while continuing to carry programming from the wider Cidade Verde operation.

  • 2021

    Shift from relay service toward local productionStrategy

    Background

    After taking control of the Picos license, Grupo Cidade Verde initially operated a relay of its Teresina station while preparing dedicated facilities and personnel.

    Action taken

    The group built studios in Picos and hired staff, enabling the launch of locally produced news programming.

    Aftermath

    The operation was formally inaugurated in April 2022 with two local news bulletins.

Sources2 sources

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