Town Square
An open-air mixed-use shopping, dining, office, and entertainment center near the Las Vegas Strip.
Last updated August 25, 2026
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Overview
Town Square is an open-air mixed-use development in Enterprise, Nevada, immediately south of the Las Vegas Strip and roughly one mile from the resort corridor. The destination combines retail stores, restaurants, entertainment venues, landscaped public areas, and office space in a town-center-style setting designed to serve both local residents and visitors. Although its business model is based on commercial real estate and tenant operations rather than the sale of a single branded product, Town Square functions as a consumer-facing destination brand in the Las Vegas market. The property occupies approximately 100 acres and contains about 1.5 million square feet of space, including approximately 350,000 square feet of offices above or alongside the retail environment. Its site benefits from access to Las Vegas Boulevard, Interstate 15, and the Las Vegas Beltway. The location was assembled from several parcels, including land associated with the former Vacation Village hotel-casino. Centra Properties and Turnberry Associates developed the project after abandoning an earlier industrial-park concept and announcing the mixed-use plan in 2004. Design work was led by Development Design Group, with additional architectural work by Alan J. Mayer Architect. The development uses a varied collection of brick, glass, stone, stucco, and terracotta buildings rather than a uniform mall facade. The design drew visual inspiration from established urban districts in cities such as Barcelona, Boston, New York, Paris, and San Francisco. Twenty-two buildings and approximately 70 differentiated storefront facades were planned to create the feel of a walkable town center. The site also included substantial landscaping and a children's park. Construction began in 2005, with Marnell Corrao Associates serving as general contractor. A flyover ramp was built to improve access for northbound traffic on Las Vegas Boulevard. Town Square opened on November 14, 2007, during the early stages of the Great Recession, with 38 tenants at launch and additional openings continuing into 2008. Its local-oriented concept nevertheless attracted tourists because of its proximity to the Strip. The delayed development of several competing Las Vegas-area projects also helped Town Square establish a market position during its early years. The property later experienced financial distress. Lenders began foreclosure proceedings in 2010 and completed foreclosure in March 2011. Forest City Enterprises managed the property after the lenders took control, while Turnberry retained an interest in some unfinished office space. In January 2017, Teachers Insurance and Annuity Association of America acquired an 85 percent interest and Fairbourne Properties acquired 15 percent. Fairbourne also assumed management responsibilities. Dornin Investment Group subsequently acquired Turnberry's remaining office space in 2018. Town Square's tenant mix has changed over time. Original and notable occupants have included an 18-screen cinema, Borders, H&M, Whole Foods Market, Saks Fifth Avenue Off 5th, Apple, and numerous apparel, beauty, specialty, and restaurant operators. The former Rave Motion Pictures cinema later operated as an AMC Theatres location. Borders closed in 2011 and was replaced by The Container Store in 2012. Staples was replaced by a large TJ Maxx store in 2019. Entertainment and destination uses have included GameWorks, a Raiders team store and stadium preview center, and PopStroke, which opened its first Nevada location at Town Square in 2024. Flecha, a Mexican restaurant associated with Mark Wahlberg, opened in 2024. The property also contains office tenants, including technology, renewable-energy, coworking, sports-betting, and civic organizations. A hotel has been considered for the site but had not been built as of the latest referenced material.
History
Town Square developed from a land-assembly and redevelopment effort south of the Las Vegas Strip. Centra Properties first acquired approximately 57 acres from The Howard Hughes Corporation with the intention of creating an industrial park. That plan was abandoned after Centra joined Turnberry Associates in acquiring an adjacent 27-acre parcel. The transaction, completed in January 2004, included the former Vacation Village hotel-casino site, which had closed in 2002. Additional land was obtained from Clark County, bringing together a strategically located property near Las Vegas Boulevard, Interstate 15, and the Las Vegas Beltway. Centra and Turnberry announced the Town Square concept in May 2004. Rather than developing a conventional enclosed mall or industrial project, the partners proposed an outdoor mixed-use district combining shops, restaurants, offices, entertainment, and landscaped public areas. Development Design Group served as the principal design firm, while Alan J. Mayer Architect contributed architectural work. The designers looked to historic and contemporary urban environments in Europe and the United States for inspiration. The resulting plan used multiple building forms and materials, including brick, glass, stone, stucco, and terracotta. The project included 22 buildings and around 70 distinct storefront facades, intended to make the development resemble a collection of urban streets rather than a single large retail box. The landscaping program was a major part of the concept. It reportedly included approximately $15 million in landscaping and a roughly 9,000-square-foot children's park. Construction began in 2005 under general contractor Marnell Corrao Associates. Because access from Las Vegas Boulevard was an important part of the project's appeal, a flyover ramp costing approximately $5 million was constructed to help northbound drivers enter Town Square without interrupting southbound traffic. The development, reported as having a value of approximately $750 million, opened on November 14, 2007. It launched with 38 tenants, with more businesses opening during 2008. The timing coincided with the Great Recession, creating difficulties for leasing and financing. At the same time, delays affecting competing Las Vegas-area projects such as Downtown Summerlin, the Great Mall of Las Vegas, and Tivoli Village reduced immediate competitive pressure. Although Town Square was conceived primarily for the local population, its proximity to major resorts and the Strip enabled it to attract tourists as well. The property later entered a period of financial and ownership instability. Lenders initiated foreclosure proceedings in 2010 and took control in March 2011. Forest City Enterprises managed the center after the foreclosure. The original development partners did not retain full control: Turnberry maintained an interest in unfinished office space, while the property itself moved through lender ownership. In January 2017, TIAA purchased an 85 percent stake and Fairbourne Properties purchased the remaining 15 percent. Fairbourne also assumed management. In 2018, Dornin Investment Group acquired Turnberry's remaining office-space interest. Over time, the center's tenant base evolved in response to retail closures, new concepts, and changes in Las Vegas consumer behavior. Original or prominent tenants included an 18-screen Rave Motion Pictures theater, later converted to AMC Theatres, Borders, H&M, Whole Foods Market, and Saks Fifth Avenue Off 5th. Borders closed in 2011, and The Container Store opened in its former space in 2012, marking that retailer's Nevada debut. Staples was later replaced by TJ Maxx in 2019. The center has also hosted restaurants, interactive entertainment, specialty retailers, office users, and sports-related attractions. A Raiders stadium preview center operated while Allegiant Stadium was under construction, and the Raider Image team store remains part of the sports-oriented tenant mix described in the reference material. GameWorks closed in 2021 when the company ended operations. PopStroke and Flecha joined the property in 2024. Plans for a hotel have been discussed at different stages, but the proposed hotel remained unbuilt in the latest cited material.
- 2024
PopStroke and Flecha join the tenant mix
[1]PopStroke opened its first Nevada venue and Flecha opened a Mexican restaurant at Town Square.
- 2021
Former Fry's Electronics site closes
[1]The nearby Fry's Electronics store associated with the development closed when Fry's ended operations.
- 2019
TJ Maxx opens
[1]A 21,000-square-foot TJ Maxx store replaced Staples.
- 2018
Dornin acquires remaining Turnberry office space
[1]Dornin Investment Group purchased Turnberry's remaining interest in unfinished or retained office space.
- 2017
TIAA and Fairbourne become owners
[1]TIAA acquired 85 percent of Town Square and Fairbourne Properties acquired 15 percent and took over management.
- 2012
The Container Store takes former Borders space
[1]The Container Store opened in the former Borders location, representing a significant tenant replacement.
- 2011
Foreclosure completed
[1]Lenders took control of the property after foreclosure proceedings that began the previous year.
- 2007
Town Square opens
[1]The center opened on November 14 with 38 tenants and a mix of retail, dining, office, and entertainment uses.
- 2005
Construction begins
[1]Construction started with Marnell Corrao Associates as general contractor.
- 2004
Town Square project announced
[1]Centra Properties and Turnberry Associates announced plans for an open-air mixed-use destination in May.
Products and positioning
A walkable, open-air town-center destination combining shopping, dining, entertainment, office space, and landscaped public areas for Las Vegas residents and visitors.
Retail · 2007
Open-air retail district
Town Square's core offering is an outdoor retail environment made up of multiple buildings and differentiated storefronts. The tenant mix has included national apparel, beauty, specialty, home-goods, grocery, and off-price retailers. The format emphasizes walkability, landscaping, and a town-center atmosphere rather than an enclosed shopping-mall experience.
Food and beverage · 2007
Dining and restaurants
Restaurants form a major part of the destination's appeal, serving both local customers and visitors from the nearby resort corridor. The documented mix has included Yard House, Fleming's Prime Steakhouse & Wine Bar, and later Flecha, alongside other restaurant operators that have changed over time.
Entertainment · 2007
Entertainment venues
Entertainment uses have included an 18-screen cinema that began as Rave Motion Pictures and later became an AMC Theatres location, as well as GameWorks and other short-lived experiential concepts. The center has also hosted sports attractions and family-oriented activities.
Commercial real estate · 2007
Office space
Approximately 350,000 square feet of office space is integrated into the project. Documented office users have included Amazon.com, SolarCity, WeWork, DraftKings, and the Las Vegas Chamber of Commerce, giving the center a daytime employment base in addition to its consumer traffic.
Leisure and entertainment · 2024
PopStroke
PopStroke is a mini-golf and leisure concept associated with Tiger Woods. Its Town Square venue opened in 2024 as the brand's first Nevada location and its thirteenth overall venue according to the cited reference material.
Sports retail and experience
Raider Image and Raiders stadium preview center
Town Square has hosted Las Vegas Raiders-related retail and experiential uses. The Raider Image team store sells official merchandise, while a temporary stadium preview center operated during Allegiant Stadium's construction with exhibits, memorabilia, seating simulations, and a large stadium model.
Brand decisions
2019
Introduction of TJ Maxx as a replacement anchorProduct launchBackground
The center's retail mix continued to evolve as older tenants and store formats left the property.
Action taken
A 21,000-square-foot TJ Maxx store opened in the former Staples space.
Aftermath
The replacement added a large off-price apparel and home-goods retailer to the center's anchor mix.
2017
Ownership and management transitionM&ABackground
Town Square had passed through lender control following foreclosure in 2011, with Forest City Enterprises managing the property afterward.
Action taken
TIAA acquired an 85 percent stake, Fairbourne Properties acquired 15 percent, and Fairbourne assumed management.
Aftermath
The transaction returned the center to institutional and property-investment ownership and established Fairbourne as its manager.
2007
Launch of Town SquareProduct launchBackground
The development opened during a difficult economic period, with some tenants scheduled to open after the initial launch.
Action taken
Town Square opened on November 14 with 38 tenants across retail, food service, office, and entertainment categories.
Aftermath
The center established itself as a local-oriented shopping destination that also benefited from nearby tourist traffic.
2004
Shift from industrial-park concept to mixed-use destinationStrategyBackground
Centra Properties initially pursued an industrial-park plan for part of the site. After partnering with Turnberry Associates and acquiring adjacent land, the developers reassessed the property's proximity to the Strip and major roads.
Action taken
The partners announced an open-air mixed-use project combining retail, dining, entertainment, offices, landscaping, and public amenities.
Aftermath
The revised concept became Town Square and ultimately produced a large destination-oriented center aimed at both residents and tourists.
Sources2 sources
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