Tower of Doom

Tower of Doom is an independent Philippine record label and recording studio based in Quezon City. Founded in 2002 by musician brothers Eric and Carlo Perlas, it developed from a small digital home studio into a multi-studio operation serving artists across recording, mixing, mastering, video production, and music distribution. Its work has been particularly associated with Filipino rock, metal, and alternative music, although its roster and collaborators have also included artists from broader pop and independent music communities. The business began in the summer of 2002 in a college apartment, where Eric Perlas helped friends and fellow musicians record original material. This informal, artist-centered beginning shaped the label's later identity. Rather than operating only as a conventional rights holder or release imprint, Tower of Doom combined label functions with practical production support. The organization provided musicians with access to recording facilities, technical expertise, audiovisual production, and channels for presenting live performances. Its stated operating philosophy, as described by the Perlas brothers in coverage by Billboard Philippines, emphasized helping artists develop and supporting the Filipino rock scene. In 2005, Tower of Doom moved from its home-based setting to a dedicated recording facility in Teachers Village, Quezon City. It subsequently expanded into a multi-studio setup and operates two large studios in New Manila, Quezon City. The facilities support audio recording, mixing, and mastering, as well as video work such as music videos and lyric videos. The label also produces Tower Sessions, a live-performance and livestreaming series that gives artists a filmed performance format and extends the studio's role beyond conventional record production. Tower of Doom has been connected with a substantial group of Filipino artists, including December Avenue, Tanya Markova, CHNDTR, Carissa, Valley of Chrome, Gabby Alipe, Ebe Dancel, Wilabaliw, Arcadia, Greyhoundz, The Itchyworms, Kamikazee, Franco, Parokya Ni Edgar, Tubero, Sponge Cola, Typecast, Chicosci, LostThreads, Stickfiggas, Queso, and Orca. These associations place the label within the infrastructure of the Philippine independent and alternative music ecosystem, where studio services, artist development, live content, and distribution often overlap. A significant expansion came in 2022, when Tower of Doom entered a distribution agreement with Ingrooves Music Group. The partnership was intended to give the label's releases broader international digital reach while retaining its independent operating identity. December Avenue's single “Saksi Ang Langit” was identified as the first release issued under the arrangement. The deal linked Tower of Doom's local artist and production network with Ingrooves' international distribution and marketing capabilities. The label's audio and video work has also received recognition. Reference material identifies more than 23 nominations and wins at the Awit Awards, along with a Cannes Lions Grand Prix and other local and international advertising honors. These accolades reflect Tower of Doom's role as a wider creative-production company as well as a record label. Its current public profile is therefore best understood as a hybrid independent music platform: a label, recording facility, audiovisual producer, and performance-content outlet supporting Philippine artists while seeking wider global distribution.

Tower of Doom began in the summer of 2002 as a small, home-based digital studio in a college apartment. Eric Perlas initially helped friends and fellow musicians record original songs, while the project gradually developed into a broader creative and label operation. The founding involvement of Eric and Carlo Perlas established a musician-led model centered on practical support for Filipino artists rather than on the narrow role of releasing finished recordings. In 2005, the organization moved into a dedicated recording facility in Teachers Village, Quezon City. This transition marked its development from an informal home studio into a professional production business. Over time, Tower of Doom expanded into a multi-studio operation and became based in two large studios in New Manila, Quezon City. Its services grew to include recording, mixing, mastering, music-video production, lyric-video production, and live audiovisual programming. The label became associated with Filipino rock, metal, and alternative music and supported both established acts and developing musicians. Artists identified with Tower of Doom include December Avenue, Tanya Markova, CHNDTR, Carissa, Valley of Chrome, Gabby Alipe, Ebe Dancel, Wilabaliw, Arcadia, Greyhoundz, The Itchyworms, Kamikazee, Franco, Parokya Ni Edgar, Tubero, Sponge Cola, Typecast, Chicosci, LostThreads, Stickfiggas, Queso, and Orca. The range of these associations illustrates the label's role as part of a wider local music network rather than a narrowly defined genre imprint. Tower of Doom also developed Tower Sessions, a live-performance format that has been used for filmed and livestreamed performances. This activity broadened the company's function from audio production and music release into artist presentation and digital content creation. Its broader audio and video work has been recognized through more than 23 Awit Awards nominations and wins, as well as a Cannes Lions Grand Prix and other local and international advertising honors, according to the available reference material. In 2022, Tower of Doom entered a distribution agreement with Ingrooves Music Group. The arrangement was designed to provide the independent label with international distribution and marketing infrastructure while allowing it to continue its local artist-development and production work. December Avenue's “Saksi Ang Langit” was the first release cited under the partnership. The agreement represented a strategic step toward connecting Tower of Doom's Philippine-based catalog and creative network with audiences outside the country. Tower of Doom is consequently best characterized as a hybrid independent music company. Its identity encompasses a record label, recording-studio operator, audio post-production provider, video producer, and live-session platform. Its historical importance lies in the way it has combined these functions to support Philippine alternative music and to create additional routes for local artists to record, perform, and distribute their work.

• 2022

  Distribution partnership with Ingrooves Music Group

  [1]Tower of Doom (record label)en.wikipedia.org

  Tower of Doom signs a distribution agreement intended to broaden the international reach of its releases. December Avenue's “Saksi Ang Langit” is the first release cited under the arrangement.

• 2005

  Move to a dedicated Teachers Village facility

  [1]Tower of Doom (record label)en.wikipedia.org

  The operation moves from its home-based studio to a proper recording facility in Teachers Village, Quezon City.

• 2002

  Tower of Doom is founded

  [1]Tower of Doom (record label)en.wikipedia.org

  Eric and Carlo Perlas establish Tower of Doom, initially operating as a small digital studio in a college apartment.

• Expansion into multi-studio production

  [1]Tower of Doom (record label)en.wikipedia.org

  Tower of Doom develops a multi-studio setup in Quezon City and expands its services to audio production, video production, and Tower Sessions live content.

An artist-supportive Philippine independent music platform combining record-label services, professional studio production, audiovisual content, and international digital distribution, with a strong association with rock, metal, and alternative music.

• Record-label releases · 2002

  Recorded music releases

  Tower of Doom releases and supports recorded music by Philippine artists, with a particular association with rock, metal, and alternative acts. Its label activity has included both developing musicians and established performers, and the 2022 Ingrooves agreement added international digital distribution capacity.

• Studio services · 2002

  Audio recording, mixing, and mastering

  The company's core studio services include recording original music, mixing completed sessions, and mastering releases for publication. These capabilities grew from the founders' early home-studio work into a professional multi-studio operation in Quezon City.

• Audiovisual production

  Music and lyric videos

  Tower of Doom produces audiovisual material connected with music releases, including music videos and lyric videos. This production work extends the label's role beyond audio recording and provides artists with visual assets for promotion and digital distribution.

• Live performance and livestream content

  Tower Sessions

  Tower Sessions is Tower of Doom's live-performance content format. It presents artists in recorded or livestreamed sessions and functions as both a performance outlet and a professionally produced promotional channel for the label's artist community.

• 2022

  Adopt international distribution through IngroovesStrategy

  Background

  Tower of Doom sought to extend the reach of its Philippine independent-music catalog beyond its domestic base while continuing to operate as an artist-focused label and production company.

  Action taken

  The label entered a distribution agreement with Ingrooves Music Group. December Avenue's “Saksi Ang Langit” was the first release identified under the partnership.

  Aftermath

  The agreement provided access to Ingrooves' international distribution and marketing infrastructure and was presented as a route to wider Philippine and global audience reach.

  Source

• 2022

  Tower of Doom signs distribution agreement with Ingrooves Music Group[1]Tower of Doom (record label)en.wikipedia.org

  Other

  Tower of Doom entered a distribution partnership with Ingrooves Music Group to expand the international reach of its Philippine music releases. December Avenue's “Saksi Ang Langit” was the first release identified under the agreement.

1. 1Tower of Doom (record label)en.wikipedia.org