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Troc Vélo

Retailer / private label

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French online classifieds platform for buying and selling used bicycles, parts, components and cycling equipment between individuals.

Last updated September 29, 2026

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Overview

Troc Vélo is a French online classifieds website dedicated to the resale of used bicycles, parts, components and cycling equipment between private individuals. It was founded in 2004 by Frédéric and Sophie, a couple of cycling enthusiasts who wanted a place to sell and exchange their own cycling gear with other riders. The platform is often compared to Le Bon Coin in that it allows users to sell locally without fees, while also offering paid features common to classifieds sites such as secure payment, delivery and listing-promotion options. In 2021, Troc Vélo was acquired by Alltricks, the French online cycling retailer founded by Gary Anssens. The site remains active and operates primarily in the French market.

History

Troc Vélo was created in 2004 by Frédéric and Sophie, a couple of cycling enthusiasts. The site was set up to host classified ads around cycling, allowing riders to sell and exchange their cycling equipment and gear with other practitioners. Over the years it developed into a specialized French marketplace for used bicycles, parts, components and cycling equipment between private individuals. Like Le Bon Coin, Troc Vélo allows users to sell locally without fees, and it also offers paid features common to classifieds sites, such as secure payment, delivery and listing-promotion options. In 2021, Troc Vélo was acquired by Alltricks, the French online cycling retailer founded by Gary Anssens. The acquisition brought the classifieds platform under the ownership of an established cycling e-commerce player.

  • 2021

    Troc Vélo is acquired by Alltricks, the French online cycling retailer founded by Gary Anssens.

  • 2004

    Troc Vélo is founded by Frédéric and Sophie as a classifieds site for cycling equipment.

Products and positioning

A French peer-to-peer marketplace specialized in used cycling equipment, combining free local listings with optional paid services.

  • Online classifieds for used bicycles

  • Online classifieds for bicycle parts and components

  • Online classifieds for cycling equipment

  • Secure payment service

  • Delivery service

  • Listing promotion options

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