Traisenpark

Traisenpark is a shopping centre located in the Viehofen district of St. Pölten, the capital of Lower Austria. With 88 shops and approximately 35,000 square metres of sales area, it is the third-largest shopping centre in Lower Austria after the Shopping City Süd and the Fischapark in Wiener Neustadt. The centre attracts around 3 million visitors annually and provides 1,200 parking spaces, of which 1,100 are covered and free of charge. The centre opened in stages between 1992 and 1993, following an 18-month construction period that required roughly 1,000 gravel piles to be driven into the ground to improve soil stability. The total investment at the time was around 40 million euros. In 2001, the western section was expanded by approximately 3,000 square metres of retail space, and the eastern side was restructured. Traisenpark is anchored by a distinctive 31-metre-high red office tower that houses offices, medical practices and a fitness centre. The mall area is almost entirely covered with glass, allowing natural daylight, and large ventilation windows provide natural cooling. The three-level car park is characterised by massive mushroom-shaped columns and a steel roof structure in bold red, blue and yellow. A special feature was a promotion and ice rink with 1,000 seats, which has since ceased ice sports operations in favour of the new ice rink at the state sports school. Ownership has changed several times. The centre was originally owned by Traisenpark Einkaufen-Freizeit Errichtungs- und VermietungsgmbH. In December 2007, Australian investor APN Funds Management acquired it for 61.5 million euros. At the end of 2011, Convergenta Invest GmbH, an investment firm owned by Erich Kellerhals, took over Traisenpark, again for an estimated 61.5 million euros. Today, Traisenpark offers a wide range of retail, gastronomy and services. Its restaurant quarter includes Mokka, Divino, Vamos and Miso. The centre hosts regular events such as the Traisenpark birthday celebration (34th edition in 2026), a farmers' market, fashion shows and children's programmes. Since 2019, four bee colonies have been kept on the roof, producing Traisenpark honey sold at the Thursday farmers' market. The centre also operates a loyalty app, gift vouchers, and a live bee cam. A police station is integrated into the complex, and public transport is well connected with the St. Pölten-Traisenpark railway station opened in 2002.

The first stage of Traisenpark was built between 23 April 1991 and 29 October 1992. Before construction could begin, approximately 1,000 gravel piles had to be driven into the ground to improve the load-bearing capacity of the subsoil. The entire construction period lasted 18 months, with investments of around 40 million euros. The centre opened in the Viehofen district of St. Pölten, the capital of Lower Austria. In 2001, Traisenpark was expanded on the western side by approximately 3,000 square metres of retail space, and the eastern side was restructured. In 2002, the St. Pölten-Traisenpark railway station opened, improving public transport access. Ownership changed in December 2007 when Australian investor APN Funds Management acquired the centre for 61.5 million euros from Traisenpark Einkaufen-Freizeit Errichtungs- und VermietungsgmbH. At the end of 2011, Convergenta Invest GmbH, an investment firm owned by Erich Kellerhals, took over Traisenpark, with the purchase price again estimated at 61.5 million euros. Over the years, the centre has hosted various events and added amenities. Since 2019, four bee colonies have been kept on the roof, producing Traisenpark honey sold at the Thursday farmers' market, and a live bee cam allows the public to watch the bees. The centre also operates a loyalty app, gift vouchers, and a Traisenpark TV format. The ice rink with 1,000 seats ceased ice sports operations in favour of the new ice rink at the state sports school. The centre continues to host an annual birthday celebration, with the 34th edition planned for 2026, featuring a children's programme, wheel of fortune, and farmers' market.

• Construction of the first stage begins.

• First stage construction completed.

• Western expansion of approx. 3,000 m² retail space; eastern side restructured.

• St. Pölten-Traisenpark railway station opens.

• APN Funds Management acquires Traisenpark for 61.5 million euros.

• Convergenta Invest GmbH (Erich Kellerhals) takes over Traisenpark.

• Four bee colonies installed on the roof; Traisenpark honey produced.

• 34th Traisenpark birthday celebration.

Third-largest shopping centre in Lower Austria, family-friendly with events, services and gastronomy.

• Shopping centre retail space

  88 shops across 35,000 m².

• Traisenpark gift vouchers

  Redeemable in every Traisenpark store; available at the center info desk.

• Traisenpark honey

  Produced by four bee colonies on the roof since 2019; sold at the Thursday farmers' market.

• Traisenpark app

  Loyalty and information app for the shopping centre.

1. 1Traisenpark – St. Pölten – Willkommen im Traisenparktraisenpark.at
2. 2Service – Traisenpark – St. Pöltentraisenpark.at
3. 3Traisenpark – St. Pöltentraisenpark.at
4. 4Traisenpark – Wikidatawikidata.org
5. 5Traisenpark – Wikipedia (German)de.wikipedia.org